WBT Systems

MAY 9, 2017

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations. It prompted us to think about what might be the “next practices” associations need to adopt to future-proof the value of their education and certification programs for members and non-members.

Revenue 230

Revenue Certificate Learning Management System Course 230

YourMembership

MAY 11, 2017

Be selective with where and how you spend your time and resources. As association executives, we all know we must evolve our business models to remain relevant. It’s not enough to do what’s always been done. That’s why at The Ohio Society of CPAs (OSCPA), we’re “focusing on focusing,” a not-so-strategic term for being more […].

Ohio 210

Ohio Resources Member Experience Member Engagement 210

Higher Logic

MAY 9, 2017

By 2020, 65% of all jobs in the U.S. will require some type of post-secondary education or training. Unfortunately, colleges and universities aren’t even meeting today’s needs. According to employers, new college graduates don’t have the skills to fill entry-level jobs. These findings, which indicate a major problem in the education industry, were laid out in a whitepaper from Shelly Alcorn and Elizabeth Weaver Engel.

Learning Management System 220

Learning Management System System LMS Software 220

Spark Consulting

MAY 12, 2017

For those of us who are “on the bus” on the value of genuine diversity and inclusion, this is the crux of the matter: how do we effectively walk our talk on D+I? . We have to work from the inside out, starting with our own selves, taking steps to uncover and combat our implicit biases, understanding where we do – and do not – have privilege, and answering the question “Now that I know, what will I do?

America 170

America Case Study Committee Course 170

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

WBT Systems

MAY 9, 2017

WBT Systems is delighted to be an official partner of the 2017 NiUG New Orleans Conference , hosted by NiUG International , May 22-24. At NiUG New Orleans, attendees will have the opportunity to take part in great educational sessions, exciting networking opportunities, and connect with iMIS integrated solutions. The vibrant location will play host to a fabulous expo, ” where you can indulge in delicious cuisine, shop in historic neighborhoods, and dance to the music pouring into the stree

LMS 199

LMS Conference Learning Management System Certificate 199

Higher Logic

MAY 11, 2017

Some companies naturally attract millennials. They’re the cool ones with foosball tables in their break rooms. But for the rest of the businesses out there, convincing Gen Y that your organization is a great place to work isn’t so easy. If you can’t afford (or don’t want) distracting foosball tables, how do you appeal to young professionals? The easy answer?

millennials 180

millennials Recruiting Recruitment How To 180

Spark Consulting

MAY 10, 2017

In short, relationships. Most of the focus on diversity and inclusion in the for-profit world is on staff and, to a lesser degree, boards of directors (which, of course, only some for-profit companies have). The association operating environment is much more multi-layered. Of course, we also have staff teams and boards of directors. But associations have very different relationships with our boards than for-profit companies do.

America 150

America Case Study Recruiting Recruitment 150

Optimist Consulting

MAY 10, 2017

Membership organisations often require members to sit on their board/council to oversee the strategic direction of the organisation. Like with any volunteering opportunity, it can sometimes be a challenge to find people who are willing to come forward. I think one of the complications with board/council elections, is that they have often have a formal & legal aspect which can ‘scare’ people into communicating in a very formal way when inviting members to stand for election.

Communications 113

Communications Tips Project Content 113

Eric Lanke

MAY 8, 2017

I recently had an interesting conversation with my staff that helped reinforce the importance of choosing the right goals. We were talking about the best ways to measure the success of our association's trade show. Among the many possibilities was the number of potential customers our members could engage with by exhibiting at the show. For a long time, our way of tracking this was based on counting the number of attendees who registered for the show.

Resources 100

Resources Strategy Examples Marketing 100

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

GrowthZone

MAY 10, 2017

The ASAE MMCC conference was amazing! From the keynote speakers to mariachi bands, it was a whirlwind of activity. Thanks to ASAE for organizing another exceptional event. Take a no-obligation product tour of GrowthZone AMS ». The GrowthZone booth was a flurry of activity. It was fantastic to meet so many new people as well as see familiar faces. We’re glad everyone loved the lava lamp pens and appreciate those who took the time to fill out the survey.

Products 112

Products Conference Survey Organization 112

Spark Consulting

MAY 9, 2017

As Joe Gerstandt points out in his sidebar in Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion , clarity is key. We need a shared and widely understood vocabulary of “concise, clear, actionable language” in order to make progress on D+I. So that’s where Sherry Marts and I start: by defining terms, some of which may be familiar to you and some of which may be new.

Innovation 150

Innovation Leadership 150

Smooth The Path

MAY 11, 2017

There is a short window of opportunity to engage new members. If we do not reach them while the window is open, it snaps shut, forever. Most new members join with high hopes. They are curious to see what their membership will do for them because they do not specifically know what it will do for them, yet. They want to learn more because they want assurance they did not make a mistake in joining.

Member Engagement 103

Member Engagement eBook Member Experience Process 103

Aptify

MAY 9, 2017

Another year, another conference season is starting in Australia, and the International Conference Centre in Sydney seems to be the place to be in 2017. To kick off the Australian Not-For-Profit (NFP) conference season is AusAE’s Ace Conference ( ACESYD17).

Conference 96

Conference 96

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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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GrowthZone

MAY 9, 2017

Mission Statements are often overlooked or ignored. But, if an association is operating without one, or paying no attention to what’s already in place, they’re making a critical error. A Mission Statement is what ensures an organization stays on its intended course. Is it time to reevaluate and update yours? Is your Board asking for one? Are you asking your Board for one?

How To 90

How To Review Cost Examples 90

Spark Consulting

MAY 8, 2017

Associations know the research that the Millennial generation that is rapidly becoming the majority of our workforce and membership base is the most diverse generation we’ve ever had in the US – and that the yet-to-be-named generation coming up behind them is even more so. We know that increased diversity and real inclusion produce increased innovation, better decision-making, faster and more creative problem-solving, better outcomes, and an improved bottom line.

America 150

America Case Study millennials Innovation 150

Associations Now

MAY 12, 2017

At this week’s digitalNow2017 conference, a number of speakers said that a new learning environment and the continuous need for professionals to gain new skills will require associations to adopt a new strategy. Here’s a look at how it may affect conferences. Earlier this week, I spent a few days in Orlando at digitalNow2017. While speakers talked about everything from the internet of things to nondues revenue and content strategy, a topic that came up time and time again, including from b

Conference 95

Conference DC Examples Revenue 95

Smooth The Path

MAY 7, 2017

Have you ever noticed the Twitter flurry before the conference? A few attendees will start leaving tweets here and there. “I am packing for Orlando!” “Made it through security and the fight is on time; here I come!” “Can’t wait for today’s awesome keynote to kick off this conference.” These attendees are excited!

Member Engagement 84

Member Engagement How To Case Study Conference 84

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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

Survey

Association Adviser

MAY 8, 2017

In current business lingo, “disruption” means any business model, marketing schema, supply chain or source that changes the way we view the creation and delivery of products and services in an innovative, positive way. But to meeting planners and association staffs, disruption usually refers to a person, group, or other force that causes an unwelcome disturbance and threatens to harm the flow of a carefully planned event.

San Francisco 74

San Francisco California Committee Revenue 74

Aptify

MAY 10, 2017

Ask a membership professional about some of their biggest challenges, and selecting and implementing membership software is right up there. Why is it so challenging? For starters, before you even get to the selection phase, you have to convince the board to fund the project. There’s a lot riding on your proposal to the board—staff’s productivity and effectiveness, data security and usefulness, maybe even your reputation, and definitely your stress level.

Proposal 77

Proposal Software Project System 77

Associations Now

MAY 10, 2017

When Chipotle, a leader in the fast-casual space, was confronted with a food safety crisis two years ago, the brand suffered. To recover, the company reestablished relationships with its most loyal customers. It’s a strategy associations can learn from. What do burrito bowls and associations have in common? Talk to William Espey, brand creative lead for Chipotle, and he’ll tell you: a lot.

Denver 85

Denver United States Strategy Innovation 85

Smooth The Path

MAY 9, 2017

Who is the ambassador of your association? Some may say it is the CEO. Some may say the board president. Actually, we have many ambassadors representing the association all the time. The ambassador of the association is whoever a new member interacts with first. That means the ambassador might be a member services coordinator, a receptionist, or maybe even someone in finance if that new member has is a question about billing.

How To 68

How To Conference Member Experience Strategy 68

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

Analysis

Association Adviser

MAY 11, 2017

Brianna Martin, Naylor Association Solutions. We can all agree that associations who know how to successfully execute thoughtful and integrated communications strategies tend to see better member engagement and retention. Member engagement is an ongoing objective for most associations, but one that is difficult to achieve and sustain. If you had access to a report that could show you how your current communications strategies stack up against your association peers, as well as other information

Survey 68

Survey Communications Member Engagement Report 68

Association Success

MAY 9, 2017

"Good communication" isn't an IT prerequisite. Should it be? As I sat in my first business communication class in college, my instructor told us that the number one requested skill for developers is better communication. Ha! There was a group of us sitting together in the back row. We looked at each other, giggled, and continued playing Rockets ‘n Rails (a video game).

Class 62

Class Course Communications Review 62

Associations Now

MAY 9, 2017

During the opening keynote at this week’s digitalNow2017 conference, futurist Timothy Chou predicted how the rise of the internet of things will lead to significant changes to today’s workforce, as well as the next one. And we’ll need to learn differently, too. Until now, most technology tools—whether an AMS, CMS, CRM, or e-commerce platform—have been “internet of people” applications designed to talk to humans.

Technology 84

Technology Innovation System Tools 84

Aptify

MAY 11, 2017

Welcome to the second day round-up of the AusAE Conference and Exhibition 2017 (ACESYD17). I am back giving you a round-up of the day’s activities so you never miss a beat of the packed ACESYD17 program.

Conference 63

Conference 63

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Review