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How and Why Do Today’s Companies Donate to Nonprofits?

NXUnite

Using the matching gift database , they can research their companies’ guidelines. For instance, AP News reports that Yield Giving, billionaire philanthropist MacKenzie Scott’s foundation, announced it would give $640 million to 361 small nonprofits that responded to an open call for applications.

Resources 130
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4 Questions to Help You Choose the Best Stock Photo for Your Content Marketing Campaigns

Higher Logic

Choosing imagery for your content marketing campaigns is really hard. Just this weekend, I saw a stock photo I’ve seen a thousand times on Shutterstock used as the main creative on a prominent highway billboard. If you plan to use your organization’s logo, make sure you space and size it correctly based on your brand guidelines.

Content 153
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Attracting More Association Members: A Q&A

Blue Sky eLearn

Whether your association is made up of education leaders or marketing professionals, increasing your membership strengthens your association as a whole. The best association management system will also have robust reporting features, streamlining data from all of your tools. The age range of your members.

Directory 239
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Association Brain Food Weekly: 10.22.21

Reid All About it

Aaron Wolowiec, CAE, CMP, of Event Garde reports back from in-person events he’s attended or he and his team have planned. Content marketing. From blog posts to case studies, find out exactly what content marketers create for each stage of their content marketing funnel. Innovative events. New association podcast.

San Diego 195
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Association Brain Food Weekly: 10.15.21

Reid All About it

Fíonta consulted the Membership Marketing Benchmarking Report from Marketing General Inc. Spoiler: the most successful organizations take full advantage of their technology and data so they can quickly respond to changing member and market needs. Ann Smarty, Content Marketing Institute ). Membership strategies.

Revenue 195
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4 Tips for Using Facebook Fundraising for Year-End Giving

Achieve

To use Facebook fundraising as a main platform of your year-end giving strategy, your first step should be educating supporters about fundraising through the platform. If so, these beloved events were likely hindered due to the emergence of the COVID-19 pandemic and accompanying social distancing guidelines. for future analysis.

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The Audiences of a Capital Campaign: Who to Target and When

Achieve

. - Following up on any loose ends, reporting on your success, and thanking each and every donor and volunteer. For a capital campaign, there are three main audiences you’ll need to speak to at different phases of your campaign: Your organization’s leaders and stakeholders. The help of volunteers can be invaluable.

Tools 83