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PR Group Sets Guidelines for AI Use

Associations Now

A leading public relations association has released ethical guidelines around the use of generative AI in the profession. Egan said that many committees and groups within PRSA have been discussing generative AI, but recommended that associations looking to establish ground rules around its use start with their own code of ethics. “If

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How to Ensure Your AMS Reports Include The Right Data

Membersuite

They help you make the best decisions about strategy, programs, events, content, benefits, marketing, and more. Meet with them to find out: What kind of data do they need to do their part in helping the association (or their department/committee) achieve its goals? Identify the data that staff and volunteer leaders need.

Report 175
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Content Marketing: Just Do It!

Vanguard Tech

But then I realized that the first point of a content marketing strategy is to just do it ! So as an association content expert, what do you need to know to get your content marketing strategy working for you? Create an editorial guideline for content creators and include an editorial review to ensure consistent quality.

Content 70
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Association Brain Food Weekly: 10.15.21

Reid All About it

High-performing committees. WBT Systems describes how to establish a high-performing professional development committee. It starts with your association taking a holistic approach to learning, evaluating whether the committee approach is the best strategy, developing committee charges, and rethinking volunteer selection and training.

Revenue 195
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8 Tips to Create a More Inclusive Event

Associations Now

Creating a diverse representation on your stage or on your committees is a tough issue to tackle, but change only happens when we push for change. Creating a diverse representation on your stage or on your committees is a tough issue to tackle. Personally, I think that as planners we need to adopt a mindset of radical inclusion.

Tips 78
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Case Study: Texas Society of Association Executives

Association Adviser

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. In 2016, TSAE decided to do a full association rebrand and, for the first time, established brand guidelines to ensure consistency across all communication platforms. You never know until you try!” The Challenge. The Results.

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Mission Is Key in Direct Marketing Group’s New Fundraising Principles

Associations Now

A well-defined mission and transparency are critical elements in new guidelines for nonprofit fundraising. Successful fundraising is built on trust: That’s the message underlying new guidelines for ethical fundraising from the Direct Marketing Association Nonprofit Federation.