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Association Evolution: What Association Leaders are Thinking About for 2013 and Beyond

Portage Group

Well, it''s 2013 and we''re still here. So, to kick off 2013 on the ARC blog, I thought I''d share four (just four!) I think more associations will focus even more heavily in this area in the time to come.The challenge of course is a practical one - the free rider issue.

Library 100
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The Folly of Suppressing Overhead

Eric Lanke

Of course, no organization should be throwing good money after bad. But any organization that needs talented staff to design and deliver service programs needed by its constituents, must allocate the appropriate resources to recruiting and retaining that talented staff. Click here for more details on the conference.

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What’s Getting in the Way of Your Talent Strategy?

Associations Now

A new survey of nonprofits forecasts employment growth within the sector in 2015, but many nonprofits report they’re struggling with recruiting and retaining employees. At the heart of many recruitment and retention challenges is a lack of formal strategies around these practices.

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Say Cheese: Instagram at Meetings

Associations Now

Take some advice from the Association of Donor Recruitment Professionals. At its 2013 ADRP Conference, it simply asked attendees to upload photos taken on their smartphones to Instagram using #adrp2013. The results: Over the course of three days, nearly 600 photos were shared. Hold a Contest. Choose a Creative Hashtag.

Iowa 40
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Membership Musings From ASAE13

Associations Now

The best and brightest in association thought leaders shared their bold ideas on association membership at ASAE’s 2013 Annual Meeting. Attendees at ASAE’s 2013 Annual Meeting & Expo are heading home today after three days of learning and knowledge exchange. That’s a recruitment problem, not engagement.

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Long Live Your Education Sessions: How To Repurpose, Reuse and Recoup Meeting Costs

Tom Morrison

Our association had a five module course that included a thick 3-ring bound Instructor’s Guide, five student handbooks and written tests. What if we also gave an option for members to take the course online and call it the Qualified Furnace Operator Program? That is 100 new members we did not have to recruit! Yes overheads.

Cost 40
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Membership Goals: What’s in a Number?

Associations Now

As shared in “Ready, Aim, Recruit,” NANN chose to focus on a specific target audience: “hospitals with the Magnet designation from the American Nurses Credentialing Center, where research showed NANN’s best prospects were.” NANN exceeded its goal in 2013 and, was up to 8,077 members by April 2014.