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Association Brain Food: 5.12.23

Reid All About it

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 200
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Association Brain Food Weekly: 11.20.20

Reid All About it

Fri 11/20 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management.

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Association Brain Food Weekly: 7.31.20

Reid All About it

Please consider participating in Marketing General Inc.’s This series of 15-minute videos cover hot topics and issues related to 501c organization management. – Event Marketing Strategies for Virtual and Hybrid Events. Presenters: Mike Dietrich, Vice President of Marketing at Cvent. Mon 8/3 at 1 p.m.

Montana 362
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Content Marketing: Just Do It!

Vanguard Tech

One of the most powerful (and in my opinion, under attended) sessions at the ASAE Annual meeting in Dallas last month was Monica Bussolati’s presentation titled " The Hottest Tool in Member Retention: Content! ". But then I realized that the first point of a content marketing strategy is to just do it ! Find a Common Voice.

Content 70
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Association Brain Food Weekly: 9.25.20

Reid All About it

At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. A lack of diversity isn’t an indictment on your organization, but rather a symptom of that implicit bias.”. Norwegian outdoor living concept ‘friluftsliv’ could be a valuable pandemic coping strategy.

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SCD Group: Integrated Marketing Tip for Associations and Nonprofit.

SCD Group

Integrated Marketing Tip for Associations and Nonprofit Organizations. Shared by Betsy Wintringer, Director of Marketing, Association Management Center. Before you begin digital marketing, consider the desired outcome when developing a social media strategy and make sure it aligns. Strategy | Content | Discovery.

Tips 40
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10 Association Membership Recruitment Ideas for 2022

MemberClicks

We’ll cover strategies related to events, special promotions, marketing, and leveraging your existing members. We’ll also share examples of real organizations that have successfully used these tactics in their recruitment efforts. Create a Word-of-Mouth Marketing Strategy. Host a Bring-a-Friend Meeting or Event.