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Association Brain Food: 10.13.23

Reid All About it

Associations usually rely on corporate marketing budgets for sponsorship revenue. It’s been a while since collards have graced our table, but cooler weather means more greens at the farmers market. Roasted sweet potatoes—a North Carolina match made in heaven. Sorry, soapbox topic. I always julienne and sauté my greens.

Revenue 272
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Preparing Your Association for AI

Association Analytics

As such, some organizations have already jumped on the bandwagon and are quickly adapting, while others are hesitating to embrace the potential of this technology. For example, if you’re a marketing specialist, you might ask the tool to help compose tweets for podcast promotions or come up with a few subject lines for your emails.

San Diego 317
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Association Brain Food: 10.27.23

Reid All About it

Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? We spent last weekend at my niece’s, who lives just down the road from the Intracoastal Waterway, across from uninhabited Masonboro Island in North Carolina. But you have to admit when you do. CAE credit.

LMS 256
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We Asked, You Answered: What Are Your Recommended Summer Reads?

Associations Now

Heidi Ellis Senior Director, Membership and Partnership Strategy International Society for Technology in Education The Business of Belonging: How to Make Community Your Competitive Advantage by David Spinks. An excellent read that in some ways resonates again today.

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Build a Board for the Digital Future

.orgSource

Most of the answers to today’s business questions involve technology. Pull the board out of the weeds and train their focus on strategy, where it belongs. Our board’s primary role is fiduciary, and they also guide our strategy. After we identify our strategy together. The market feeds on a regular diet of unique ideas.

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Association Brain Food Weekly: 3.27.20

Reid All About it

You’ve probably seen stories about distillers in your area who are now producing hand sanitizer—I know they are in my part of North Carolina. If you’re in my part of North Carolina, your donation to the Food Bank of Central & Eastern North Carolina goes even further this month. Fri 3/27 at 12 p.m.

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Association Brain Food Weekly: 6.6.16

Reid All About it

. – MGI’s 2016 Membership Marketing Benchmarking Report. Find out firsthand the latest association growth trends with the lead authors of the 2016 Membership Marketing Benchmarking Report. Host: Marketing General Incorporated. Presenters: Erik Schonher, Vice President, Marketing General Incorporated.