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Best of the Web – March 2013

Association Adviser

The New York Times. May 29-31, 2013. June 4-5, 2013. June 9-11, 2013. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. So Why Are You at Your Desk On a Sunday? Adam Bryant. You deserve a break. Visit Us at These Important Industry Events.

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Could Affiliate Marketing Hold Potential for Associations?

Associations Now

Affiliate marketing has gained a lot of notice in recent years as a powerful revenue generator for online media outlets. Using this model, there’s potential for associations to gain a nondues revenue source—but it’s going to require that your organization do its homework. But let’s be clear: It’s not a perfect model.

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IAB Report: Marketers, Agencies Eye Potential of Digital Video Ads

Associations Now

It’s a topic being explored at IAB’s Digital Content NewFronts event in New York City this week. The study comes on the heels of another IAB report noting that online ads drove nearly $50 billion in revenue last year—a 16 percent surge over 2013. million split among the 305 respondents.

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Social Media Roundup: More Deep Thoughts on Internships

Associations Now

— Kristen Parker (@klparkermsu) October 29, 2013. — Deirdre Reid (@deirdrereid) October 29, 2013. A reliable moneymaker for media outlets: Speaking of Condé Nast, it’s one of the big-media companies that’s embraced conferences as a revenue source. link] #assnchat. Everyone is getting into the game.”

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Who Saved the Electric Car? Norway, That’s Who

Associations Now

The group launched in 1995 to represent Norway’s electric-vehicle manufacturers and sellers, but it has transitioned in recent years to represent the growing number of electric-vehicle owners in the country, according to a 2013 fact sheet on the group [PDF]. dollars in tax revenue this year.

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Study: Paid Content Is Growing On Us

Associations Now

The second annual Digital News Report found that more people are paying for online news, suggesting that readers are becoming more comfortable with the idea of paywalls. More people are paying for digital news, according to a new industry survey. Paywalls are sort of respectable again.

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Supreme Court to Review Colorado “Amazon Tax” Law

Associations Now

But the sales tax issue has remained a headache for states (which miss out on revenue) and for in-state brick-and-mortar retailers (which get undercut by more-nimble online competitors). But another 2013 decision in a New York case involving one of Amazon’s oldest competitors, Overstock.com, went the opposite way.