Sat.Feb 09, 2019 - Fri.Feb 15, 2019

Members Hire Relevant Associations

Potomac Core

Associations have endured downturns before, what’s different this time is the valuable lesson learned after the great recession, that Members hire relevant Associations.

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Planning for Staff Dinners

Eric Lanke

This week we had a planning meeting for our upcoming Annual Conference. Because our Annual Conference is popular with members this year, and because we ran out of sleeping rooms at our conference hotel, we've moved our staff to another property about a mile and a half down the road.

What Makes Young Members Tick?

Associations Now

A new benchmarking study focuses on young professionals’ views on membership. While many from the Gen Z and millennial generations decide to join associations, they’re skeptical about the value and benefits that membership brings. That’s a challenge associations will need to overcome.

Why Podcast?

Moery Company

More than 124 million people are listening – that’s why. And, listenership grows year over year – and more people than ever are listening to more than one podcast.

Does Your Community Throw Love at the World? (Time to Start)

Higher Logic

Association Brain Food Weekly: 2.15.19

Reid All About it

The weekly list of free educational events and resources for the association community… In many associations, chapters are seen as PITA groups to manage, not as opportunities to leverage.

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More Trending

JP Moery’s Association Playbook – Episode 177: Maintaining a Positive Attitude in Sales, with Jordan Weiss

Moery Company

For those of you in the sales game, you may agree at times it can feel like an absolute grind. Host JP Moery welcomes to the show Moery Biz Dev Manager, Jordan Weiss – a sales rock star at the Big Red “M.”

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SaaS Customer Onboarding: A 3-Step Guide for Streamlined Success

Higher Logic

Like making a first impression with a new acquaintance, SaaS customer onboarding has a big effect on whether your customer’s trajectory with your company is positive or negative. Imagine you’re the main point of contact or user of the software element your company has purchased.

Address Your Industry’s Skills Gap in So-Called “Soft” Human Skills

WBT Systems

Address Your Industry’s Skills Gap in So-Called “Soft” Human Skills. Read more about Address Your Industry’s Skills Gap in So-Called “Soft” Human Skills

Use your association job board to drive membership and increase revenue

YourMembership Blog

We all know that job opportunities rank as one of the top benefits an association can offer its members. In fact, with a growing Millennial workforce, the importance of offering opportunities for career growth and advancement will only increase. While it’s imperative that your career center evolves to maximize engagement (and revenue), it’s not always. The post Use your association job board to drive membership and increase revenue appeared first on YourMembership.

JP Moery Releases “Association Hustle”

Moery Company

Association advisor and growth advocate, JP Moery is pleased to announce the launch of his debut book Association Hustle.

The Industry Standards That Could Kill Robocalls for Good

Associations Now

Telecom industry groups have stepped up their efforts to stop robocalls by developing call verification and blocking standards. But the head of a new technical group warns that many details remain to be worked out before you can kiss robocalls goodbye.

Boosting Member Engagement, Bucket List Style


If you read our blog regularly, you’ve probably heard me talk about my love for lists before. And bucket lists are certainly no exception. In fact, I’ve been pretty enthralled by bucket lists lately. There are all kinds of them!

How to Create an Integromat Scenario from Scratch (With Videos)

Wild Apricot

Connect your account with dozens of apps, without writing any code. This step-by-step guide with videos walks you through how to create an Integromat scenario

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Love in the Time of Naylor

Association Adviser

Naylor’s 50 years hasn’t been all business and no fun. Many people who have worked for Naylor have found love in addition to a career, or have found a great place to work as an already-established family. Here are the stories of some of our favorite Naylor couples: Dave and Jamie Evans.

Working Across Generations to Encourage Innovation

Associations Now

As the American Speech-Language-Hearing Association set out to tailor its offerings to a growing population of younger members, it realized it also needed to look inward at how its staff functioned across generations and how they could work better together.

Is It Time for a Paperless Conference?


In terms of disseminating information onsite at your organization’s conference, how are you currently doing it? Do you give people printed handouts and booklets when they check in at registration? Do you have a conference app where those materials are housed, but also have printed versions onsite?

[Cool Infographic Friday] The Ultimate Social Media Images Cheat Sheet


How to Leverage Mobility Strategies for Member Engagement

Association Adviser

The future of technology is definitely mobile-driven. According to recent statistics , desktops now account for only 29 percent of digital minutes, rest of the share is mobile devices like smartphones and tablets.

Lessons From a Behind-the-Scenes Look at the World’s Biggest Events

Associations Now

The Netflix documentary series 7 Days Out takes viewers behind the scenes in the week leading up to some of the world’s most famous events. If you don’t think you have something in common with the planners charged with bringing a spacecraft back to Earth, think again.

3 Simple Ways to Show Your Members Some Love This Valentine's Day


Valentine’s Day is just days away, and whether you love it or hate it, it is a good time to let those around you know how much you love and appreciate them.And that means your members, too! It’s not too late to plan a little something special.


Are The Signs Pointing to the Demise of Google+ ?


As much as I liked the concept of Google+ (or is it Google Plus? There still seems to be no consensus), I can’t say I’ve used it a ton. When it launched three years ago, I was among the many who had high hopes for the platform, wishing it would replace Facebook.

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The Best Content is Connected

Association Success

What’s the best strategy to make your association’s content pop? Content strategy helps ensure that your association creates useful, usable, appropriate, effective content. There are several principles of content strategy: The content has to be relevant to the people who are accessing it. It has to be usable , allowing the audience to accomplish their goals. It has to be appropriate for their level of interest and experience. It has to be effective , meaning it achieves your organization’s goals.

How CEOs Can Help Make Boards Strategic

Associations Now

Disrupting the pathway to board service has complicated boards’ understanding of strategy. That’s created a leadership gap that CEOs are well-equipped to fill.

SmartTech Conference 2019: Defrosted


Battling -30-degree temperatures, roughly 60 brave souls found their way to learn from and share insights with their community. That’s right, neither snow nor rain nor heat nor gloom of night could keep the association community from meeting for SmartTech19. They don't just talk the talk.

5 Reasons Your Social Media ROI Sucks


This post by Brian Carter is so awesome, I’m reposting it here in its entirety with permission. It originally appeared here at the Brian Carter Group blog. ————-. There are several failure points you need to watch out for: 1. You Have Lame Goals. Choose Better Ones.

Why Your Association Needs Social Media

Association Adviser

There is a shift in consumer behavior towards online buying, and associations need to adapt in order to stay competitive. There are many reasons why your association needs social media, but perhaps the biggest is member engagement.

3 Tips to Avoid Phishing Scams

Associations Now

Phishing schemes are getting more personalized and more targeted—and it’s up to both you and your employees to know how to deal with them when they occur. Read on for a few tactics for improving your odds of staying safe from data or identity theft.

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How to Improve Association Transparency and Break Down Silos


“Our departments are too siloed.”. “I I don’t understand how my role makes an impact.”. There isn’t enough transparency!”. Sound familiar? It can get easy to become so focused on our initiatives that we put our head down and barrel through - especially when times are busy and resources are limited.

5 Social Media Tips for Social Good Companies That Will Get Your Message Heard (In Less Than 10 Minutes Per Day)


“I don’t have time for social media.”. “I I don’t have the money to hire anyone to do our social media marketing.”. Social media? I wouldn’t even know where to start!”. Do any of these above statements sound familiar? Well, you aren’t alone.

SmartTech Conference 2019: Defrosted


Battling -30-degree temperatures, roughly 60 brave souls found their way to learn from and share insights with their community. That’s right, neither snow nor rain nor heat nor gloom of night could keep the association community from meeting for SmartTech19. They don't just talk the talk.

Daily Buzz: Blockchain’s Role for Events

Associations Now

Blockchain technology may prove an essential new tool for event ticketing—in no small part because of its added security benefits. Also: Design a successful meeting badge. Ticketing has long been a pain in the side for event planners—high demand, the potential for resale, the risk of forgery.

Motion vs. Action

Effective Database

In James Clear’s book Atomic Habits (I recommend it!), he discusses the concept of motion vs. action. In a nutshell, it’s the idea that we spend too much time planning what we’ll do instead of actually implementing.


Association Social Media: International Reading Association