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Use Data for New Revenue Opportunities

Association Analytics

In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. This can increase membership which will increase revenue.

Revenue 169
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Association Brain Food: 9.15.23

Reid All About it

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Get a better understanding of when it’s time to build, refresh, or sunset programs to support revenue growth.

LMS 259
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How-To: Simplify Your Approach To Brand

Association Success

Given the evolution of brand, it’s no wonder the definition has gone from concrete to seriously abstract. Some of the more fuzzy definitions have tried to capture this feelings-based relationship between a brand and a customer. . But as with any problem, we have to agree on its definition before we can begin to solve it. .

How To 66
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Association Management Systems (AMS): 5 Software Strategies

Higher Logic

The right software solution can improve your association’s event management by making it easier for attendees to register and participate in the various components of your event such as classes and presentations. Automated communications keep all of your members in the loop and save your team time (and increase event revenue !)

System 192
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Legacy Donor Stewardship for Associations: What to Know

ISAE

They’ve chosen to support your organization in a uniquely meaningful way, so special touches and messages are definitely warranted. Legacy or planned giving unlocks a wide range of benefits for both your organization and your donors. Finally, stay on the lookout for ways to go the extra mile for your legacy donors.

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5 Questions to Answer Before Planning Your Next Meeting

Associations Now

Non-dues revenue is increasingly important to associations—and conferences are still a great vehicle for producing that income. If so, then consider offering fitness classes, more healthful food and beverage options, and maybe even a meditation session or two. Your attendees who care will definitely appreciate it.

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Association Brain Food: 10.21.22

Reid All About it

These conditions call for a new definition of your association board’s duty of foresight , which “requires [them] to stand up for their successors’ futures through intentional learning, short-term sacrifice, and long-term action.” How Association Marketers Are Using Digital To Grow Member Engagement & Revenue. Wed 10/26 at 1 p.m.

Revenue 44