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6 Digital Tactics to Keep Association Members Engaged

Blue Sky eLearn

For that reason, we’ve outlined several ways you can use technology to keep your association members engaged and involved. Targeted Communication. When you take full advantage of the resources available to you, you can achieve a lot within your association and among your members. These tactics include: Optimized Website.

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Top Ten Data Challenges (And Solutions) for Associations

Association Analytics

This leads to better communication, and over time, a more organized set up so you won’t be overwhelmed by where to go for the data you need in the moment. If the departments within your association are not communicating with one another about the data available, you might have an accessibility problem. Consider reassigning their seats.

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How Associations Are Using Community to Support Their Members During COVID-19

Higher Logic

At the American Occupational Therapy Association (AOTA), members are turning to their online community as a source of connection and education, seen in their rising engagement metrics. Overall logins were up 109% in the last month, and new member logins – people checking out the community for the very first time – was up 149%.

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3 Automated Email Campaigns Professionals Australia Used to Strengthen Their Association

Higher Logic

To be effective today, the association knew they needed a member communication strategy that delivered a personal and valuable experience to members. New members receive a series of emails from them over their first six months of membership. Campaign #2: Engaging Current Members.

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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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7 essentials for your association’s online community strategy

Nimble AMS

Be sure to define your organization’s goals for the online community so that your entire organization knows what you’re trying to accomplish. For example, at the highest level, your goals might be to: Grow your existing online community . Recruit more members . Improve member engagement . Online community team.

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Maximizing Member Management: Why It’s Time to Switch from Spreadsheets to an AMS

MemberClicks

This can adversely impact your association’s membership retention and engagement efforts, which are critical to your success. The Importance of Accurate Data Accurate data is critical to keeping members engaged in ways that matter most to them. It also informs your decisions, which rely on the latest and best data.

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