Reid All About it

DECEMBER 8, 2023

An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Katie Notopoulos at Business Insider shares findings from a survey of 16- to 26-year-olds: one out of three believe the best way to build wealth is to work for themselves instead of a traditional employer.

Strategy 272

Strategy Video Technology Innovation 272

EventMobi: Association Events

JUNE 26, 2023

Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. Engaging members with ticketed events can bring in event revenue (as well as other streams!) Webinars According to a 2021 survey from vFairs, 77.2%

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Reid All About it

AUGUST 21, 2020

Association Success is running a survey to benchmark diversity in the association industry. This ten-minute survey will help all of us get a better, bigger picture of just how equitable the association industry is for everyone in it. 5 Tips to Engage Gen Z and Millennial eLearners in 2020 and Beyond. Career pathways. Host: Hubb.

millennials 307

millennials Montana Class Education 307

Reid All About it

MAY 15, 2020

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. For every respondent that takes at least 50% of the survey, Naylor will donate $10 to the World Central Kitchen’s #ChefsForAmerica COVID-19 program. Marketing virtual/online education.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

Reid All About it

MAY 21, 2021

It’s Time to Innovate: Member Engagement in the Post-COVID Age. Growing Non-Dues Revenue in 2021 & Beyond: The Future of Association Revenue. Marketing Channels for the Largest Generation in the Workforce: The Millennials. Presenters: millennials Molly Phayer and Erica Salm Rench. Tue 5/25 at 2 p.m. Host: ASAE.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

AUGUST 27, 2021

Virtual conferences survey. If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please participate in the Tagoras 2021 Virtual Conferences survey. Non-dues revenue. So, in Psyche , Cort Rudolph says, “Quit the millennial bashing!”.

Tampa 200

Tampa Revenue Education Content 200

Reid All About it

OCTOBER 27, 2023

iMIS invites you to participate in their 9th Annual Membership Benchmark Survey. Trying to figure out how to market more effectively to Gen Z and millennials? She also shares the story of another association that partnered with an outside expert to fill in a service (and revenue) gap. Marketing to younger generations.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Nimble AMS

DECEMBER 5, 2022

The innovative Nimble Communities allows ACerS to adopt member engagement strategies like establishing online community volunteer opportunities and allowing member volunteers to adopt the roles of Moderator or Super Members. The American Ceramic Society (ACerS) leverages Nimble Communities to boost member engagement at their association.

Member Engagement 133

Member Engagement Social Media Review Recruiting 133

Reid All About it

JANUARY 26, 2018

Their paper, Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations , shares the secrets to charity fundraising success: Building relationships with donors at all levels and how that relates to membership relationship building and management. Attracting millennial/young professional supporters. Host: ASAE.

DC 225

DC Washington millennials Chicago 225

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events.

Marketing 52

Marketing millennials Email Marketing Social Media 52

GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. The bulk of the workforce is made up of Millennials, Generation X, and Baby Boomers, and Gen Z is not far behind. Performance bartending (Google it). Giant “Operation” or “Light Bright” games.

Recruiting 78

Recruiting Recruitment Social Media millennials 78

Association Freak

MAY 21, 2022

But unfortunately, the effects are rippling through the association world – putting downward pressure on membership, lowering advertising, royalty, and other revenue sources, and impacting the dashboard metrics of most organizations. Users, of whom 67% are Millennials, have saved $170M+ this year. The Exploding Data Economy.

Revenue 72

Revenue Discount Products Marketing 72

Membership Marketing

AUGUST 14, 2020

Providing these insights comes from not just cataloging the practices from the 800 responding associations but through cross tabulating the survey responses against the outcomes that associations achieve. Innovation – How can associations enhance the value that they provide to members? You need to continually show new value and ROI.”

Report 95

Report Marketing Recruiting Recruitment 95

Associations Now

MARCH 4, 2014

The fourth annual Global Leadership Research initiative, a survey of more than 3,000 C-level and human resources executives, ranked that trio as the top organizations from which to recruit among public companies with more than $1 billion in revenue. And GE has a training facility of its own, the John F.

Survey 40

Survey Leadership Recruiting Recruitment 40

Reid All About it

MAY 14, 2021

Some of the highlighted trends are alarming: leaders are out of touch with employees and need a wake-up call, high productivity is masking an exhausted workforce, Gen Z is at risk and will need to be re-energized, and shrinking networks are endangering innovation. Hear insights culled from OnBoard’s 2021 Board Effectiveness Survey.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

OCTOBER 21, 2016

Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Here’s another link to the survey. 1 CAE credit. More info/register.

Survey 150

Survey Louisville DC Maryland 150

Associations Now

NOVEMBER 3, 2014

Millennials are using new restaurant technology at a higher rate, but the gap among frequent users is smaller than you’d think, according to new research from the National Restaurant Association. That technology gap you’ve heard about between millennials and baby boomers? This is a big reason we’re spotlighting this.

Technology 40

Technology millennials Survey Innovation 40

Association Adviser

MARCH 17, 2014

Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. A new study from Iris Mobile and The Center for Media Research found that 75 percent of millennials (Gen Y) access the Internet via their phones. I checked in with two of my millennial colleagues to get their take.

Texas 60

Texas Video millennials Revenue 60

.orgCommunity

FEBRUARY 25, 2019

What are your current revenue and sales priorities? You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. You could narrow your choices by looking at where your organization’s programming and content resources will generate the most revenue and engagement.

Marketing 68

Marketing Case Study eBook Social Media 68

Reid All About it

NOVEMBER 10, 2017

The survey will take less than five minutes to complete. Although I highly enjoyed the future of learning and AI conversations, I loved loved loved Lisa Campo’s video: 5 Ways to Repel Millennials from Your Association. Why aren’t associations more innovative when it comes to tech maturity? What’s holding us back?

DC 150

DC Washington Tools Education 150

Reid All About it

FEBRUARY 24, 2023

Learn how to reimagine your community’s experience through passionate people and their different personas, technology that enables your association, and processes that embrace innovation. Host: 501 Works Speakers: Rebecca  Achurch, CEO, Achurch Consulting Matthew Eshleman, Chief Technology Officer, Community IT Innovators Fri 3/3 at 10 a.m.

Certificate 39

Certificate Innovation Education Process 39

Reid All About it

SEPTEMBER 13, 2019

What percentage of your education revenue comes from selling professional development to nonmembers? It’s not just Millennials. Learn about the most efficient ways to survey your participants as well as effective questions to include on event evaluations while taking into account what you’re trying to understand.

DC 34

DC Washington Revenue Review 34

Reid All About it

MARCH 16, 2018

The authors of this Harvard Business Review article about the gig economy surveyed 65 freelancers (including consultants) about their lives. Solving the Mystery of Association Innovation: 7 Practical Steps to Increasing Members, Revenue and Value. It’s so spot on. 1 CAE credit. More info/register. Host: Wild Apricot.

eBook 46

eBook Social Media DC Content 46

Association Adviser

MARCH 19, 2013

If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012). Relevance is what drives both dues and non-dues revenue.” Charles Popper, Naylor.

New York City 60

New York City New York California Video 60

Reid All About it

NOVEMBER 18, 2022

Millennials are changing what it takes to succeed in sales , says Lindsay Ellis at the Wall Street Journal (no paywall). Association Purpose (Coffee with Innovators). Danielle Russo, CAE, brings decluttering lessons from home to the association office. Association and B2B sales. Association Executive Symposium. CAE credits. Host: ASAE.

DC 43

DC Education Technology Washington 43