article thumbnail

Want to Maximize Association Membership Value? Create Indispensable Engagement

Higher Logic

Maybe you’re struggling with: Retaining and recruiting more members. With tools like online community and marketing automation , you recreate the best parts of your association online. The great ideas and valuable connections members build with each other at your annual conference can happen all the time. What are those effects?

Tools 296
article thumbnail

Five Reasons to Consider Using Marketing Automation for Associations

GrowthZone

Marketing Automation is a premium module available in the GrowthZone platform that will help you increase engagement, recruit members, and save time. Event promotion Marketing automation can be used to promote events, conferences, and webinars to members and potential attendees.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why your association should understand the differences between AMS and CRM software

Nimble AMS

Association management software (AMS) is technology that can manage all aspects of your membership, helping you recruit, engage, and retain members. Your organization can also use an AMS to help set up, manage, and run webinars, conferences, and events. Leverage artificial intelligence and predictive analytics to increase membership.

Software 138
article thumbnail

13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. What is a Membership Drive?

How To 130
article thumbnail

Association Brain Food Weekly: 11.20.20

Reid All About it

Virtual conference pricing. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Conferences and Meetings: Has the Pandemic Been the Mother of Invention?

article thumbnail

5 Ways to Revamp Your Membership Committee

Membersuite

At the national level, membership committees usually provide the board and staff advice on membership recruitment and retention strategies, and member/market needs—a valid purpose for a membership committee. Their assumptions and perspectives may not represent the reality for different segments of your membership and market.

Committee 131
article thumbnail

3 Ways to Improve Membership Acquisition at Your Association

Higher Logic

The Top 3 Ways Associations Recruit New Members. The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional). Email came in as the second-best way to improve member acquisition.