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Association Brain Food: 4.12.24

Reid All About it

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 256
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8 Strategies to Elevate Your Events Through Email Marketing

Achieve

Planning, budgeting, and marketing all have to usher your target audience towards attending the event, or everything will have been for nothing. To ensure that doesn’t happen, your team will need to set up a stellar marketing strategy in the months leading up to your event. Segment your email lists. Personalize your emails.

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5 Ways to Find Low-Cost Association Conference Speakers

GrowthZone

Of course, there is an abundance of professional speakers available at a wide range of prices. press releases, logos on your site, social media promotion, email marketing, etc.). SEE ALSO: A Critical Marketing Tool for Association Conferences. Source: Miranda Brookins, Demand Media.

Cost 114
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How to Budget for Upgrading Your Association Management Software

MemberClicks

How much does association management software cost? How much does association management software cost? But how much does association management software cost? The price of your AMS depends on several factors: 1. Features or add-ons The extra add-ons or features you want in your AMS to have will impact your overall cost.

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Why Data Analytics is Important and How to Budget Accurately

Higher Logic

That data becomes even more powerful when combined with data from other systems, like an AMS/CRM, email marketing, marketing automation platform or Google Analytics. Total cost of ownership. How you choose to store your data will also majorly impact the total cost of ownership. Predictable costs.

How To 197
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Stop Waiting. It’s Time for Associations to Use Marketing Automation

GrowthZone

Below, Membership Expert Frank Kenny shares his thoughts on marketing automation for associations: When you ask associations if they are using marketing automation to gain back time or get more done, the answer is still usually no, not really. tell them what they can expect from your ongoing, lead nurturing, emails.

Marketing 107
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Learn How To Build A Successful Membership Website

Disciple Media

In this blog, we will guide you through the process of building a membership site, from deciding whether it is the right fit for you and your business, to selecting the right platform, all the way through to launching and marketing your membership. This allows for more personalized content and marketing strategies.

How To 36