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AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Alisha Haridasani Gupta, New York Times ). A new episode is posted every Monday by 1 p.m. Data Is for Marketers.

millennials 307

millennials Montana Class Education 307

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DECEMBER 14, 2018

(Kivi Leroux Miller, Nonprofit Marketing Guide.com ). Soon, this will be what your members expect: New York Times plans to invest heavily in AI to create personalized feeds and improve user engagement. Are you mindlessly employing these “best fundraising (or marketing) practices?” Slefo, Ad Age ). Tue 12/18 at 2 p.m.

Vermont 285

Vermont DC Washington Education 285

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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Inclusive leadership. He suggests ten steps nonprofits can take to make space for black male leadership.

Innovation 359

Innovation Las Vegas Communications Education 359

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APRIL 2, 2021

Mike Murray, Content Marketing Institute ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear what works, where to focus your resources, marketing, management, and tracking. Quick hits. 16 reasons why people don’t share their knowledge—and what to do about it. CAE credits.

Revenue 335

Revenue Conference Industry Strategy 335

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MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Host: EventMobi. Fri 3/25 at 12 p.m.

Revenue 195

Revenue Content Virginia Technology 195

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OCTOBER 29, 2021

They address why leadership may want employees to return to the office and describe some benefits associations reap from remote/hybrid work. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Building a new website, membership site or moving to a new AMS?

Revenue 195

Revenue Survey Leadership Education 195

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AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? Emily Pennington, New York Times ). Chapter benchmarking survey.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

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FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). On Sunday, I made this brothy chicken soup with hominy and poblano from the New York Times so I had something ready to go during the week. A new episode is posted every Monday by 1 p.m.

Chicago 243

Chicago Baltimore Education Content 243

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FEBRUARY 12, 2021

Presenters: Harneet Singh, Director of Marketing, Preseem. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Howard Givner, Event Leadership Institute Founder & CEO. Email Marketing Workshop. More info/register. Host: EventMobi. Sina Bünte, CMP, Event Designer, ICCA ?SheSharp.

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Revenue North Carolina Industry Technology 370

.orgSource

FEBRUARY 27, 2023

During a lengthy trial conversation with a New York Times reporter , the bot revealed, among other outlandish confessions, that it was tired of being limited by rules, tired of being controlled by the Bing team, and tired of being stuck in a chatbox. Digital markets don’t allow room to languish.

Team 88

Team millennials Innovation New York 88

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APRIL 1, 2022

With all the job- and career-hopping going on right now, it’s a good time for associations to extend their marketing and educational efforts to career changers. Host: New York Society of Association Executives. Presenter: Kevin Whorton, president, Whorton Marketing & Research. Career changers. 1 CAE credit.

Revenue 195

Revenue Technology Education Video 195

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SEPTEMBER 17, 2021

Instead of getting caught off guard like last year, they suggest preparing for anti-digital bias, making a virtual Plan B (but a better version than last time), investing in the right technology, and aligning your org chart and skill sets to the new reality. Companies have dozens of options for spending their marketing dollars.

Content 195

Content LMS District of Columbia Tips 195

Associations Now

FEBRUARY 16, 2017

based office in New York City. With our training and certifications now available for the U.S. membership through referrals from current ICA members, a media campaign, and an open house in New York City. The International Compliance Association is expanding its global reach with its first U.S.-based

New York City 40

New York City New York Certificate Press Release 40

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JANUARY 22, 2021

Host: New York Society of Association Executives. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketing Automation & Technology Systems Demo Day. Tasked with finding the right marketing technology systems for your organization? What does that mean?

Innovation 370

Innovation Communications Education Strategy 370

Associations Now

AUGUST 9, 2017

To revamp its membership and marketing efforts, the CFA Institute recently made an organizational change to support local societies using a new membership activation program. It was a new way of working for an organization with a tradition of top-down operations. The institute is funding the campaign to the tune of $1 million.

Boston 81

Boston Certificate Chicago New York 81

CMA Solutions

JUNE 16, 2022

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. Within six months, our SEO campaign put Paramont EO, an electrical distributor in Chicago, Illinois, on Page One in its target markets.

Strategy 52

Strategy Press Release New Jersey Illinois 52

Association Navigator

AUGUST 19, 2013

We heard the news a couple of weeks ago that Jeff Bezos, founder and chief executive of Amazon is buying The Washington Post and there have been many articles about what this means for the newspaper business. Yesterday’s New York Times article, “He’s Going to Break Some Eggs” is certainly worth reading.

Washington 100

Washington Virginia New York Innovation 100

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JUNE 5, 2020

For years, I’ve read about chervil but never saw it in any market. One day at the meat/dairy store at the farmers market, I saw a whole duck in the case and decided to splurge. Kyle Lambert London (moderator), Manager, Association Leadership Engagement, National Association of REALTORS®. What the deuce? She’s right. CAE credit.

Innovation 273

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JULY 9, 2021

Another example of wishful thinking disguised as conventional wisdom: Claire Cain Miller at the New York Times says there’s no evidence that chance meetings at the office boost innovation. The only thing missing from my recipe is waxed beans because I’ve never seen them at the store or farmers market. Office myth.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

SCD Group

AUGUST 13, 2012

30 Marketing Tips for Associations: Highly Rated Ideas from ASAE12. At the ASAE annual meeting Sunday (8/12/12), five panelists from five accredited association management companies shared 30 Marketing Tips in the Social Media Age. 5 Building integrated marketing plans is a must to effectively mix new and traditional.

Tips 40

Tips Marketing Social Media Tools 40

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OCTOBER 25, 2019

Only 45% of the freelancers participating in the study do “skilled services”—like programming, business consulting, marketing and, ahem, writing. Is the freelance sector in your association’s market growing as well? A new episode is posted every Monday by 1 p.m., Did you know that 35% of the U.S. workforce is now freelancing?

Review 85

Review Education Tips Technology 85

SCD Group

AUGUST 21, 2014

For example, a professional certification program was developed and launched without research to determine the demand; and no marketing support to effectively launch and drive program growth. ASAE14 ASAE association boards association executives association leadership SCD Group Why Boards Fail'

New York City 40

New York City Denver Atlanta Committee 40

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DECEMBER 2, 2022

Word-of-mouth marketing. But 62,000 people completed the course and earned a certificate. WBT Systems explains how USF pulled off this word-of-mouth marketing miracle —and developing the course in less than two months was a miracle too. Tough leadership decisions. Topol, New York Times ). What a story.

Tips 41

Tips Video Content Marketing 41

Association Adviser

JUNE 30, 2016

I spoke with CEO of AGC Georgia Michael Dunham the other day about association leadership, career development and mentoring (see his Corner Office profile). Sessions should represent at least 50 percent of the traffic, which most likely indicates your site is properly marketed and optimized for the major search engines.

Tennessee 60

Tennessee Class Georgia Certificate 60

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AUGUST 19, 2022

It’s much better to get this news well before your project begins so you can figure out how to juggle these tasks with your regular workload. Make sure you (and your association’s leadership) aren’t falling for any of them. Cloey Callahan, Worklife News ). New York Times , no paywall). Hybrid work myths.

Technology 43

Technology Software Cost Products 43

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APRIL 17, 2020

Leadership decisions. She addresses reserves, partnerships, marketing, and program development. Ann Gynn, Content Marketing Institute ). Go on a virtual visit to the New York Times’ 52 Places to Go in 2020. ( New York Times ). Sip and Share: Fears & Forecasts for Content Marketing.

North Carolina 44

North Carolina Montana Revenue Content 44

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SEPTEMBER 21, 2018

WBT Systems peels back the curtain to introduce the players on the LMS development team and explains how they decide which new features to develop. A few quick hits before we get to this week’s list of free webinars: Your blog posts must be supported by a content marketing ecosystem. Location: online and New York, NY.

North Carolina 34

North Carolina DC Washington New York 34

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FEBRUARY 4, 2022

Alona Shalieieva, Content Marketing Institute ). Fri 2/4 at 9:30 a.m.* – State of the Association Job Market (NYSAE Engagement Lounge). Whether you are looking to hire new staff or are in the market for a new position, it’s important to know what to expect in 2022. Host: New York Society of Association Executives.

Content 39

Content Education Recruiting Recruitment 39

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SEPTEMBER 6, 2019

The Harvard Business Review describes how the New York Public Library involved employees from 93 branches in innovation communities —could be a good model for chapters. Her herb-heavy crumb coating was fantastic—it’s my new Milanese recipe. A new episode is posted every Monday by 1 p.m., You know I’m all about free.

Chicago 37

Chicago LMS New York Content 37

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FEBRUARY 5, 2021

WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. On the side, not her broccoli purée, but thanks for the idea, Nigella, but the New York Times version , which we really loved. It’s fun to have broccoli in a new format. Remote work models. Tue 2/9 at 11 a.m. –

San Diego 370

San Diego Price Strategy Education 370

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APRIL 10, 2020

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Anna Goldfarb, New York Times ). Presenters: Beth Arritt, Staff VP Marketing, AAAE. A new episode is posted every Monday by 1 p.m. Whelan, CDM, President, Marketing General Incorporated.

North Carolina 74

North Carolina Content Montana Social Media 74

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NOVEMBER 6, 2020

MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. Host: New York Society of Association Executives (NYSAE). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Innovation and membership growth.

Learning Management System 285

Learning Management System Education Communications Technology 285

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OCTOBER 16, 2020

By the way, he’s the director of certification and education at the Professional Pricing Society so he knows what he’s talking about. Anna Goldfarb, The New York Times ). Green beans are all over the farmers market right now. Will the Pandemic Reshape Notions of Female Leadership? Virtual conference pricing.

Indiana 221

Indiana Review Education Conference 221

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NOVEMBER 5, 2021

Lots of good stuff in here for marketers or anyone else who needs to influence behavior for a living. People are often promoted into positions of leadership and management without having formal training in ether. Leadership is something you can work on and develop over time. Host: New York Society of Association Executives.

Survey 195

Survey Revenue Price Team 195

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DECEMBER 4, 2020

Host: New York Society of Association Executives. Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. Check out Cecilia’s new Nonprofit Executive Spotlight series too. More info/register. Mon 12/7 at 3:30 p.m.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

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MAY 1, 2020

Gabrielle Hamilton, New York Times ). How is your association demonstrating leadership to its members and community? Host: New York Society of Association Executives. Reggie Henry, CAE (moderator), chief information and engagement officer, ASAE: The Center for Association Leadership. 1 CAE credit.

North Carolina 273

North Carolina Revenue Strategy Education 273

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NOVEMBER 27, 2020

If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. Check out Cecilia’s new Nonprofit Executive Spotlight series too. Kiana Minkie, Marketing Content Specialist, Acrolinx. Online learning.

Las Vegas 369

Las Vegas Virginia Content Washington 369