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Mission Is Key in Direct Marketing Group’s New Fundraising Principles

Associations Now

A well-defined mission and transparency are critical elements in new guidelines for nonprofit fundraising. Successful fundraising is built on trust: That’s the message underlying new guidelines for ethical fundraising from the Direct Marketing Association Nonprofit Federation.

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What Should You Expect From Your Trade Association?

Association Navigator

Business leaders frequently ask their representative on an association board or committee to justify the expense of their association participation. The “expense” of trade association participation includes several elements with both direct and indirect costs: Membership Dues – why are they so high, how are they used?

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Association Brain Food Weekly: 10.9.20

Reid All About it

Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). Find out how what Sherron thinks associations need to know about marketing in today’s difficult climate and how she has elevated her personal brand to experience greater resilience and opportunity. marketing and communication professional.

Utah 370
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Association Brain Food Weekly: 10.13.17

Reid All About it

– Using Marketing Automation for Greater Member Insight. Metrics are a key component of data-driven marketing as they provide a standard and consistent way to measure, understand, and track marketing data and results. Presenter: Suzanne Carawan, Chief Marketing Officer, HighRoad Solution. Tue 10/17 at 11:30 a.m.

DC 150
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Plan to Succeed in the Magazine Production Process

Association Adviser

Create an editorial committee that regularly meets and plans relevant editorial topics for your magazine. These two groups are often excellent sources for low-cost or free content. Create an Editorial Committee. Create an annual editorial plan. ” 2. . Create an Annual Editorial Plan.

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New Bay Area Nonprofit Turns Refugees Into Baristas

Associations Now

“The immediate goal of resettling 10,000 Syrian refugees did not come at the cost of our comprehensive, robust security measures,” Alice Wells, U.S. The 1951 Coffee Company , launched last year in Oakland, California, runs a barista training program focused on giving refugees immediately marketable job skills.

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Donor Appreciation: 4 Virtual Strategies for Nonprofits

Achieve

Due to COVID-19, your nonprofit staff members are probably now working from home, you’ve had to pivot fundraising strategies, and your organization’s programming has likely had to adapt to social distancing guidelines. . You shouldn’t just lump them in with the rest of your appeals and marketing. Keep up active communication. .