YourMembership

FEBRUARY 27, 2014

It is an alarming trend we began to witness following the 2008 recession. The side effects of this change are: A loss of traditional revenue generated by membership dues. Social media/community. How to create and drive engagement with a social networking strategy that includes an integrated online community.

Case Study 150

Case Study Arizona Social Media Revenue 150

Thanks For Playing

MARCH 6, 2012

Seeking community in associations since 2008. Making it Rain: How to Drive Non-Dues Revenue with Michele Klecha, Club Managers Association of America and Scott Oser, Scott Oser Associates. ► 2008. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk.

Social Media 150

Social Media United States America Innovation 150

Thanks For Playing

JULY 19, 2012

Seeking community in associations since 2008. WOM generates more revenue (not least of which because it doesnt generate much in the way of costs). A Recipe for Social Media ROI. ► 2008. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk.

Review 150

Review Social Media United States Newsletter 150

Membership Marketing

JULY 12, 2010

Practical Uses of Social Media for Association Marketing. Of course, the topic of social media came up for conversation. As I was thinking about it this week, I came across a post on the LeaderConnect blog that summed up many of my thoughts on the practical uses of social media really well. Tony Rossell.

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

NOVEMBER 12, 2010

Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. Labels: Social Media. Using Social Media to Recruit Staff. ► 2008. (82). ► 2008. (82).

Social Media 40

Social Media Recruiting Recruitment Marketing 40

Reid All About it

DECEMBER 16, 2010

Steve Drake, whose company manages the National Christmas Tree Association, reached out to the social media community for advice and later wrote about the lessons they learned – lessons every nonprofit should heed. Wikipedia , sourcing the organization’s tax forms, says MADD spent more than half its income on salaries in 2008.

Course 150

Course Press Release Social Media Revenue 150

Membership Marketing

APRIL 9, 2010

The Correlation of Social Media Usage and Membership Growth. Today I took a look at official usage of social media by associations cross tabulated with associations reporting either membership growth or decline. First of all, there has been an explosion of the use of social media in associations.

Social Media 40

Social Media Survey Report Case Study 40

Membership Marketing

DECEMBER 22, 2011

Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Labels: new products , Non-Dues Revenue. Non Dues Revenue and Affinity Programs for Members. ► 2008. (82). ► 2008. (82).

Revenue 40

Revenue Discount Directory Price 40

Jamie Notter

OCTOBER 25, 2011

The product starts valuing the great salesmen, because they’re the ones who can move the needle on revenues, not the product engineers and designers. The phrase that jumps out at me is “they’re the ones who can move the needle on revenues.” There’s nothing wrong with moving the needle on revenues of course.

Revenue 70

Revenue Leadership System Products 70

CMA Solutions

OCTOBER 31, 2022

It appears the search term “eyelashes” took off in popularity in 2008 and peaked in 2018. A digital marketing plan that includes more social media, more internal and external links, better images and a better content that speaks directly to your audience will improve your brand’s position on SERPs. People are searching for it.

Marketing 52

Marketing New Jersey New York Social Media 52

Old ClayBurn Association Management

SEPTEMBER 29, 2011

The IRS has implemented new compliance requirements through Internal Revenue Code Section 6050W that will affect all merchants (including government and non-profit entities). Social Media Panel: The How & Why for Your Association. social media. social media marketing. social media profile.

Report 40

Report Social Media Class Software 40

Jamie Notter

MARCH 14, 2012

They’re going to stick with their online encyclopedia and a set of educational curricula (which actually accounts for 85% of their revenue anyway…who knew?). Social Media. December 2008 (9). November 2008 (4). October 2008 (6). September 2008 (6). August 2008 (14). July 2008 (10).

Library 70

Library New York Social Media Maine 70

Mizz Information

APRIL 30, 2012

I just read a post about an upcoming membership marketing benchmarking report, specifically detailing the part of the report that addresses social media use by associations. In case youre interested in the non-social media side of me, I do love me some Pinterest. December 2008 (9). November 2008 (4).

Social Media 40

Social Media Report Software Resources 40

Mizz Information

MAY 9, 2012

And if their own content isnt enough to drown members, how many associations also rent their email lists as a source of revenue? Will they be able to justify any potential lost revenue from less email marketing and/or list selling for the iffy ROI of content curation? December 2008 (9). November 2008 (4). August 2008 (3).

Social Media 40

Social Media Content Revenue Email Marketing 40

Mizz Information

MAY 8, 2012

and suddenly the magical "engagement" Facebook no doubt promised would be the result of implementing a social reader app goes up in a puff of smoke. 85% of Facebooks 2011 revenue came from ads. In case youre interested in the non-social media side of me, I do love me some Pinterest. December 2008 (9). May 2008 (2).

Social Media 40

Social Media Washington Revenue Cost 40

Mizz Information

APRIL 23, 2012

As someone who manages the blog for a large organization, as well as runs their social media activities, I can absolutely feel this bloggers pain, and I know there are tons more just like me who share this same experience. In case youre interested in the non-social media side of me, I do love me some Pinterest.

Washington 40

Washington Social Media Guidelines Revenue 40

Jamie Notter

FEBRUARY 16, 2012

They do $700 million in revenue a year, so this is not a small company. Social Media. December 2008 (9). November 2008 (4). October 2008 (6). September 2008 (6). August 2008 (14). July 2008 (10). June 2008 (11). May 2008 (6). April 2008 (13). March 2008 (12).

Review 70

Review Leadership Tips Social Media 70

Mizz Information

JULY 12, 2012

Especially since you are one of the more influential social media people. In case youre interested in the non-social media side of me, I do love me some Pinterest. I am an online community & social media manager for an association, love movies and books, and have been blogging since 2005. July 2008 (4).

Social Media 40

Social Media Products Marketing Revenue 40

Mizz Information

JUNE 24, 2011

Why the Foursquare/AmEx Deal is the Least Likely Thing to Prove Social Medias ROI. Really--were all looking to a company that makes no money off a deal like this to prove the ROI of social media? As a Foursquare user, Im here to tell you--unless you live in Austin or some other social media mecca, nobody uses it.

Social Media 40

Social Media Austin Case Study Revenue 40

Mizz Information

DECEMBER 14, 2011

Communication --Weve all heard of "build it and they will come" syndrome when it comes to social media, but a whole member category basically built on pay your dues to join then figure it out from there? Advertising/Revenue --I have to admit Im kind of sad to see this thing fail because I think it could have been a success.

Social Media 40

Social Media Revenue Discount Newsletter 40

Association Adviser

MARCH 19, 2013

The approach for generating revenue outside of membership dues is no exception. Very few organizations escaped the economic downturn of 2008-2009 and the slow-growth mindset that still follow us today. Like a lot of things in the association world, a great deal has changed since Association Adviser ’s debut in March of 2010.

Revenue 60

Revenue Newsletter America Cost 60

Mizz Information

JULY 1, 2012

In case youre interested in the non-social media side of me, I do love me some Pinterest. I am an online community & social media manager for an association, love movies and books, and have been blogging since 2005. December 2008 (9). November 2008 (4). October 2008 (8). September 2008 (5).

Social Media 40

Social Media Team Examples Report 40

Reid All About it

JULY 12, 2019

Content Lifecycle: 3 Ways to Generate Non-Dues Revenue Year-Round. Learn strategies to extend the life and revenue of your highly valued events. How AI Chatbots Can Increase Revenue, Create Community, and Drive Cost Savings. Server 2008 and Windows 7 End of Life: 3 Things You Need to Know. Host: Unleashed Technologies.

Arlington 34

Arlington LMS Social Media Chicago 34

Mizz Information

FEBRUARY 15, 2011

If I had to guess, Id say right about the time when statistics start to show that websites are generating a bunch of revenue as a result of the content users are providing for free." In case youre interested in the non-social media side of me, I do love me some Pinterest. December 2008 (9). November 2008 (4).

Social Media 40

Social Media New York Content Revenue 40

Mizz Information

JUNE 21, 2011

In the case of United Breaks Guitars, the figure of $180 million has been tossed around, which I think is a bit of a reach, but even without the drop in stock price allegedly caused by the incident, there are certainly costs associated with managing a brands reputation in this age of social sharing. December 2008 (9). October 2008 (8).

Class 40

Class Social Media Cost Price 40

GlowGlobally

OCTOBER 14, 2012

In 2008, MCI completed a research project for the government of Abu Dhabi. Lack of a commercial business license and bank account to collect revenues in local currency. Distribution of marketing, communication, social media and business development tactics that are not adapted to local customs.

Marketing 60

Marketing Strategy Social Media Certificate 60

AMR Management Services

OCTOBER 2, 2012

Unfortunately, media and associations have been experiencing a similar pattern disruptive to the status quo, which has been accelerating through the last decade: trends toward digital publishing, online engagement and community-generated content. Like many print media outlets, HBR was facing declining subscriptions and advertising.

Case Study 64

Case Study Library Content Kentucky 64

Mizz Information

JANUARY 20, 2011

Facebooks revenue model is largely comprised of two things: selling ads and selling users information. In case youre interested in the non-social media side of me, I do love me some Pinterest. I am an online community & social media manager for an association, love movies and books, and have been blogging since 2005.

Social Media 40

Social Media Content Revenue Video 40

AMR Management Services

SEPTEMBER 27, 2012

Most associations rely on membership for revenue, typically 30-50 percent of net profit. Although I think we’re all tired of hearing the fear and dread about how social media will kill the association – I don’t think that’s true. It might also be a learning opportunity. So what do we do with that?

Social Media 64

Social Media Library Kentucky Directory 64

GlowGlobally

JANUARY 30, 2009

« Social Media and Viral Marketing for Global Fundraising Advocacy. Previously appearing in the December 2008 issue of Association Meetings magazine. Of course, the irony is that these policies end up costing the same governmental entities substantial dollars in lost business opportunities and tax revenue.

Strategy 60

Strategy United States Cost Revenue 60

Association Law

NOVEMBER 16, 2011

2007, 2008, 2009 were first years for which Annual Notification Requirement was in place. Reduced user fee $100 under Revenue Procedure 2011-36. The entity had annual gross receipts of not more than $25,000 in 2007, 2008 and 2009 based on averaged gross annual receipts for current filing year plus the two preceding years.

CA 40

CA United States Sacramento California 40

Membership Marketing

JANUARY 4, 2011

Because as I continued to read , I found the book to be a very practical and constructive guide on how to go about starting and developing a social media strategy for an association. But what I particularly appreciate about Open Community is the clear call to purpose and focus for social media. Tony Rossell. Thanks Tony.

Marketing 40

Marketing Social Media Case Study Price 40

Membership Marketing

APRIL 4, 2012

• 86% of associations officially use Facebook as part of their social media. A frequent writer and speaker on marketing topics, he is a contributing author to two books, Membership Marketing (ASAE 2000) and Membership Essentials (ASAE 2008). News on Social Media and Membership Marketing. ► 2008. (82).

Report 40

Report Marketing Price Survey 40

Membership Marketing

JUNE 20, 2012

The total revenue for the control group came to $24,150 while the total revenue for the test group came to $39,999. So the test group produced both more revenue and more members. ► 2008. (82). Non-Dues Revenue. (1). Social Media. (5). Social Networking. (6). The test group achieved a.67

Marketing 40

Marketing Price Discount Recruiting 40

Membership Marketing

MARCH 9, 2012

• Life Time Value (LTV) – Understanding the long-term revenue stream a members will produce. A frequent writer and speaker on marketing topics, he is a contributing author to two books, Membership Marketing (ASAE 2000) and Membership Essentials (ASAE 2008). Fundraising with Social Media. ► 2008. (82).

Marketing 40

Marketing Price Analysis Survey 40

Membership Marketing

JANUARY 19, 2010

Just now, in response to some social media dialogue comparing associations to the plight on today’s newspapers, I shared the link with my perspective. A frequent writer and speaker on marketing topics, he is a contributing author to two books, Membership Marketing (ASAE 2000) and Membership Essentials (ASAE 2008).

Marketing 40

Marketing Social Media Price Survey 40

Membership Marketing

NOVEMBER 4, 2010

In my last post, I noted the importance of building a mechanism to capture leads that come to your website through SEO, SEM, social media, third party links, or online ads. A frequent writer and speaker on marketing topics, he is a contributing author to two books, Membership Marketing (ASAE 2000) and Membership Essentials (ASAE 2008).

Social Media 40

Social Media System Price Survey 40