Association Analytics

JULY 27, 2021

Today’s digital world offers tons of channels to share your content, which is great. But it also means tons of content for you to produce and tons of sources to track. Using data in your content strategy will help you identify what content members value most, what isn’t resonating and what needs to be tweaked.

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Higher Logic

OCTOBER 17, 2019

If you know data exists within your online community and marketing automation activities, but you aren’t leveraging it to inform your ability to provide a targeted, valuable member experience, well - it’s as if Charlie Bucket found a golden ticket then decided he didn’t feel like going to Willy Wonka’s Chocolate Factory that day.

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Nimble AMS

FEBRUARY 3, 2022

The right software and tools can help you clear that plate and find a wide range of benefits for your association. These tools can help you minimize busywork, grow your membership with intelligent tech, straighten up your finances and much more. Data Analytics and Reporting Tools. An AMS might include the following.

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Higher Logic

NOVEMBER 12, 2019

The six add-on tech tools we’ll cover today will help you support a sustainable association growth strategy by showcasing membership value so that your current members and prospects have a strong understanding of the value of their dollar within your community. Data Collection / Automation Tools. Brainpower, commence!

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YourMembership

APRIL 5, 2012

A Tool to Simplify Social. To counteract this “temptation,” efficiency tools are paramount. You can manage multiple accounts and choose the time of day and pick days in which to share content. The only thing better would be coffee service in the morning as I add to my day’s content. More Information.

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Higher Logic

OCTOBER 2, 2018

Customer marketing can come with great rewards, though, especially if you’re using tech tools to make your life easier. Online community is one of those tools that can increase the reward while minimizing the work. Let’s look at how you can use the tools in your community to meet these three specific needs. Tools for Engagement.

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Freestone

APRIL 11, 2024

Introduction Does it feel like your continuing education program spends all its time creating content and building courses? It can be costly, time-consuming, and overwhelming to develop a content strategy from scratch. What does it mean to repurpose content? It connects you to your members where they want to consume content.

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Nimble AMS

AUGUST 19, 2021

Who can you trust for information these days? Research sources (if you trust them) show that the American public distrusts common information sources: According to Pew Research Center, Americans’ trust in the federal government is at near historic lows. Three effective ways to become the trusted source of information in your industry.

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Association Success

NOVEMBER 10, 2020

Every content creator faces the same two dilemmas: When your audience is disengaged, how can you bring them back? The answer might seem obvious: Surprising, intriguing and genuinely helpful content will always be timeless. If you consistently produce high-quality content, audiences are much more likely to remain engaged.

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Blue Sky eLearn

MAY 9, 2017

Bells and whistles will have little effect if you don’t first create engaging content. Fundamentally, your learners don’t come to you for information. Information is ubiquitous. Identify what problems your target audience is trying to solve and design content as their solution super highway. Build that content bridge.

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Reid All About it

APRIL 26, 2024

The survey’s FAQ offers more information. Bernard Huang at Clearscope explains why ranch-style SEO —publishing granular, targeted pieces of content—is a better strategy than the old skyscraper SEO that focused on all-encompassing content pillar pages. Content marketing. Volunteers. Forget what you’ve learned about SEO.

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MemberClicks

NOVEMBER 22, 2023

“AI for nonprofits” is more than just an idea – it’s a practical tool that can really change how you work. In this blog, we’ll show you how artificial intelligence and machine learning can be easy tools for you to use, helping your nonprofit do more and better. How Can Nonprofits Utilize AI Tools?

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Blue Sky eLearn

JULY 24, 2017

The biggest mistake marketers make when writing content descriptions is being too brief. Others provide only a list of topics because they fear that longer descriptions will give away too much information and leave prospects feeling that they already know what will be taught. Reviewing tools? In fact, the opposite is true.

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Blue Sky eLearn

JULY 5, 2017

If you intend to deliver real value through online learning, you’ve got to cut your content. Continuing education has become an information dumping grounds. We think we’ve got to pack in the content, so we develop sliduments and deliver rapid-fire lectures with little (if any) discussion. Make practice tools a priority.

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EventMobi: Association Events

MAY 1, 2024

By asking event tech vendors the right questions, you can confidently navigate the process and make an informed decision. Will the platform integrate with my existing tools? Your association likely uses an association management software (AMS) or a CRM tool. How can I protect my content? Get the Guide 1.

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GrowthZone

SEPTEMBER 20, 2018

The LinkedIn platform is an effective vehicle for distributing content, facilitating groups, and engaging members. Be sure to list the most recent information. The post Here’s How LinkedIn is a Powerful Association Tool appeared first on GrowthZone. Blog like you mean it. Read our tips for developing an. Get the guide now.

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Tools Social Media Recruiting Recruitment 159

Association Analytics

AUGUST 14, 2023

Popular AI tools like ChatGPT and Bard are continuously learning how to work faster and more efficiently, which can stir up a lot of feelings in us humans. Types of AI Tools To start, it’s important to know about some of the models already available to the public. The key to determining which tools to work with depends on your goals.

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MemberClicks

NOVEMBER 30, 2023

From tools like trade association management software to the expertise of association management companies, you’ll find everything you need to boost your association’s impact and efficiency. Effectively managing these areas requires strategic thinking, a dedicated team, and the right tools.

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Blue Sky eLearn

SEPTEMBER 10, 2021

In this guide, you’ll find out how and why you should: Optimize your email content. Optimize Your Content. The poorer your email content, the more difficult it will be to market effectively. Your top priority should be to optimize your content. Break up text-heavy content. Curate personalized membership outreach.

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Freestone

SEPTEMBER 28, 2023

While it may be hard to believe end of the year is quickly approaching, it’s time to plan out your year-end continuing education (CE) content strategy. If you’re looking for an easy way to extend the life of your content and meet various learner needs, you should consider incorporating rebroadcasts into your CE content.

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Reid All About it

JUNE 7, 2024

AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. Google doesn’t look kindly on AI-infused content. You won’t stand out in your market or connect and build trust with your audience if you’re publishing mediocre AI-generated content. Annual conferences.

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Reid All About it

FEBRUARY 17, 2016

This article was originally published as “Writing Online Content for Distracted Humans and Web-Crawling Spiders” in the Association Executives of North Carolina’s Success By Association magazine, November/December 2015 issue. ~~~. A few years ago, marketing experts proclaimed, “Content is king.” Speak to the reader.

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MemberClicks

SEPTEMBER 15, 2023

As you’re reading, consider trusted tools for community management. You can also use those same tools to garner additional data from your members in the community by asking questions like, ‘How was the annual conference?’ Welcome them to your community with areas that focus on content they will be excited to see.

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Reid All About it

MAY 24, 2024

In a recent episode of the Leading Learning podcast, Celisa Steele of Tagoras talked to Michelle Brien of Matchbox about authenticity and value in marketing, content marketing, generative AI, and more. They also explain how to develop a content strategy, identify the best time for a redesign, decrease costs, and increase revenue.

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Association Adviser

MAY 27, 2020

Your website is one of the most valuable communications tools your association has for reaching members and providing them with need-to-know information. There are times, however, when your association’s content needs to stand alone and serve a specific purpose or audience. Those times call for a microsite.

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Reid All About it

APRIL 19, 2024

Fri 4/19 at 1 p.m.* – Strategies to Overcome the Biggest Virtual Event Hurdles Associations Face Learn effective strategies and innovative tools from association virtual event pros with decades of experience producing thousands of events. I’m happy to feature it as long as it’s not too product-centric. More info/register. More info/register.

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Associations Now

AUGUST 2, 2023

As associations get comfortable using generative AI, it’s important to know if the information it outputs is correct. However, these tools can also generate both disinformation and misinformation. “AI AI has an authoritative ‘voice,’ and [false information] may be surrounded by other obviously true information,” she said.

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Reid All About it

APRIL 5, 2024

She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets. AI-generated SEO content is “polluting our culture for your own minor profit. To keep them at bay, find a new blue ocean.” Think ahead, people!

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NXUnite

MAY 15, 2024

71% of donors feel more engaged when they receive personalized content, meaning you can use what you know about your audience to divide them into groups related to their interests and send them meaningful and unique follow-ups. Create a post-event follow-up schedule that details when a message should be sent and the content it should include.

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Association Success

OCTOBER 2, 2020

Rotten Tomatoes’ genius wasn’t just in the way it gathered information about movies into one place. It’s living proof that smart content curation can add real value to people’s lives. . MORE: 14 content curation tools every online marketer should check out now. Readers are overloaded with information.

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MemberClicks

DECEMBER 19, 2023

Trade shows can be an effective event and sales and marketing tool, stimulating networking, innovation, and collaboration. In this blog, we’ll cover everything you need to know to host your own trade show in 15 key steps, including picking your venue, creating your marketing plan, essential tools, and other trade show ideas.

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Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and more.

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Nexus Marketing

NOVEMBER 3, 2023

If you’ve joined the Nexus Partner Program (or are considering joining), you might have a few questions —what can I expect from Nexus Marketing’s content? What are the benefits of receiving and publishing content? Your content can demonstrate these qualities to Google by exhibiting certain signals.

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NXUnite

JANUARY 2, 2024

Visitors should be able to land on the website and immediately begin interacting freely with your nonprofit’s content. To improve the user experience (UX) of a website, follow these best practices: Avoid pop-ups that block the main content and consider using sidebars instead. Create a blog posting schedule for consistent content.

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Higher Logic

AUGUST 14, 2018

Additional data includes community membership and discussion content for text analysis. This will enable future plans to automatically categorize discussions and derive other valuable information. “We Staff liaisons have accessible information at their fingertips. And let’s bring the community along for that ride.”.

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Association Success

SEPTEMBER 22, 2020

Scroll through any publication’s Facebook page, and you’ll quickly discover that content can spark a variety of reactions. Effective content can spark debate, soothe worries and provide direction for readers who need it. Along with generating conversation, a smart content strategy can spark action, too.

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Association Success

SEPTEMBER 23, 2020

After all, producing compelling content is no small feat. But the good news is that you can kick off your inbound marketing journey without creating new content from scratch. . The key is to gather readers’ contact information, so you can later take steps to convert them into members. Design a helpful one-pager.

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