Higher Logic

JUNE 4, 2019

While it’s important to generate non-dues revenue , that doesn’t mean you have to charge for every single piece of content you’re putting out there. Offer resource links to other courses and content within the webinar platform and on the webinar registration page. Also, include a link (or links) to other related content and courses.

Learning Management System 214

Learning Management System Content Course Discount 214

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Four major new surveys show challenges and obstacles facing associations.

San Jose 369

San Jose Email Marketing Tools millennials 369

MemberClicks

SEPTEMBER 20, 2023

This gives you the infrastructure you need to create experiences that boost your revenue, retention, and engagement. Training and Certification According to a recent survey of Executive Directors and CEOs of professional and trade associations , education and certification opportunities are a large part of what makes members stay or go.

Association Software 52

Association Software Software Organization Certificate 52

Reid All About it

MAY 12, 2023

Host: Fonteva Speakers: Rebecca Achurch, PgMP, PMP, CSM, CAE, Chief Executive Officer, Achurch Consulting Erin Lemons, Vice President, Marketing, Fonteva & Protech Wed 5/17 at 1 p.m. – How to Generate Revenue for Advocacy Efforts Learn about strategies and best practices for generating revenue for association advocacy efforts.

Chicago 200

Chicago Newsletter Mooc Education 200

Disciple Media

FEBRUARY 6, 2024

Whether you are a coach, creator or business, starting a membership site can transform how you engage with your audience and create a recurring revenue stream. The key benefits we repeatedly hear reported are: Stable, recurring revenue: Predictable income streams provide financial stability and facilitate long-term planning.

How To 36

How To Price Analysis Content 36

Reid All About it

MARCH 4, 2022

Sounds like a practical approach to session and course design, doesn’t it? Melissa Householder, CEM, Trade Show Manager, Golf Course Superintendents Association of America. Host: American Marketing Association. Association Creative Marketing Masterclass. Association Revenue: Plan Your Work, Work Your Plan.

Class 195

Class Certificate Content Committee 195

Reid All About it

APRIL 23, 2021

Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. The survey closes Friday, April 30. Event Revenue and Sponsorship ROI. Participants get the first look at the report in July. 1 CAE credit.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

JULY 8, 2016

Referrals are the most coveted type of lead for any business—an indication of trust and satisfaction and a faster path to revenue. Demand Metric recently conducted a study to learn about the current state of referral marketing. Hear about trend data and the interest in, evolution of, and success with referral marketing.

DC 150

DC Certificate Washington Content 150

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. Wed 1/19 at 11 a.m. Thu 1/20 at 2 p.m.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

MAY 14, 2021

That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Event safety. Wed 5/19 at 1 p.m. – Wed 5/19 at 2 p.m. –

St. Louis 341

St. Louis Technology Strategy Conference 341

Higher Logic

FEBRUARY 7, 2019

Regardless of which type of industry marketer you are – association, corporate, B2B, you name it – you might identify with these challenges. Thankfully, we include some resources to help you put your best 2019 marketing strategy into action (with minimal headaches, of course). Of course it does. Conducting surveys.

Marketing 149

Marketing Video Resources Content 149

Reid All About it

OCTOBER 28, 2022

Hybrid online courses. WBT Systems shares examples of hybrid online courses from the Transportation Intermediaries Association (TIA) and two other associations. Find Hidden Gems in Your Data & Discover New Revenue Opportunities. How to Leverage Healthcare Data to Add Member Value and Increase Revenue. 1 CAE credit.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

Disciple Media

AUGUST 23, 2023

Delve into your potential clients’ world through surveys, interviews, and social media analysis. Whether through scheduled meetings, surveys, or informal chats, ongoing feedback keeps the coaching relationship dynamic and responsive. Create detailed personas Take the time to build detailed customer personas.

Price 36

Price Social Media Revenue Tools 36

Fonteva

DECEMBER 19, 2019

Email marketing. Email marketing. Consider measuring your email open and click-through rates, which members opted to receive your newsletter, and how often members respond to your correspondences. Member engagement and non-dues revenue. Member engagement surveys. Live events. Learning opportunities.

Member Engagement 59

Member Engagement Strategy LMS Class 59

Reid All About it

OCTOBER 21, 2022

Survey invite. iMIS by ASI invites you to participate in their annual Membership Performance Benchmark Survey to help uncover upcoming trends in technology and digital transformation; membership acquisition, engagement and retention; and association goals and challenges. Host: American Marketing Association. More info/register.

Revenue 44

Revenue Email Marketing Education Review 44

Associations Now

DECEMBER 3, 2018

Then there’s your communications or editorial team, who might see email as a storytelling format, with links that support messaging goals rather than promotional ones. And, of course, volunteers might want a say in what goes inside your email newsletter. Their goal may be to inform the community about their activities.

Newsletter 84

Newsletter Process Products United States 84

MemberClicks

MAY 17, 2022

For example, since your email marketing platform integrates with your membership database, you can automate email messages to the existing audiences in your database. The majority of surveyed organizations reported offering a grace period of 2-3 months. Email Marketing. Talk about a time-saver!

System 52

System Association Management Directory Software 52

Disciple Media

OCTOBER 24, 2023

Direct revenue stream: This isn’t just about monetization; it’s about mutual trust. A consistent revenue stream not only ensures a community’s financial sustainability but also underscores the perceived value by its members, reinforcing its longevity and stability.

Strategy 36

Strategy Tips How To Price 36

Disciple Media

FEBRUARY 7, 2024

Are you planning to provide insightful articles, exclusive videos, interactive courses, or perhaps a mix of these? Part 2: Selling your membership Now, let’s get to the juicy bit – how do you sell your membership so that you are bringing in new members and scaling your revenue? A multi-channel approach works best.

How To 36

How To Social Media Content Price 36

Reid All About it

JULY 9, 2021

Of course, but canned do just fine in a pinch. Learn how advertising, networking opportunities, and a user-friendly experience work together to benefit community platforms, how to use features of your platform to increase engagement and sense of community, and how to raise non-dues revenue through a great member experience.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

ISAE

APRIL 4, 2024

Simple quarterly or biannual surveys for your legacy donors can go a long way to help you discover what’s working and what needs improvement. Prior to that, he ran email marketing for President Obama and served as Campaign Director for MoveOn.org. To do this, collect feedback.

Examples 40

Examples Strategy Review Discount 40

Reid All About it

DECEMBER 9, 2022

On the side, cabbage, of course, sautéed with bacon (and ham, oink), red onion, red bell pepper, carrot, smoked paprika and chicken broth. If the answer is better email performance, you’re in the right place. They’re prepared to answer any and all of your burning email questions in this “ask me anything” style roundtable webinar.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Reid All About it

MARCH 31, 2017

I’ll be off the grid except for sharing photos on Facebook (of course!) And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers. – SEO and Content: The Perfect Match to Generate New Revenue.

Raleigh 150

Raleigh DC Washington Charlotte 150

Reid All About it

SEPTEMBER 30, 2022

Using the Magic of Modern eCommerce to Boost Member Engagement and Diversify Revenue. Simon Inger, Chief Revenue Officer at Cadmore Media. Johanna Morlock-Abbasi, assistant director of email marketing, Bradford Exchange. Julie Stuck, email strategist, Validity. Boost engagement and revenue by learning the C.P.R

Blended Learning 41

Blended Learning Software Education Marketing 41

Reid All About it

MAY 27, 2022

Course evaluations. Most course (and conference) evaluations are pretty useless, says WBT Systems, because they measure how a learner felt about the course, not whether the course was effective. Once a pipe dream for small and mid-size associations, marketing automation is now within any organization’s reach.

Technology 41

Technology Case Study Education System 41

Reid All About it

FEBRUARY 25, 2022

WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. Non-dues revenue.

Revenue 40

Revenue Analysis Strategy Technology 40

Fonteva

SEPTEMBER 30, 2019

Generate additional non-dues revenue with integrated advertising opportunities that attract new sponsors interested in connecting with your community. Mogli SMS is a two-way text messaging, surveys, and chatbot tool available in Salesforce that associations can take advantage of. Mogli SMS allows you to create and send out SMS surveys.

Software 40

Software Association Management Association Software Tools 40