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Change is good…right?

Aaron Wolowiec

According to the survey, association innovation tends to focus around a few main areas: website and social media; conventions, conferences and seminars; education programs; and membership, technology and marketing (56 percent each).

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Social Media and Hiring

Association Adviser

He works with corporations and not-for-profit organizations, and has contributed as a volunteer contributing articles and seminars on how to write for the editorial division of The Specialized Information Publishers Association (SIPA). Features Technology applicants Facebook hiring new job social media technology Twitter'

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How Associations Help Under 30s with Career Growth

GrowthZone

It’s a one-page pdf that associations can share on social media, post websites, include with emails, or feature in member newsletters. Our tip sheet, The Perks of Association Membership for Young Professionals , outlines advantages of association membership.

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Level Up Your Marketing with Analytics

Association Analytics

These could be email, SEO, social media, or paid advertising. For example, if you see someone attended a seminar, you can suggest an online course because you observed that other people who attended that seminar purchased this course. Let’s start by identifying the best channels and tools to maximize your campaigns.

Marketing 169
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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

You can gather engagement data from: Social media platforms Event registration and attendance Activity in forums and online spaces Workshop attendance Volunteer lists As you run your analytics and get a larger picture of how and where your members engage, keep those segments in mind.

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Fundamentals of Association Management: Tips and Best Practices

MemberClicks

Website content and social media posts are timely. These can be combined with events like webinars, seminars, and other events to strengthen your association. It can often be used as a lead magnet; member content is at the base of social media posts. Membership agreements are kept up-to-date.

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The Risk of Not Owning Your Online Brand

YourMembership

I was talking with an association executive recently about their social media and online community efforts and was surprised to learn that they were considering turning off their integrated online community in favor exclusively using the LinkedIn group page for their association. This includes ads for jobs, seminars, and other content.