Reid All About it

MARCH 3, 2017

You don’t see many posts about recruiting small businesses for membership , so I was excited to read this one by J.P. He quickly takes on benefits, recruitment tactics and dues for small or start-up businesses. I definitely agree with the #1 blogging tip: create a content strategy. I found a few good reads for you this week….

millennials 150

millennials Recruiting Recruitment Revenue 150

Reid All About it

JANUARY 26, 2024

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Elevating New Member Engagement How well are your new members joining and engaging in your community? I’ve used data from Marketing General Inc.’s

Survey 257

Survey Project Strategy Education 257

Higher Logic

MAY 16, 2019

Now, they come to your association at various stages of the funnel, or the member/buyer’s journey. Membership recruitment and retention aren’t isolated processes. Your prospective members expect that your organization has transformed digitally just like all the other companies and brands they interact with.

Member Experience 196

Member Experience Technology Content Communications 196

Association Analytics

FEBRUARY 14, 2022

Member engagement – you can identify what products and services your members are interacting with to help increase engagement. Loyalty – data can help you understand behavior that drives the most loyalty amongst your members. Lay out your definitions up front. Remember, this is a long game.

How To 169

How To Case Study Cost Revenue 169

Reid All About it

DECEMBER 11, 2020

Billhighway explains how you can get access to chapter member engagement data and how that data can justify the resources dedicated to chapters and even support your argument for additional resources. Definitely not another boring Zoom meeting. Association websites. BYOB, obviously. Host: Lee Gimpel, Better Meetings.

Project 370

Project Education Software Review 370

Eric Lanke

JULY 2, 2018

That's the person we call the decision-maker, the one who has the authority to decide if the company in question will or will not be a member of our association. Whoever it is, we definitely work to ensure that this person sees and receives value for his or her membership in our organization.

Committee 113

Committee Recruiting Recruitment Industry 113

.orgSource

AUGUST 28, 2023

My YouTube examples don’t quite fit this lofty definition. Rounding up a group of members who are eager to share their wisdom might seem like a fairly simple proposition. My first bit of advice is, don’t treat recruiting these experts casually. Hardy captures what most marketers are striving to accomplish today.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

JULY 24, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Hear about some major considerations for online engagement. 1 CAE credit.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

MAY 8, 2020

The session leaders will come ready to talk about actions their organizations have taken and offer their perspectives, but this is definitely intended as a conversation. Hear about some major considerations for online engagement. Join us as we each slip into our member’s shoes and look at engagement from their perspective.

North Carolina 221

North Carolina Montana Conference Revenue 221

Optimist Consulting

AUGUST 28, 2014

As the popularity of content-based digital and inbound membership marketing explodes, is there still a place for the humble telephone for member renewals? Well, yes, DEFINITELY! The main advantage that the telephone offers is the ability to personalise every engagement and even more crucially, to have a two-way conversation.

Case Study 100

Case Study Recruiting Recruitment Maine 100

Reid All About it

JUNE 9, 2023

Membership engagement. Nimble AMS explains how an AMS can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs and deliver personalized emails and content. We all know that and think we do it, but her examples show us how often we don’t.

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

APRIL 23, 2021

It’s time to take control of your data to determine the heath of your membership retention, recruitment, engagement and revenue to produce the best results. Hear insights from a career coach in our industry, an executive recruiter, and a senior HR executive, alongside overarching approaches and best practices. Thu 4/29 at 2 p.m.

Revenue 370

Revenue Strategy Content Education 370

MemberClicks

NOVEMBER 23, 2021

New member recruitment efforts. While one member may be invested in fundraising progress, another may be waiting to hear about the hottest volunteer opportunities. Members may not want to commit to something while they’re at your meeting, but they could be willing to commit afterward. Volunteer opportunities.

Recruiting 52

Recruiting Recruitment Member Experience Survey 52

MemberClicks

NOVEMBER 23, 2021

New member recruitment efforts. While one member may be invested in fundraising progress, another may be waiting to hear about the hottest volunteer opportunities. Members may not want to commit to something while they’re at your meeting, but they could be willing to commit afterward. Volunteer opportunities.

Recruiting 52

Recruiting Recruitment Member Experience Survey 52

Higher Logic

MARCH 15, 2016

Their satisfaction and renewal is good for your organization because these happy members create content, champion your organization and recruit new members. Not only did we discover a definite increase in engagement when members could reply to a discussion via email, but we saw a change in engagement preferences.

Tools 120

Tools Report Recruiting Recruitment 120

Reid All About it

SEPTEMBER 15, 2023

Dabdub, Director for Admissions and Recruitment Affairs at the American Association of Veterinary Medical Colleges Josie Hernandez, IOM, Account Executive with Bostrom and President of Association Latinos Carol Martinez, Manager of Community Impact at Project Management Institute Ben Yzaguirre, M.Ed., More info/register. 1 CAE credit.

LMS 257

LMS Revenue Arlington Education 257

Reid All About it

DECEMBER 4, 2020

More info/register (fee for ASAE non-members). The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Definitely not another boring Zoom meeting. Host: ASAE.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

MARCH 26, 2021

Ultimate Member Engagement: The Power of Data-Driven Decision Making. Learn how to analyze and visualize your existing data, mine the right data to improve your member’s experience, execute winning member-facing strategies, and determine a successful ROI on your collection and analysis of member data. 1 CAE credit.

Innovation 259

Innovation San Diego LMS Strategy 259

MemberClicks

NOVEMBER 14, 2023

You strive to keep your members engaged and involved in your organization because you know that member retention is key to your success. It’s more cost-effective for you to retain an existing member than to recruit a new one.

Newsletter 59

Newsletter Strategy Social Media Survey 59

Reid All About it

APRIL 16, 2021

. – How Your Community Can Turn 1 Event into 365-Day Engagement. Whether your association is planning to stay 100% virtual or experimenting with a hybrid model this year, get tips on how you can drive member engagement before, during, and after for events of all shapes and sizes. More info/register. More info/register.

Revenue 363

Revenue Strategy Team Content 363

Associations Now

AUGUST 16, 2017

In the registration process, there should be a clear explanation and definition for what the technology is and how the data will be kept private,” he said. Identifying Blue-Shoe Members. You’re giving members a little leeway,” Myers said. In the age of Google, Facebook, and wearable devices, the key is transparency. “In

Team 88

Team Project Technology Analysis 88

Association Briefings

OCTOBER 22, 2020

Now, I would definitely agree that the email of 2009 is certainly dead. Further Engage Current Subscribers Associations spend a lot of time (and money!) recruiting new members. However, it’s proven that acquiring new members can be as much as five times more expensive than retaining current members.

How To 52

How To Newsletter Content Communications 52

Association 141+

JUNE 27, 2013

In the past few weeks I have had a number of conversations with some good friends and colleagues where they used the phrase “membership growth” but in each case their definition differed. Tracking the reason for joining will let you hone your recruitment techniques to connect with the right professionals in the right way.

Certificate 40

Certificate Social Media Member Engagement Recruiting 40

Reid All About it

JULY 21, 2017

Effective boards have a clear definition of strategy, as well as defined expectations of leadership roles, resources, and finances. Learn five easy ways to grow membership that most organizations overlook, the three keys to attracting younger generations, and a simple process to create lasting member engagement. 1 CAE credit.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

MAY 1, 2020

Engaging virtual attendees. Sarah Michel at Velvet Chainsaw Consulting recorded a shortish video you should definitely watch: five tips to guarantee engagement at your virtual event. Pair that one with four keys to ensuring your virtual events are actually engaging —from Elisa Pratt at Association Success.

North Carolina 273

North Carolina Revenue Strategy Education 273

Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development. Usability testing. More info/register. CAE credit.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

APRIL 22, 2022

New member engagement. She reminds us that there are all kinds of new member engagement plans for all sizes of chapters and associations. Speaking of which, if you haven’t yet already, please participate in her second edition of the popular New Member Engagement Study. Amanda Kaiser says size does matter.

Proposal 39

Proposal Price Technology Recruiting 39

Reid All About it

DECEMBER 2, 2022

New member engagement. The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. Phew, life is definitely not boring. New Member Engagement Study Launch Party.

Tips 41

Tips Video Content Marketing 41

MemberClicks

OCTOBER 11, 2023

Need at least 1 officer, responsible for certifying corporate records (secretary) Illinois requirements dictate that in order to be eligible as a board member, the individual does not need to be a state resident or a member of the organization.

Illinois 52

Illinois How To Chicago Software 52

Reid All About it

MAY 12, 2023

WBT shares seven MOOC business model strategies you should definitely steal. Impexium explains how your association and members could benefit from offering a tiered membership model. WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. Membership tiers. No plan, no progress.

Chicago 200

Chicago Newsletter Mooc Education 200

MemberClicks

OCTOBER 10, 2023

Its objectives should balance strengthening member relationships with ensuring a consistent revenue source. After establishing the program’s purpose, it’s essential to delineate the roles of both members and the organization. What is association management software (AMS) ?

Software 52

Software Membership Management Newsletter Revenue 52

Association Adviser

MAY 20, 2014

percent agree), member engagement/volunteering (43.4 ” Of course, no association executive would disagree with this set of social media goals: raising revenue, getting the word out, and encouraging members to attend meetings and contribute their time. percent agree); member recruitment (10.8 percent agree).”

Social Media 60

Social Media Communications Content Strategy 60

Reid All About it

AUGUST 9, 2019

You definitely want to check out the 2019 edition of the Association LMS Buyers Companion from the good folks at Talented Learning. Hear about findings on recruitment, engagement, retention, and reinstatement, what’s working, what’s not, and challenges in today’s membership organizations. Shopping for an LMS? 1 CAE credit.

Columbus 39

Columbus North Carolina LMS millennials 39

Reid All About it

OCTOBER 21, 2022

These conditions call for a new definition of your association board’s duty of foresight , which “requires [them] to stand up for their successors’ futures through intentional learning, short-term sacrifice, and long-term action.” How Association Marketers Are Using Digital To Grow Member Engagement & Revenue. Host: Feathr.

Revenue 44

Revenue Email Marketing Education Review 44

Breezio

JANUARY 10, 2017

They are the most in-demand new member recruitment category and they come with high digital expectations. One point in particular that we fully align on is the belief that “The fundamental building block (of engagement) is curated content, not just discussions.” Millennials now make up 50+% of our workforce.

Content 28

Content millennials Strategy Recruiting 28

Reid All About it

JULY 20, 2018

The first two tactics will definitely reap results—the third is a nice-to-have but you can live without it. Promote Your Content Effectively to Drive Member Engagement. Ultimate Member Engagement: The Power of Data-Driven Decision Making. Selfie Culture’s Effect on Member Engagement.

LMS 30

LMS DC Washington Chicago 30

Reid All About it

JUNE 24, 2022

Member recruitment. GrowthZone put together a PDF for you to adapt or use in your member recruitment campaigns. What data points should you use to measure member engagement? Measuring engagement means understanding the member journey and how it interacts with all of your programming.

Video 39

Video Revenue Strategy Technology 39