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9 Strategies for Marketing Membership to Gen Z

Membersuite

Born between 1997 and 2012, they’re the largest generation in the U.S. 1: Offer a solid, relevant membership value proposition Marketing goes nowhere if you’re not offering what Gen Z wants and needs at a price they can afford. Segment your lists and tailor marketing emails and retargeting ads.

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Eric Lanke: Should Committees Report to the Board?

Eric Lanke

Should Committees Report to the Board? Should committees report to the board?" There are some committees whose jobs clearly relate to the governance of the association. The Finance Committee. The Nominating Committee. The Executive Committee. The Education Committee. The Membership Committee.

Committee 100
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Association Subculture: Times Like These - My 5 Terms for 2012

Association Subculture

Monday, January 2, 2012. Times Like These - My 5 Terms for 2012. Even though today is still technically a holiday, I feel like 2012 is officially underway and now its time to reveal the 5 Terms for 2012 that will be front and center at Alcorn Associates Management Consulting this year. January 3, 2012 7:06 AM.

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Why I like the Market Research Society’s (MRS) successful membership change project

Optimist Consulting

So it was interesting to read about The Market Research Society’s recent changes to their membership criteria and grading structure, which were voted through by members at the start of March. It appears that the catalyst for change was a report that the MRS commissioned PWC to carry out in 2012 called ‘ The Business of Evidence’.

Project 100
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What Race for Relevance Inadvertently Taught Me About Committees

AMR Management Services

What Race for Relevance Inadvertently Taught Me About Committees. Strong post from association executive Eric Lanke (on his own blog) about how committees can and should be used in a modern, progressive, professional association. ► 2012. (30). How to Start an Association. ► October. (1). ► September. (1).

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SCD Group: 12 Tips for association board/committee work

SCD Group

Sunday, August 19, 2012. 12 Tips for association board/committee work. So, how do we enhance the time spent in board or committee meetings? · Routine items (minutes, committee reports, metrics, financial reports) can be placed in consent and assumed approved unless a director wants it added to the discussion agenda. ·

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SCD Group: 15 Tips for Better Board/Committee Meetings: Ideas.

SCD Group

Monday, June 11, 2012. 15 Tips for Better Board/Committee Meetings: Ideas from NE-SAE Annual Conference and a whole lot more. Question: How do we enhance the time spent in board or committee meetings? OTHER CONCEPTS FOR BOARDS/COMMITTEES: Take time in meetings to celebrate organizational victories or personal “kudos.”