What Are You Providing Your Members Through Social Media?

Moery Company

I’ve talked a good deal about social media and how these platforms better enable you to communicate with members and prospects. These tools help connect with your audience in very real and authentic ways about your organization and the value you provide. Conference photos on social are fantastic but take it to the next level. The post What Are You Providing Your Members Through Social Media? Business Practices Communications Social Media

Going “All In” on Social Media - Moery Company

Moery Company

This social media tactic may help you build awareness and provide a launching pad for more sales in your organization. Our entire team follows our current clients, prospects, and thought leaders in the association business on every social media platform. Since December 2017, the number of visitors to our corporate site is up 54%, page views are up 75%, sessions within our site are up 60%, and organic searches of our company are up 42%.

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The C-Suite's Role in Social Media

Higher Logic

Social media has undoubtedly gained an increasing role in the business community. For any organization, the importance of social media is right up there with any other marketing strategy. However, are there reasons for business executives to have their own presence on social networks? If your organization is on social media, you should be too. Help your organization gain traction. First, it’s going to help your organization.

3 Organizations Using Creative Social Media in Light of COVID-19

Association Success

Not letting this tough time control or ruin their spirits, these organizations took to social media to entertain, engage and connect with their audiences. . Let’s take a look at these three organizations and see what we can learn: The National Cowboy & Western Heritage Museum . Affectionately nicknamed The Cowboy, The National Cowboy & Western Heritage museum in Oklahoma City shut its doors when social distancing began.

3 Ways to (Better) Showcase Members in Social Media

YourMembership Blog

Social media gurus tell member organizations again and again – don’t make it about you, make it about them. Turning over your social media platform to them is like a nice introduction from a mic. They can finally be heard over the noise of the social sphere. Creating stronger connections in social media is not that much different than how you accomplish it in real life. How do you use social media in reference to your members?

October Social Media Post Ideas for Associations

GrowthZone

Coming up with ideas for social media posts can be stressful and time-consuming. The social media success formula indicates that only 10% of posts should be about your organization. Week 1 Get Organized Week. your association’s social media posts ».

What If Don Draper Ran Social Media for Your Association?

YourMembership Blog

Corporate + Social. What If Don Draper Ran Social Media for Your Association? March 27th, 2012 | Posted in Social Media and Business Trends. how would your association’s social media plan be different if Don Draper (the infamous ad exec from AMC’s Mad Men) ran the show? Below I’ve compiled some of Don’s most famous quotes and applied them to membership-based organizations. Social Media and Business Trends.

December Social Media Post Ideas for Associations

GrowthZone

December is an ideal time for associations to post regularly on social media. Social feeds will be crowded with consumer-targeted advertising, so member-based organizations have the opportunity to stand out with useful and meaningful content.

4 Ways to Leverage Social Media During the Holidays

MembersClicks

The holiday season is officially upon us, and with that comes a certain level of increased social media visibility. But how can your organization really leverage that visibility to increase online member engagement?

How to Drive Traffic to Your Community Using Social Media

Higher Logic

Get the best part of your community in front of members on their favorite social media channels, and bring them back to your online community with valuable, relevant content. Chances are if it is a popular topic in your community, it will also be engaging on your social media pages as well. Aim for a “discussion of the week” to promote on social media and your members will start to watch for it! Online Community Management Social Media

JP Moery’s Association Playbook – Episode 189: What Value Are You Providing Through Social Media?

Moery Company

“I’ve talked a good deal about social media and how these platforms better enable you to communicate with members and prospects – and I still have plenty to say on the subject,” shares Host JP Moery. These communication tools help connect with your audience in very real and authentic ways about your organization and the value you provide. The post JP Moery’s Association Playbook – Episode 189: What Value Are You Providing Through Social Media?

Social Media Round-up

Wild Apricot

Through our Wild Apricot Blog Reader Survey and comments to recent posts, we're hearing that our blog followers want more information on social media for membership and non-profit organizations. So we thought we'd offer a "Round-up" of Wild Apricot blog posts that might be helpful for organizations just getting started with social media.(

Six Social Media Trends Expected in 2016

Higher Logic

Social media continues to evolve, and if you want to leverage social media for your organization, you need to be aware of the current trends for 2016. As social media continues to get an increasing amount of resources and attention, organizations must rise to the challenge of deciding how they can get the best results from social media marketing. Trend #1: Social Prospecting. Then social prospecting is the way to go.

Five Social Media Marketing Trends for 2017

Higher Logic

In social media marketing, whenever a door closes, another one has opened. The quicker your association adapts, the better you will be at using social media to your advantage. Integrating members into an association’s experiences requires considerable creative effort, which isn't possible if an organization devotes its time to more mundane concerns. Most social media content is permanent once it has been posted. Marketing Social Media

How to Manage Social Media with Hootsuite and Buffer

Reid All About it

Social media is a great way to connect with others, find and share resources, and build a community. At a recent AENC Technology Roundtable , I told my fellow attendees about two time-saving social media tools I couldn’t live without: Hootsuite and Buffer. Like you, I have limited time to spend on social media, unless I’m procrastinating, but my social media ROI is worth the effort. The dashboard is organized by tabs.

A Day at the Tour: Social Media Failure, Outrage & Frustration

Reid All About it

She also recognized Smith’s behavior as a social media failure for ESPN. People assume your organization condones their behavior. Tagged: Twitter , Web and Social Media. Web and Social Media TwitterIf you’re one of my Facebook or Twitter friends, you know I love the Tour de France.

Who Should "Own" Social Media at Your Association or Chamber?

MembersClicks

By now, you know your organization needs to be active on social media, but there’s a problem: You don’t have anyone on staff to actually manage it. Social media gives your organization credibility, helps you engage with members and prospects, helps you market your organization as a whole, and so much more. Here are a few recommendations: social media for associations Small Staff Chatter

Frank Kenny: Selling Memberships with Social Media

GrowthZone

sell memberships) maximizing your organization’s social media and digital marketing efforts. You have done the groundwork… your organization is online in all the right places, ensuring your target market is aware of its existence. Social media is no different.

Daily Buzz: A Social Media Security Guide

Associations Now

How to protect your organization and its brand image from cyberattacks. And keeping social media accounts safe is as important as protecting other arms of your organization. Is this the right time to give your organization a deep clean?

Why Your Association Needs Social Media

Association Adviser

There are many reasons why your association needs social media, but perhaps the biggest is member engagement. Social media also helps with: Thought leadership. Social media platforms. Take a look at your goals, and decide which social media platforms make the most sense for your organization. In 2012, the average Internet user had three social media accounts–now the average is closer to seven, according to Sprout Social.

One-Page Social Media Strategy

Wild Apricot

Overwhelmed by the task of developing a social media strategy for your non-profit organization? Don’t know whether you ought to “friend” or “like” or tweet” to get the best mileage for your message in the social networks? Jumpstart the planning process with Jay Baer’s smart one-page Social Media Strategy Worksheet.( read more ).

How to Use Social Media to Humanize Your Brand in 2019

Higher Logic

My guess would be little to none, but you’ll still run into it, whether it’s in your inbox or your social feeds. Let’s talk about how leveraging social media to humanize your brand can help you foster more engaging connections with your audience. Is Your Brand a ‘People Person’ on Social Media? For your brand to be a ‘people person’ on social media, it has to achieve a reputation for being particularly good at interacting (read: engaging) with others.

24 Ideas: April Social Media Posts for Associations

GrowthZone

Easily fill your organization’s social media feed with these themes: April Monthly Holidays and Observances. The post 24 Ideas: April Social Media Posts for Associations appeared first on GrowthZone. Social Media Member Engagement Events and ConferencesTweet Karaoke Week, Distracted Driving Awareness Month, and Deep-Dish Pizza Day are a few April holidays.

3 Ways to Use Social Media to Grow Your Organization’s Membership

MembersClicks

Now you may have a growth strategy in place (as part of your association’s strategic plan), but does that growth strategy incorporate social media? If not, you may want to consider adding that in, as social media is typically a fairly cheap and easy way to reach new eyes. Not sure how to grow your organization’s membership using social media?

I Miss Social Media

Jamie Notter

So in that vein, I want to lament about something I miss about the old days: social media. It’s funny to think of social media as a component of the “old days,” but honestly that’s what it feels like to me today. I miss social media when it was new, when conversations were alive, community was being built, and new relationships with smart people across the country and the world were forming on a weekly basis. Social Media

Handling Social Media Strife & Other Unpleasantries

YourMembership Blog

Corporate + Social. 3 Simple Steps to Extinguishing a Social Media Firestorm. May 17th, 2012 | Posted in Social Media and Business Trends. Don't be aggressive in your approach to social media attacks. The words of the brilliant philosopher, Mike Tyson, ring true for those working in social media. Yet the best way to address a social media gaff involves stepping out of our instinctual response and being deliberate.

Association Social Media: ASAE

SocialFish

In this series of interviews of Association Social Media Managers, you’ll be able to compare notes on what all of these fab organizations are doing with their social media management – from how they organize the roles and responsibilities, to how they manage content flow through the organization and out to social, to what campaigns they tried, to how they see the future of association social media. .

Burn your social media strategy

SocialFish

I recently came across an amazing post that I urge everyone to read about the current state of social media. Burn It Down, Start From Scratch And Build a Social Media Strategy That Works. DOING SOCIAL MEDIA RIGHT. Most companies are doing social wrong and have done it wrong from the beginning. Toss out your social media scorecard immediately. The first step to refocus social activities on what matters is to change what is measured.

Should You Pursue That New Social Media Platform?

MembersClicks

The thing about social media is there are new platforms popping up every. So how do you know which platforms your organization should be using? Three questions tell it all: association management social media for associations member engagement membership management Association Viewssingle. And what works well for some associations, may not work well for others.

Social Media ROI in Dollars & Cents – Your Questions Answered

YourMembership Blog

Last week we held YourMembership’s November Thought Leadership webinar Social Media ROI in Dollars & Cents , with Ben Martin, CAE, noted speaker and Chief Engagement Officer for Online Community Results. In conjunction with the upcoming release of the second edition of Online Community Results’ Online Community Software Selection Guide , Ben joined us to tackle the interesting topic of how to build and identify the ROI on an association’s social media efforts.

Search Engines and Social Media. Your questions answered.

YourMembership Blog

Last week we held our monthly Thought Leadership webinar, Search Engines and Social Media. We had many association professionals attend who are still working to come up with a winning strategy regarding search engine optimization (SEO) and social media. Despite the complexity, Joey Baird, YourMembership’s Director of Marketing, took a back to basics look at SEO and social marketing and shared strategies and best practices you can implement today.

Search Engines and Social Media. Your questions answered.

YourMembership Blog

Last week we held our monthly Thought Leadership webinar, Search Engines and Social Media. We had many association professionals attend who are still working to come up with a winning strategy regarding search engine optimization (SEO) and social media. Despite the complexity, Joey Baird, YourMembership’s Director of Marketing, took a back to basics look at SEO and social marketing and shared strategies and best practices you can implement today.

October Social Media Themes for Associations

GrowthZone

Coming up with ideas for social media posts can be stressful and time consuming. The social media success formula indicates that only 10% of posts should be about your organization. Here are several holiday and event ideas for your October social media posts: HEALTH. Source: Social Sidekick / Meltwater. SEE ALSO: A Simple Social Media Tip for Association Pros. Social Media Member Engagement

Social Media and Awareness Building

GrowthZone

Get 30 ideas for what your association can post on social media now. Tactic #1: Social Media and Awareness Building. We’re sure most of you have some sort of social media presence. Are you initiating discussions and dialogue via your social media presence? Social media cannot be overlooked as one of the greatest distribution channels ever created to help you build awareness and drive engagement.

Thanks For Playing: A Recipe for Social Media ROI

Thanks For Playing

A Recipe for Social Media ROI. Return on Investment for social media is something all our organizations continue to struggle with. The metrics are confusing - there often arent a lot of up front costs, doing it well requires a significant time investment (and most of our organizations dont properly allocate staff costs), and its hard to know how to place a precise dollar figure value on a members increased sense of connection to an association.

Can Social Media Get Me a Job?

KiKi L'Italien's Acronym Soup

Is it important to have a professional profile to be on social media? Better yet, can social media get you the job you want most? Many people are used to hearing the horror stories of employers looking at their employees' personal social media accounts and finding inappropriate content. Some are adequately frightened enough to avoid most social media all together. What are you thinking of starting or stopping on social media?

20 Ideas: June Social Media Posts for Associations

GrowthZone

Easily schedule your organization’s social media feed with these themes: June Monthly Holidays and Observances. The post 20 Ideas: June Social Media Posts for Associations appeared first on GrowthZone. Social MediaTweet. Fishing Week, Gay Pride Month, and Paul Bunyan Day are just a few June holidays. Dairy Month. Zoo and Aquarium Month. Adopt-a-Cat Month. Gay Pride Month. Fresh Fruit and Vegetables Month. June Weekly Holidays and Observances.

Social Media and Hiring

Association Adviser

Like many employers, you may be mining social network sites (which, for simplicity’s sake, we’ll refer to collectively as “Facebook”) for personal information about individuals applying for jobs with your organization. Information from social network sites like Facebook is only marginally relevant for pre-employment background checking. Features Technology applicants Facebook hiring new job social media technology Twitter Glenn Demby.

How education protects organizations from fiascos.

YourMembership Blog

eLearning Industry News + Trends Social Media and Business Trends Thought Leaders crisis management education education programs online education professional education professional training program social media united airlinesUnited Airlines farce could’ve been alleviated or stopped with some proper employee training. United Airlines recently landed itself into an escalating PR nightmare, and it hasn’t yet left people’s minds or tweets. How could it?

Social Media Best Practices for Non-Profit & Public Sector Organizations

Wild Apricot

Jay Moonah's presentation on Social Media Best Practices for Non-Profit & Public Sector Organizations was streamed live online as part of The Canadian Institute’s recent “Managing Social Media” conference recently - but if you missed it, no worries! Best practices online community Social networking case studies Non-profit Communications training webinar social media