YourMembership

JANUARY 15, 2015

At the beginning of 2014 we started a conversation on the importance of a career center strategy for associations, especially in light of social networking giant LinkedIn’s aggressive efforts to become the leading online job board aggregator. job market continues to heat up. There is no question the U.S. According to the U.S.

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YourMembership

FEBRUARY 27, 2014

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. These include: How to remain a relevant concern for their members and industry they serve. How to keep up with the changing demands driven by technology advances. How to help members succeed in their careers.

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Association Adviser

FEBRUARY 18, 2014

Non-dues revenue, career development, membership development and future/sustainability issues seem to be what’s keeping many of us up at night these days. Speaking Out About Employee Recruitment, Membership Retention and Non-Dues Revenue. Game Plan 2014: Seeing Around the Corners. Power of Non-Dues Revenue. Did You Know?

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Forj

MARCH 2, 2021

The advantages are numerous, according to Jake Fabbri, chief marketing officer at Fonteva , a company that specializes in producing solutions for associations, professional societies and public agencies that run on Salesforce. While the company doesn’t provide specific counts, in 2014, Salesforce reported that it had 1.5

Association Management 91

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Associations Now

FEBRUARY 25, 2015

“It was perplexing to me that, on one side of the country, everybody is working on recurring revenue models. Companies that have the combination of recurring revenue and membership and community are commanding such high valuations compared to more traditional ownership models,” she says. David Gammel, CAE.

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Spark Consulting

JULY 15, 2014

A marketing staffer may have a brilliant idea, but that doesn’t necessarily mean she has the financial know-how to put together a business plan to show how it might work. It can be a revenue criteria, but it doesn’t have to be. Copyright, ASAE: The Center for Association Leadership, July 2014, Washington, DC.

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Associations Now

DECEMBER 22, 2014

. “Overall, associations expect to generate publishing revenue of $30.00 per member in 2014—down $2.25 “Many have been able to maintain margins with spending cuts as revenue has faded, though. Though the consensus is that digital revenues have gained momentum in the past year, with an expected increase from 8.3

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Association Adviser

JANUARY 21, 2014

Now that Twitter has joined the ranks of publicly traded social media companies, the pressure to generate consistent and growing revenue takes on more urgency. This blog even offered instructions about how to remove the image previews from the mobile app.) Twitter Images - January 2014. Hillary Levitz. Let us know!

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Velvet Chainsaw

MAY 5, 2014

You know, expenses/revenue, attendance, exhibitors and sponsors. And rarer still do we even know how to define and measure conference shatterpoint s (vulnerabilities in our conference, leading indicators or KPIs). Event Marketer Magazine recently published the 2014 Event Measurement Report which outlines why measurement matters.

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Associations Now

NOVEMBER 25, 2015

2014 from Cage Free Content on Vimeo. Whether it’s figuring out what’s happening on Mars, or whether it’s figuring out commercial space flight, or whether it’s figuring out how to help people’s lives.” “We want to spend [our] time doing the grandest things.

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Associations Now

JUNE 25, 2014

A discussion at last week’s ASAE Marketing, Membership & Communications Conference raised this concern, at least indirectly, as several association professionals weighed in on the impact of new or re-envisioned membership models. All deftly moderated by Bryan Kelly, vice president of marketing at Aptify. What might that be?

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Associations Now

APRIL 14, 2014

We’re still a ways from the release of this year’s Membership Marketing Benchmarking Report, but Marketing General’s senior vice president, Tony Rossell, is offering fresh details to stew over. How to Engage Introverts at Conferences [link] by @jezpaxman of @LiveUnion #eventprofs. Tweet of the Day.

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Associations Now

DECEMBER 13, 2016

If you don’t know how to dream, you’re dead.”. As we were thinking about a way to engage for donations, we started with the consumer insight that people are really interested in how coaches recruit. Byers said ACS will be looking closely at how this campaign, which has specific revenue goals, connects with consumers.

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Associations Now

NOVEMBER 3, 2014

But don’t let politicians’ persistent hostility influence your strategy for dealing with your business rivals, Grow My Revenue CEO Ian Altman recommends. — World Economic Forum (@wef) November 3, 2014. “It’s just the way it works in a two-party system. Tweet of the Day.

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Associations Now

APRIL 29, 2015

There aren’t a lot of clear best practices in associations for how to craft a successful membership offer for your industry’s retirees, but with baby boomers moving past 65, it seems like an opportunity ready for the taking. OK, one number: As of December 31, 2014, all baby boomers are 50 and older.). And that’s okay.

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Associations Now

DECEMBER 20, 2013

Numerous trends, including technology, have affected the meetings industry and the know-how meeting planners must have. A few days back I was pointed to an article on Forbes.com called “ How to Be Better at Your Job in 2014.” What new skills do today’s planners need to guarantee success in the future?

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Social Media Newsletter Content Technology 40

Associations Now

AUGUST 15, 2014

Meetings and conferences are a large percentage of nondues revenue for most associations. Here’s how to get started. But just how do you create a must-attend conference? So you better create one that can’t be missed, right? If your meeting is fun, you want your messaging to reflect that. What elements are required?

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MemberClicks

OCTOBER 27, 2023

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. Why is Video Marketing So Effective for Associations? Currently, 137.4K

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Video Marketing Recruiting Recruitment 52

Associations Now

MARCH 25, 2015

MANA emailed about 350 ex-members in 2014 with an offer to come back, for a full 12-month membership, at whatever price they thought was appropriate. And in many cases it became clear to Cohon just how difficult it can be for messaging about benefits and value propositions to penetrate. That was Cohon. The message that we got was no.

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Beth Kanter

AUGUST 12, 2015

I could tell they were passionate, fired-up people who had great ideas for strategies and projects to help kids learn better,” said Best in a 2014 interview in Fast Company. With $300 million in annual revenues, CustomInk is eager to extend its reach into the charity apparel space. Disrupting Fundraising Since: 2014.

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Off Stage

DECEMBER 29, 2011

” atmosphere when they have 30+% of the market share of listings.” Rovillo also predicts that “ Large MLS’s will take more control- of their data, both MLS and Public Record, and create their own revenue stream.” ” Now I’m not going to be too surprised if this prediction comes true.

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Higher Logic

JANUARY 29, 2019

By consistently keeping members engaged, you won't just attract and keep more members , you'll have leverage to push through legislative wins, the ability to promote your advocacy agenda, and an increase in event attendance and other types of revenue. How Do You Create an Effective Member Engagement Strategy?

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Member Engagement Strategy Tools Content 257

Leading Learning

MAY 24, 2022

It has also meant that integration between learning platforms and other platforms like customer relationship management systems, association management systems, Webinar platforms, and marketing automation systems has become dramatically easier and less costly. See e-learning stats for the course creator market here.).

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Association Adviser

NOVEMBER 19, 2013

To help your figure out where to devote your tech energies for 2014 and beyond, we reached out to some of the association world’s best technology minds for guidance. You should have that info, and [also] know how to convert a nonmember into a member.” Sound familiar? We’re wired to our work 24/7/365. “Some buy a product.

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Leading Learning

MAY 22, 2022

And it seems inevitable that Facebook will rock this market at some point. Given this shift, it’s worth considering what some of the Big Learning companies seem to know and do that could be worth emulating – and, crucially, that it seems possible for the average association or other market-facing learning business to emulate.

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Mooc Course Video Education 72

Association Adviser

MARCH 18, 2014

Here’s How to Find One. March 25-27, 2014. May 19-21, 2014. Charles Popper, Naylor’s vice president of association relations, will also present findings from the 2014 Association Communications Benchmarking Report. May 28-31, 2014. ASAE 2014 Marketing Membership & Communications Conference.

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Higher Logic

DECEMBER 22, 2015

James Baumann , Director of Communications & Marketing, The Association of College & University Housing Officers - International (ACUHO). In 2014, ACUHO’s board reevaluated the association’s committee work and the online community concept came up—we launched in June 2015. That’s a real bump in revenue. Read good writers.

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Social Media Library Resources Guidelines 120

AvidXchange: Association Management

MAY 16, 2017

Before joining IMS, Chris was CEO of KnowledgeTree where he guided the company to explosive revenue growth and award-winning product expansion. The 440% revenue growth from 2011 to mid-2014 led to StrikeIron’s successful acquisition by Informatica. Volatile global markets have led to continued low interest rates.

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