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MAY 15, 2020

Your participation will help associations understand how others in the community are navigating communications in the current climate. Your participation will help associations understand how others in the community are navigating communications in the current climate. Marketing virtual/online education. Chapter sponsorships.

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370

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MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Either you have it or you don’t but you have to produce anyways. Event safety.

St. Louis 341

St. Louis Technology Strategy Conference 341

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FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Online experiences.

Newsletter 266

Newsletter Certificate Denver Case Study 266

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FEBRUARY 26, 2021

Despite my penchant for learning, I was shocked to discover I had a fixed mindset. They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. How can you help them maintain ties and expand their network? Growth-mindset associations. Strategic reset.

Recruiting 329

Recruiting Recruitment Project Technology 329

Freestone

FEBRUARY 21, 2024

Introduction Do you want to reach more learners with your continuing education program? Perhaps you want to promote an upcoming conference or educational event? If your organization hopes to reach more learners or successfully promote an upcoming event, it might be time to create a marketing plan. What is a marketing plan?

Marketing 80

Marketing LMS Social Media Course 80

Freestone

APRIL 11, 2024

Introduction Does it feel like your continuing education program spends all its time creating content and building courses? Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. What does it mean to repurpose content?

Content 52

Content Revenue How To Social Media 52

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APRIL 9, 2021

Who doesn’t love sitting around and talking about a situation, coming up with ideas, and riffing off each other’s contributions—then marveling at how smart and creative we are? WBT Systems, who sponsored the session, is betting your members would love it too, so they described how to host your own ideation session. Ideation session.

San Diego 370

San Diego Revenue Strategy Content 370

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NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. WBT Systems shares eleven predictions for the future of work and how they might impact associations. Wondering how to move forward with DE&I initiatives beyond the ubiquitous statement?

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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JULY 2, 2021

This week, they discuss peer advisory groups for association members who want to learn from and with each other. They explain how these groups work and why your association may want to consider offering them. They explain how these groups work and why your association may want to consider offering them. Peer advisory groups.

Technology 370

Technology Strategy System Education 370

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JANUARY 22, 2021

Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.

Innovation 370

Innovation Communications Education Strategy 370

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MAY 21, 2021

Niche conferences. They make an argument for adding smaller, niche virtual conferences to your event lineup. Conference design. He suggests five changes to conference design that are long overdue. The weekly list of free educational events and resources for the association community…. Intellectual humility and curiosity.

San Jose 369

San Jose Email Marketing Tools millennials 369

Freestone

MARCH 7, 2024

A Professional Development Day is an innovative way to keep members engaged with your learning program. Read our blog for tips to plan a notable Professional Development Day, boosting the learning experience and driving engagement. Why should your association plan a Professional Development Day?

How To 73

How To Course Tips Education 73

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MAY 7, 2021

I hope associations see the potential in continuing to offer virtual events. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. 5 ways to experience awe on a wonder walk.

Technology 370

Technology St. Louis Strategy Products 370

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OCTOBER 9, 2020

Billhighway explains how some association chapters are engaging early-career members. At MIT Technology Review, Tanya Basu shares ideas for helping remote workers recreate watercooler moments —the same ideas can help you simulate conference hallway conversations too. Virtual conference sponsors. How to read more books.

Utah 370

Utah LMS Conference Technology 370

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JUNE 18, 2021

WBT Systems offers the wisdom of Stoic philosophers like Marcus Aurelius and Seneca on topics pertaining to life inside and outside of associations, such as lifelong learning, change management, leadership, making the best of crappy situations and living in the now. Virtual conference networking. Good advice never goes out of style.

LMS 369

LMS Certificate America Committee 369

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MAY 22, 2020

Virtual conference complaints—and solutions. We’ve had a few months now of quickly planned virtual conferences and learning events. WBT Systems has been tuning in—they describe ten attendee complaints about virtual conferences and provide suggestions to resolve them. Virtual conference success stories.

Certificate 369

Certificate Revenue Conference North Carolina 369

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JULY 10, 2020

Virtual conferences and events held in March and April were at an advantage—attendees weren’t yet in full-on Zoom fatigue. Event experience. Ryan Costello of Event Farm is “worried we’ve lost focus on what a true event experience entails and why we work so hard to create them.” IT security. Community karma, baby. Timely stuff.

Montana 365

Montana Content Price Strategy 365

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JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Achurch Consulting explains what’s behind the growing demand for fractional executives , specifically fractional CIOs and how associations benefit from this approach to staffing. Membership survey.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

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JULY 17, 2020

Member needs continue to change as we slowly move from pandemic response mode to pandemic recovery mode. I agree, it’s time to completely rethink how you approach sponsorship. Tony Rossell, Marketing General, Inc. ). 5 virtual conference pricing strategies. It’s okay, we’ve all been there. Pandemic engagement strategies.

Montana 341

Montana Revenue Strategy Conference 341

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SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Virtual conferences. Not going virtual is not an option for association conferences , says MemberSuite.

Montana 350

Montana Certificate Conference Content 350

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APRIL 2, 2021

Future conference attendance. A new report from Bruce Rosenthal Associates, HPN, and Ricochet Advice, The Conference Roadmap to Recovery , presents survey responses from 8,525 association members on their likelihood to attend conferences in 2021. Hybrid conferences. Mike Murray, Content Marketing Institute ).

Revenue 335

Revenue Conference Industry Strategy 335

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APRIL 16, 2021

Ernie Smith at Associations Now shares advice from Jeff Cobb (Leading Learning) on rethinking your association’s education model to meet member expectations and organizational needs. You won’t be successful unless you understand the principles of effective adult learning. Jeff suggests learning formats you might want to consider.

Revenue 363

Revenue Strategy Team Content 363

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APRIL 23, 2021

At Associations Now, Wesley Carr, CAE, director of stakeholder engagement at the Regulatory Affairs Professionals Society, describes how they’ve rebuilt their approach to volunteering during the pandemic and shares seven ways they’re engaging virtual volunteers. Member communications. The survey closes Friday, April 30. Event legal issues.

Revenue 370

Revenue Strategy Content Education 370

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OCTOBER 23, 2020

WBT Systems explains how to become the corporate training partner for your member companies. Billhighway describes how many associations are helping their chapters overcome technology challenges and pivot to the virtual model. B2B content marketing report: benchmarks, budgets, trends, and COVID-19 response. What the what?

Revenue 300

Revenue Review Content Strategy 300

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APRIL 30, 2021

McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. The weekly list of free educational events and resources for the association community…. Shut up and listen.

Education 354

Education Technology Strategy Revenue 354

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FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. If you create education and conference program titles and descriptions for your association’s website, search engine optimization (SEO) will make those programs more discoverable by potential learners and attendees.

San Diego 370

San Diego Price Strategy Education 370

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FEBRUARY 19, 2021

Learning gamification. They also describe how credentialing programs can help your association increase member engagement and revenue. They also describe how credentialing programs can help your association increase member engagement and revenue. Conference content. I love Marketing General Inc.’s Board strategy.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

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AUGUST 14, 2020

I’m lucky I got to participate in Zoom meetings throughout the conference because I have a good professional network. The weekly list of free educational events and resources for the association community… #ASAE20. I took three days off this week to dedicate my time to ASAE’s Virtual Annual Meeting aka #asae20.

Montana 370

Montana Conference Education Tips 370

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FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Learning subscriptions. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members.

DC 261

DC Washington Member Engagement Innovation 261

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NOVEMBER 24, 2023

TopClass LMS explains how an awareness week gives your members a chance to feel good about themselves, the work they do, and their professional community, and attracts the attention of people who might want to learn more or join your industry. Next gen marketing. Event recording release. Threats ahead. Credit card processor.

Arlington 261

Arlington Los Angeles Atlanta Technology 261

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JUNE 25, 2021

They describe how the Association General Contractors of America shares this data with its chapters, provides resources to help them improve performance, and supports their growth with chapter leader training and development. Online learning. Virtual conference pricing. Amanda Milligan, Content Marketing Institute ).

LMS 361

LMS Revenue Tips America 361

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JUNE 26, 2020

The weekly list of free educational events and resources for the association community… Inclusive conferences. Barbara Palmer at PCMA Convene lists eight ways conference organizers, sponsors, speakers and attendees can make conferences more racially diverse. Conference and education teams. Virtual conference advice.

Montana 370

Montana Conference Content Education 370

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SEPTEMBER 11, 2020

The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. Virtual conference FOMO.

LMS 329

LMS Montana Revenue Price 329

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FEBRUARY 12, 2021

I want us to embrace this moment in time as a forced proof of concept that we can evolve and move rapidly… take advantage of this crazy time to catch up to how your members, partners and community are currently living.” Gamification makes about as much sense as chocolate-dipped broccoli , says Adrian Segar at Conferences That Work.

Revenue 370

Revenue North Carolina Industry Technology 370

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MARCH 26, 2021

The research revealed that associations with a more innovative mindset and culture were more successful at navigating the early challenges presented by the COVID-19 pandemic. He says intuition is “incredibly important to human-centered design [because it] taps into our shared understanding as humans of how things should operate.”

Innovation 259

Innovation San Diego LMS Strategy 259

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MARCH 19, 2021

At First Round Review, Jessmina Archbold says self-care is not what you buy yourself, it’s how you work on yourself. She explains how to assess your needs, identify where you’re depleted, and find resources and solutions, including setting boundaries. Association innovation. Celebrating a new season. Chapter events. Mindfulness.

LMS 370

LMS Nashville Strategy Video 370

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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Association learning landscape. The weekly list of free educational events and resources for the association community….

Innovation 359

Innovation Las Vegas Communications Education 359