Remove 2013 Remove Cost Remove Strategy Remove Technology
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Where Does Your Association Fit in a Changing Postsecondary World?

Blue Sky eLearn

The internet and technology boom in the late 1990s and early 2000s were the major factors that drove the economy. I believe this is because the internet and evolutions of technology have created new desirable skill sets sought after by employers that you do not necessarily need a four-year college degree to acquire. .

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Getting Buy-In: 5 Objections to Online Communities that Are Holding You Back

Higher Logic

Having a community manager involved in set up, strategy, and engagement tactics from the beginning will give your community a strong start and help you meet business goals in the future. All new technology comes with costs, but budget usually isn’t as big a concern as it first appears. That number comes from back in 2013.

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Four Important Ideas from paidContent Live 2013

Associations Now

This year’s paidContent Live 2013 was no exception, with many noting just a handful of women on panels, including Alejandra Owens, the managing editor of AARP’s blog. This year’s paidContent Live conference, run by GigaOM , was as much a technology conference as one about monetizing content on the internet.

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The Pros and Cons of an Internal Marketing Team

Associations Now

members had some kind of in-house agency in 2018, versus 58 percent in 2013, and 42 percent in 2008. Adding to the cost pressure: Creating an in-house team often means staying on top of the latest technology and software. It’s a relevant question, and one that many major advertisers are asking. Con: Groupthink.

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Social Media Roundup: Is Your Communications Strategy Working?

Associations Now

If you drop the ball with engagement and communication, your nonprofit is in need of an optimization strategy. Are you up-to-date with your communications strategy? Seven mistakes costing your #nonprofit revenue, donors & members… ht.ly/kc9WB — Karen Zapp (@KarenZapp) April 18, 2013. ht @KarenZapp ).

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A Strategy for Avoiding the Content Dump

Associations Now

Two keynote speakers at ASAE’s 2013 Technology Conference & Expo share how to implement an effective strategy to create, organize, and deliver valuable content. Part of content strategy is asking questions like ‘How are we going to define whether our content is any good or not?’ This is the actual content itself.

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There’s an app for that

Aaron Wolowiec

Next year promises to deliver exciting new mobile technology, so when planning digital strategies, associations should consider mobile apps and websites, said Kim Harwood, president of Results at Hand Software. Your association can leverage mobile technology for advocacy, education, member communications and engagement activities.