Sat.May 18, 2019 - Fri.May 24, 2019

Onboarding for Retention: How to Engage New Members for the Long-Term

Higher Logic

Onboarding new members is a critical step for associations, and often one that is missed or under-emphasized. That first year of membership has a big influence on whether that member will renew with you.

How To 191

Strategies to Increase Membership: Marketing vs Programming

HighRoad Solution

When you’re trying to increase your association membership figures, you have to ask yourself two big questions: how do you attract new members, and how do you hang onto the members you’ve already got? member engagement

Do Volunteer Association Leaders Lead Balanced Lives?

Association Leaders

Being a volunteer association leader can be very rewarding both professionally and personally. At the same time, it can be one of the most challenging undertakings for a leader. Let’s face it – people who choose to lead are typically the busiest people we know. There is an old adage, “If you want to get something done, give it to someone that doesn’t have time to do it”. That adage seems to often hold true. It defies logic though doesn’t it?

An “Association Hustle” Happy Hour – Join Us!

Moery Company

Join us for an Association Hustle Happy Hour on Thursday, June 6th from 4:30 to 6:30 at Fadó Irish Pub. We’ll raise a glass to the good work ahead and huddle up on how we can kick it up a notch with a little hustle. Also, If you’re attending ASAE’s MM&C Conference – Fadó is a short walk away.

DC 226

I Want the Right Pageviews

Eric Lanke

This week's blog post is partly inspired by this post on Seth Godin's blog. In it, he makes the case that the idea of "reach" is overrated. Why do you care if you can, for more money, reach more people? Why wouldn’t it make more sense to reach the right people instead? I agree entirely.

Association Brain Food Weekly: 5.24.19

Reid All About it

The weekly list of free educational events and resources for the association community… Billhighway asks, “ Do your chapter awards spark joy? ”

More Trending

What’s the Impact of M&A on Your Association?

Moery Company

Istock/Credit: natasaadzic. Currently, we see mergers and acquisitions on the rise in the industry. Companies are buying each other and, often large companies buy each other as well. What happens at the association?

Review 219

Xperience 2019 Registration Is Now Open!

YourMembership Blog

Ready for something innovative, insightful, and inspirational? We’ve got just the thing! Xperience 2019, the preeminent technology show for association, nonprofit, and K-12 school leaders! Created by Community Brands, the immersive digital experience is packed with new product announcements, user training, inspirational keynotes, research, education, a bustling expo hall, and valuable networking opportunities. Last year, The post Xperience 2019 Registration Is Now Open!

What fundraisers Need To Know About Next Era of Digital Technology

Beth Kanter

Credit: Festival del Fundraising.

How to Get Started Using Website Themes, Layouts and Templates

Wild Apricot

Do you have a vision for how your website should look? Here's your guide to using website themes, master layouts, and page templates to make it a reality

How To 193

JP Moery’s Association Playbook – Episode 191: How Can We Smooth it for Our Member Prospects?

Moery Company

We know associations want to grow – but all too often Host JP Moery sees big barriers to that growth. Our membership applications are overly complicated, and the dues levels are antiquated and difficult for the prospect to figure out.

179
179

How often are you meeting with your AMS vendor?

Effective Database

I’ve written before about how your relationship with your vendor is much like a marriage. Can you imagine if you only talked to your significant other when there is a problem? Yet that’s exactly how most associations treat their relationship with their AMS vendor.

A Simple Tactic to Appeal to Prospective Young Members

GrowthZone

Tweet. In an article recently featured in Minnesota Meetings and Events magazine, GrowthZone explored benefits that attract young professional members.

Easy Members Only Website: Wild Apricot #1 Ranked Membership Software

Wild Apricot

If you'd like an easy way to create a Members Only Website, use Wild Apricot. Wild Apricot is the #1 rated Membership Management Software, plus you can get a free 30-day trial

Leveraging Team Learning at Conferences

Velvet Chainsaw

Traditionally teams from organizations attend a conference with a divide-and-conquer game plan, as they split up and attend as many different sessions as they can.

Team 81

6 Marketing Ideas to Increase Membership

HighRoad Solution

Every association needs to try to attract new members, especially those associations that are experiencing membership decay as long-term members move towards retirement. But is it possible to grow your membership without a huge advertising spend or a massive recruitment push? member engagement

Should Event Planners Adapt to Healthy Eating Trends?

Associations Now

64 % The percentage of respondents who said their meetings were somewhat healthy, according to the Incentive Research Foundation’s 2019 Wellness in Meetings and Incentive Travel Study. Just 24 percent said their meetings were “mostly” healthy, and 5 percent said they were “very” healthy.

Survey 111

6 Steps to Create a Donation Website for Your Nonprofit + 10 Great Examples

Wild Apricot

Here's an easy, step-by-step guide on how to create a donation website that will drastically boost your online donations — plus ten great examples to inspire you

You Might Need an Association Management Company If.

MembersClicks

Perhaps you’ve heard the term “AMC” before, short for association management company. But what is an AMC? Well, according to the AMC Institute , an AMC is “a for-profit business that manages associations to help them grow and prosper.”. Sounds great , you might be thinking.

Personalization: The Key to Increased Member Engagement

HighRoad Solution

Low member engagement is a major concern for every organization. member engagement

Want to Be an Effective Leader? Get a Full Night’s Sleep

Associations Now

A series of recent studies highlights numerous ways that sleep deprivation negatively affects the ability of leaders to do their job properly. Take the hint!). Want to get a little better at leading your organization? A good night’s sleep might help.

Iowa 107

A New Calculation Leads to Better Association Strategy

Smooth The Path

Have you calculated the lifetime value of a member for your association? This exercise could lead to some very positive strategies for the organization overall. It may be easy for a board member to assume that the loss of each new member is merely the cost of one year of membership.

Additional Resources You Can Offer Your Members (At No Extra Cost to You!)

MembersClicks

Member resources directly equate to member value. The more resources you can provide, the more valuable a membership with your association or chamber of commerce will be. That said, what if we told you there was a way to offer your members MORE resources at no extra cost to you?

Cost 91

Why Your Association Should Sell Native Sponsored Content in Your Media Programs

Association Adviser

Your business members look to your association as a way to network with peers and potential customers, and share ideas. But what can you do for them when their ideas have outgrown your website or newsletter ads? Offer native sponsored content.

What Your Conference Needs to Embrace Now

Associations Now

Three conference practices that associations need to put into action now to ensure your attendees feel welcome, happy, and included. For my final blog post of 2018, I identified three conference elements I didn’t want to see stick around this year.

20 Ideas: June Social Media Posts for Associations

GrowthZone

Tweet. Fishing Week, Gay Pride Month, and Paul Bunyan Day are just a few June holidays. Easily schedule your organization’s social media feed with these themes: June Monthly Holidays and Observances. Dairy Month. Zoo and Aquarium Month. Adopt-a-Cat Month. Gay Pride Month.

Engaging Young Professionals in Your Association

Association Success

How can you improve engagement in young professionals in your organization? Young professional members are the future of associations, so it is vital to keep them involved. As a young professional (YP) myself, I can tell you that what we want most from associations is a sense of community. This includes being able to make personal connections, use available programs and services to fill gaps in our professional development, and contribute to the association’s advancement.

Working with Volunteers: 4 Questions to Ask Yourself

MembersClicks

If you’re like most associations and chambers of commerce, you likely rely on volunteers quite heavily. But the (never-ending) process of finding - and keeping - volunteers is certainly a challenge, which is why it’s crucial to put some serious thought into your volunteer management style.

Open-Source Software Is Everywhere. What’s Your Maintenance Strategy?

Associations Now

For years, open-source software has had a rep for being risky compared with managed alternatives. But perhaps the real problem is less about how it’s made and more about how it’s maintained.

The New Soft Skill for Association Professionals

Smooth The Path

Rarely are there huge overnight successes in the association industry. Our work is the work of patience. We try new things, learn, iterate and improve over time. We learn to engage members more and the dividends slowly pay off.

Segmenting Your Market - A Case Study.

Association Success

Is your association paying attention to trends and changes in market behaviors? In Segmenting Your Market - Part 1 , we introduced the topic of how associations have more than just diverse members, but how industry suppliers or similar communities present a varied market to be examined.

Xperience 2019 Is Here!

Aptify

Early bird registration for the annual Community Brands conference is now open! Last year, some 1,400 association and nonprofit professionals attended and reported a satisfaction level of 96 percent. Here’s a sneak peek at what you can expect when you attend Xperience.

Restaurant Association Celebrates Milestone With New Credential Program

Associations Now

The National Restaurant Association’s ServSuccess program—its launch timed to coincide with the group’s 100th anniversary celebration—aims to improve paths for restaurant worker advancement and improve employee retention.

20 reasons for associations to love Salesforce

Nimble AMS

The benefits of having your member management software built on Salesforce. As Salesforce celebrates 20 years in business, the Nimble AMS team reflects on the reasons why associations benefit from an AMS built on Salesforce. This year, Salesforce celebrates 20 years in business.