Associations Now

NOVEMBER 30, 2023

Nondues revenue can be crucial for an association’s financial stability. It also gives associations the freedom to “innovate and invest in the future of the organization,” said Sarah Sain, CAE, vice president of content services for Naylor Association Solutions. “It Without nondues revenue, associations could face difficult decisions.

Revenue 64

Revenue Survey Member Engagement Resources 64

GrowthZone

FEBRUARY 7, 2023

The results showed that 74% do not have a formal innovation process. Marketing Plan Basics for Chambers If you’re new to writing marketing plans or working at a chamber, you may find our Chamber Marketing Plan Basics tip sheet helpful. A well-defined marketing plan with a clear strategy is vital for an organization.

Innovation 78

Innovation Survey Tips Review 78

Reid All About it

APRIL 19, 2024

Take the 2024 Panels Report Research Survey conducted by Kristin Arnold. Fri 4/19 at 1 p.m.* – Strategies to Overcome the Biggest Virtual Event Hurdles Associations Face Learn effective strategies and innovative tools from association virtual event pros with decades of experience producing thousands of events. More info/register.

Newsletter 250

Newsletter Content Social Media Education 250

Nimble AMS

MAY 17, 2022

So, how can an association recruit and retain staff in this job seeker’s market? . When you adopt innovative technology at your association, you have the power to increase worker engagement, productivity, and collaboration. Be realistic about your staff’s abilities and the effort it takes to adopt innovative technology.

Recruiting 141

Recruiting Recruitment Technology Innovation 141

.orgSource

JULY 25, 2023

AI, your new marketing assistant, is happy to help. podcast featuring Jane Pearson,orgSource, Vice President Marketing and Communications Services and Amy Williams, President and CEO Brand Health Media. Jane and Amy shared insights about the opportunities and challenges of integrating AI into marketing programs. Social media.

Team 88

Team Marketing Analysis Social Media 88

Reid All About it

SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. Sticking with MGI for a moment, Tony Rossell explains how MGI survey participants made a successful case for increasing their membership marketing budgets.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations.

DC 261

DC Washington Member Engagement Innovation 261

Reid All About it

SEPTEMBER 22, 2023

At Business Insider, Charlotte Lytton reports on research about Gen Z and education. Embracing AI in Events: Navigating Opportunities and Challenges Learn about the innovative applications of AI that are redefining attendee engagement, boosting event efficiency, and elevating overall experiences. Gen Z education. 1 CAE credit.

LMS 266

LMS Revenue Education Strategy 266

Reid All About it

JULY 31, 2020

Please consider participating in Marketing General Inc.’s Survey participants will receive the study’s final report. – Event Marketing Strategies for Virtual and Hybrid Events. As virtual and hybrid events become the new normal, examine the best practices for event marketing and engagement strategies. 1 CMP credit.

Montana 362

Montana Revenue Innovation Case Study 362

Spark Consulting

JUNE 19, 2014

This is a DENSE and long slide deck, but it’s worth checking out the whole thing: Mary Meeker’s 2014 Internet report from dmccarthy104. The education market is ripe for disruption. Great organizations increase revenue, turn a profit, and invest. innovation presentations Mary Meeker Shelly Alcorn'

Report 150

Report Social Media Video Innovation 150

Reid All About it

JUNE 30, 2023

Professional development is a highly valued employee benefit, according to dozens of research reports, especially by early-career professionals. Non-dues revenue partners. Association Products | Coffee with Innovators: Association Design Circle Every month, an association leader leads a conversation on an association innovation topic.

Chicago 205

Chicago Newsletter Revenue Education 205

Association Freak

MARCH 1, 2024

Here are some of the transformative strategies and innovations we see shaping the future of associations. There’s a pressing need to diversify revenue and membership to ensure sustainability. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

Revenue 72

Revenue FAQ Innovation Member Experience 72

GrowthZone

FEBRUARY 1, 2022

The results showed trends in a number of interesting topics impacting today’s associations including: -New services and innovations. We handle the marketing and communication, so it’s a high ROI for the businesses and members.” To see all of the trends, download your copy of the report. and Canada.

Communications 78

Communications Innovation Directory Discount 78

Higher Logic

OCTOBER 25, 2017

Driven by a change in what members want and are willing to pay for, associations are seeing changes in their key revenue streams, including which income sources sustain their organizations. Where Associations Get Their Revenue Today. Non-dues, or non-subscription, revenue. percent of their revenue from membership dues.

Revenue 159

Revenue Tips Social Media Newsletter 159

Association Freak

MARCH 2, 2024

Here are some of the transformative strategies and innovations we see shaping the future of associations. There’s a pressing need to diversify revenue and membership to ensure sustainability. PLEASE SEE THE FULL PRESENTATION VERSION HERE There's a pressing need to diversify revenue and membership to ensure stability.

FAQ 72

FAQ Revenue Innovation Member Experience 72

Reid All About it

AUGUST 4, 2023

Dale Carnegie Non-dues revenue. Seriously consider attending if non-dues revenue is a concern for your association. Non-dues revenue partners. They share tactics for the six stages of the business development journey and offer advice for dealing with revenue partner churn and expansion. Introverts. Online experiences.

Atlanta 195

Atlanta Price Revenue Denver 195

Reid All About it

JULY 7, 2023

Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Host: Professionals for Association Revenue Wed 7/12 at 1 p.m. Make every effort to remain human in a world of AI , says David Meerman Scott. CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Associations Now

JANUARY 12, 2020

Resist the temptation to demand instant innovation, and instead motivate your team with conversation about the future. Regardless of a company’s location or size, attracting and retaining top talent ranks as the number-one internal stressor for CEOs and other C-suite executives globally in 2020,” according to the report.

Innovation 110

Innovation Revenue Proposal Survey 110

Reid All About it

JANUARY 19, 2024

The survey report will benchmark key factors in AI adoption, including budgeting, training and hiring. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

JANUARY 22, 2021

Marketing Automation & Technology Systems Demo Day. Tasked with finding the right marketing technology systems for your organization? Join us for our free Marketing Automation & Technology Systems Demo Day event and experience seven in-depth demos from industry partners that are standing by ready to help. 8: Innovate.

Innovation 370

Innovation Communications Education Strategy 370

Reid All About it

AUGUST 25, 2023

Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. Another report to add to your reading list is Deloitte’s 2023 Gen Z and Millennial survey. 1 CAE credit.

millennials 370

millennials Survey Team Education 370

Reid All About it

MARCH 24, 2023

In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. They explain how to use AMS data for planning and marketing events. Non-dues revenue.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign.

LMS 256

LMS Revenue Arlington Education 256

Nimble AMS

SEPTEMBER 8, 2022

According to Salesforce research, innovation is necessary as member expectations continue to evolve. In the Salesforce State of Marketing report, 84% of marketers surveyed said customer expectations were changing their digital strategies. . Marketing Cloud. Sales Cloud. Salesforce Einstein.

Organization 121

Organization Massachusetts Revenue Survey 121

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. No plan, no progress.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Michelle Maher at Highland reports on what they learned after talking with 30 association membership leaders. Young professionals. Fri 4/14 at 10 a.m. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

GrowthZone

JANUARY 17, 2023

The survey polls chamber professionals on membership practices including retention and recruiting; innovation and initiatives; revenue; and more. The survey results show promise for consistent growth in this industry moving forward,” said John Cook, GrowthZone Senior Vice President of Marketing. 230 john.cook@growthzone.com.

Survey 78

Survey Industry Revenue America 78

Reid All About it

JANUARY 12, 2024

Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. More info/register (ASAE Marketing Professionals Community). PAR presenters will reflect on their year and share ideas for revenue performance in 2024 and beyond. 1 CAE credit.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

FEBRUARY 19, 2021

They also describe how credentialing programs can help your association increase member engagement and revenue. I love Marketing General Inc.’s I love Marketing General Inc.’s AMS experts will be showcasing platforms and sharing their knowledge with the association market. Host: American Marketing Association.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Higher Logic

JUNE 17, 2020

The techniques that we developed back then and refined over the years were based on gut instinct, combined with marketing techniques, behavioral psychology, and trial and error. This year more than ever, The CR’s State of Community Management Report demonstrates the impact of community, making it undeniable that community is a must-have.

Cost 270

Cost Report Revenue Products 270

Reid All About it

DECEMBER 8, 2023

Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help.

Strategy 272

Strategy Video Technology Innovation 272

Membership Marketing

NOVEMBER 29, 2018

But that also means over half of associations are reporting declines or stagnation in membership. Much of the problem lies in not following sound marketing practices. Here are six bad marketing habits that are killing membership growth. Hopkins is acknowledged as the great grandfather of direct marketing.

Marketing 81

Marketing Analysis Innovation Report 81

Reid All About it

NOVEMBER 29, 2019

This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, member engagement scoring. Demystifying Event Marketing. Tue 12/3 at 12 p.m.

West Virginia 360

West Virginia Washington DC Revenue 360

Higher Logic

JUNE 5, 2020

Every year, The Community Roundtable releases the State of Community Management Report. 2020's report, The State of Community Management: Changing the Way the World Works , highlights three big themes: Advanced communities create generative value. We pulled out 28 stats from this year's report that illuminate big community topics.

Analysis 272

Analysis Cost eBook Report 272

Reid All About it

MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Host: EventMobi. Fri 3/25 at 12 p.m.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

JUNE 9, 2023

Raymond Carver, “Rain” Non-dues revenue. They pulled these recommendations from a report by the Council for Adult and Experiential Learning. Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. Put myself entirely in the keep of this rainy morning.

Revenue 205

Revenue Content Chicago Leadership 205