Association Analytics

JUNE 21, 2023

This leads to better communication, and over time, a more organized set up so you won’t be overwhelmed by where to go for the data you need in the moment. This leads to better communication, and over time, a more organized set up so you won’t be overwhelmed by where to go for the data you need in the moment. Sound familiar?

Team 319

Team Report Course Proposal 319

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Wes Kao shares solid advice for onboarding yourself when you join a new team. Member app. New association event. New job advice.

Certificate 281

Certificate Price Tools Technology 281

YourMembership

JUNE 12, 2012

Management Team. Ideas to help you engage, empower and retain members. Being Thoughtful Takes a Minute… June 12th, 2012 | Posted in Member Engagement + Retention. In his newsletter he wrote about how the folks at Social Media Camp in Victoria, British Columbia made his experience memorable. Chambers + EDCs.

Member Experience 150

Member Experience Newsletter Social Media Software 150

Reid All About it

JANUARY 28, 2022

Achurch Consulting describes how to build trust and connections with your team while working remotely. Crafting an event experience. Event Farm describes two different approaches to crafting event experiences that will wow your attendees and help you achieve business outcomes. *All Connecting while working remotely.

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

OCTOBER 6, 2023

Another take on the young professional recruitment challenge comes from James Young of Product Community. Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways.

Revenue 256

Revenue Certificate Tools Innovation 256

Association Freak

MARCH 1, 2024

Rebound in Member Growth After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

Revenue 72

Revenue FAQ Innovation Member Experience 72

Reid All About it

SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. Sticking with MGI for a moment, Tony Rossell explains how MGI survey participants made a successful case for increasing their membership marketing budgets.

Revenue 227

Revenue Survey Education Strategy 227

Association Freak

MARCH 2, 2024

REBOUND IN MEMBER GROWTH After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

FAQ 72

FAQ Revenue Innovation Member Experience 72

Associations Now

APRIL 7, 2020

Also: how data visualization can improve the member experience. But effectively communicating takes more than public speaking skills. Trust is a critical element in effective communications. A recent post from Billhighway offers communication guidelines for unusual times.

Communications 66

Communications LMS Guidelines Software 66

Reid All About it

JUNE 30, 2023

. – Corporate Partner Engagement for Nonprofits: Getting Started Corporate partnerships offer a significant source of funding and other resources, but they require careful planning, consistent communication, and a willingness to collaborate to achieve shared outcomes. More info/register. More info/register. 1 CAE credit. 1 CAE credit.

Chicago 205

Chicago Newsletter Revenue Education 205

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Kelli Kopec, Product Marketing Manager at Cvent. Host: Cvent.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

MARCH 24, 2023

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Reduce staff turnover by providing a more enjoyable, rewarding and humane work experience. Association staff retention. Event scheduling. . 1 CAE credit. More info/register. 1 CAE credit.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

MARCH 10, 2023

The weekly list of free educational events and resources for the association community… ChatGPT. WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. You need a content marketing ecosystem to support them. Membership engagement. Small staff challenge.

Committee 195

Committee Education Software Technology 195

Higher Logic

MAY 29, 2020

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. Instead, you need to align your new online community with the mission and priorities of your association's leadership. Objection 1: Price. Example: “X platform is cheap/free.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Nimble AMS

MARCH 6, 2023

Our Nimble AMS team thought we would also celebrate some of our standout customer leaders. Rochelle invested time in learning Nimble AMS and working with h er team, so they had the tools and knowledge needed to properly innovate. Check them out and prepare to be inspired! Celebrate Women’s History Month at your association!

Innovation 145

Innovation District of Columbia Baltimore Illinois 145

Association Analytics

JANUARY 30, 2023

And the more you’re able to understand member behavior, the better able you are to create an experience that meets their needs. Let’s break down several scenarios to show how data analytics can help improve the member experience.

Member Experience 321

Member Experience Analysis Course Survey 321

Nimble AMS

JANUARY 31, 2023

Learn how Nimble AMS empowers legacy AMS users to decrease low – value staff processes and elevate the member experience. Three ways Nimble AMS empowers legacy AMS users Three ways Nimble AMS empowers legacy AMS users Are you ready to leave behind your legacy system ? User-friendly reporting.

Missouri 131

Missouri Software Illinois Massachusetts 131

EventMobi: Association Events

SEPTEMBER 21, 2023

Acquiring new members comes with upfront costs, especially those tied to marketing. Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! Use multiple streams of communication (email, social media, paper mail, etc.),

Strategy 130

Strategy Software Social Media Discount 130

Higher Logic

MARCH 27, 2020

This week, Higher Logic teamed up with Community Brands to host a webinar on just that – strategizing for the next generation. Personalizing your communications during recruitment and retention. Vivian highlighted that an undefined experience is just, well, a default experience.

Member Engagement 240

Member Engagement Recruiting Recruitment Communications 240

Associations Now

MAY 1, 2023

Knowing how members prefer to receive communication is important for associations on several fronts, especially when it’s renewal time. That’s why approaching the renewal process with members in mind can help groups build a more successful campaign. Complicating the process may lead members to put their renewal off until later.

Communications 111

Communications Content Report Process 111

Higher Logic

OCTOBER 22, 2019

Let’s take a look at how your association can use your AMS to engage and provide for your members with these five strategies: Create comprehensive member profiles. Automate your communications. Your management software should support integrations with quality tools to help you meet your objectives and support your members.

System 192

System Association Management Software Strategy 192

Reid All About it

JUNE 23, 2023

WBT Systems goes over some ChatGPT basics, brings up some concerns—like why you shouldn’t rely upon it to do all your work, and explains how association professionals, including education teams, are using ChatGPT to save time and jump-start the creative process. Marketing benchmarks. Our AI future. Event apps. More info/register.

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

JANUARY 5, 2024

3 Rules to Building an Outstanding Digital Member Experience Learn essential insights into how to optimize your organization’s digital member experience and bolster sustainable revenue growth. Host: UST Education Speakers: Marcus Leite, Director, Sales & Marketing, and Dan Stevens, President, WorkerBee.TV

Revenue 277

Revenue LMS Price Education 277

Reid All About it

JULY 7, 2023

Teri Carden—the mastermind behind AMS Fest before selling it to Association Trends—and her team are known for creating enjoyable educational experiences. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact.

Tools 195

Tools Education Newsletter Chicago 195

Blue Sky eLearn

DECEMBER 6, 2019

Look for website builders that offer templates in case your team isn’t well-versed in code. If your team doesn’t have much experience in web design, a website builder with responsive design features is best. Investing in capable event management software ensures that you and your team are as prepared as possible.

Member Engagement 232

Member Engagement Directory Tips LMS 232

.orgSource

OCTOBER 1, 2023

Customize is the marketing mantra of the hour. I urge my clients to study data to understand how to deliver the individualized service their members want. Post-pandemic, we’re seeing more businesses realize the value of conversational marketing, or actually talking with their customers and letting them respond.

Las Vegas 100

Las Vegas Marketing Software Tools 100

Reid All About it

JANUARY 26, 2024

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. The 2024 survey is now open. Volunteer burnout. 1 CAE credit.

Survey 256

Survey Project Strategy Education 256

Reid All About it

MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. The team at Event Farm has been hosting a series of webinars about the safe return to in-person events.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

JUNE 16, 2023

Team dynamics. Don’t let your team get consumed by an obsession with productivity. Barbara Palmer at PCMA Convene says these Next Gen Event Goers won’t settle for the standard event experience—they expect to be captivated. Event marketing. More info/register. Mon 6/19 at 8 a.m. – More info/register. 1 CAE credit.

Project 195

Project Tools Revenue Metro 195

Association Briefings

DECEMBER 19, 2020

The smart use of data can have a profound impact on all sectors of an association - membership, marketing, communications, meetings, education, and advocacy. Creating these member experiences is one of the most complex challenges an association’s marketing team faces today. But what about zero-party data?

Marketing 52

Marketing eBook millennials Cost 52

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. Your AMS should be a utility player on your membership team. Audience personas. Membership engagement. 1 CAE credit.

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

OCTOBER 29, 2021

Lewis Flax says a mistake made by associations when communicating with sponsors is focusing on what the association offers instead of the prospective sponsor’s needs, desires, and motivations. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Sponsorship sales.

Revenue 195

Revenue Survey Leadership Education 195

Reid All About it

MARCH 25, 2022

Professional development market potential. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Susan Spilka, Strategic Communications Consultant and Co-founder of the Workplace Equity Project. This requires a unique set of skills that your in-person events team may not possess. Host: EventMobi. CMP credit.

Revenue 195

Revenue Content Virginia Technology 195

MemberClicks

APRIL 24, 2024

Transparency and Communications One of the most undervalued aspects of association management is the importance of consistent communication to keep members engaged and involved. Transparency and communication builds trust. Know who your target market is and the qualities of your ideal member.

Association Management 52

Association Management Tips Software Social Media 52

Reid All About it

APRIL 2, 2021

The weekly list of free educational events and resources for the association community…. Association member communications. Interested in grading your association communications? Mike Murray, Content Marketing Institute ). Hear what works, where to focus your resources, marketing, management, and tracking.

Revenue 335

Revenue Conference Industry Strategy 335

Reid All About it

MAY 10, 2019

The weekly list of free educational events and resources for the association community… “5G, when fully implemented, is poised to be a very big deal, a far bigger transformation in mobile technology than any previous generational shift. Mike Murray, Content Marketing Institute ). Intriguing, isn’t it? Jimmy Daly, Animalz ).

DC 170

DC FAQ Member Experience Project 170