Associations Now

DECEMBER 9, 2015

As the year nears conclusion, it’s time to review some of the biggest marketing mistakes of 2015. From the misreported death of the Queen of England to inappropriately suggestive advertising, CIO has compiled its list of the most cringeworthy media campaigns of 2015. — TIME.com (@TIME) December 9, 2015. byfU6tyGFb.

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Wild Apricot

DECEMBER 15, 2014

member renewals, events, volunteer recruitment, website and much more) off to a good start in 2015. Here is a list of resources to help you get your organization (e.g., membership-technology'

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Resources Recruiting Recruitment Technology 150

Associations Now

JULY 30, 2015

Fewer associations are reporting membership growth this year than in 2014, according to the 2015 Membership Marketing Benchmarking Report. The 2015 “Membership Marketing Benchmarking Report,” released by Marketing General Inc. Plus: What does task shifting at work cause? Quote of the Day.

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Membership Marketing

FEBRUARY 12, 2015

We will be closing the questionnaire for the 2015 Membership Marketing Benchmarking Report on February 15 th and I want to give you this last opportunity to participate. To thank you for your participation in this best practices research project, MGI will send you a printed copy of the full 2015 Membership Marketing Benchmarking Report.

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Associations Now

SEPTEMBER 16, 2015

There’s no one way to make a member-get-a-member program a success, but recognition for recruiters is a must. In a perfect world, your members would do your recruitment for you. Your recruitment budget would be zero: All word of mouth, all the time. Here’s why. Recognition is a rare resource.

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Wired4Leadership

JANUARY 6, 2015

There are great strategies for assuring success in recruiting, retaining and engaging members if you’ll commit the time and resources to making … Continue reading Six Ways to Attract Engaged Members in 2015 → You are reading Six Ways to Attract Engaged Members in 2015 from the Wired 4 Leadership blog.

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Recruitment Recruiting Leadership Strategy 28

Reid All About it

AUGUST 2, 2024

His complaint reminded me of two posts ( pre-Annual and post-Annual ) I wrote about the same topic back in the summer of 2015. Many of them admit to not having documented plans for member engagement, young professional recruitment, and lapsed member reengagement—that’s a good place to start. Same old, same old. Association boards.

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Aaron Wolowiec

JULY 12, 2016

In fact, only 14 percent report of respondents indicated no change in their number of members, a decrease from 16 percent in 2015. Nor did the top methods for recruiting new members: word of mouth and email. Perhaps not surprising, associations said conferences and trade shows are also common recruiting tools, ranking No.

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Certificate Recruitment Recruiting Social Media 140

Aaron Wolowiec

DECEMBER 15, 2015

GivingTuesday 2015: Attracting Millennial Donors looks at the behaviors of millennials during #GivingTuesday , which was Dec. The most successful organizations were those that leveraged their networks of millennials via social media and ambassadors – those who can use their partners and passions to recruit support.

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millennials Social Media Case Study Analysis 100

Spark Consulting

JANUARY 6, 2015

While recruitment is like dating, retention is like getting – and staying – married. Call to wish them a happy new year, and ask what their number one biggest professional challenge is for 2015. Retention is key to long-term membership growth and to maintaining vital, lively chapters. No more excuses. membership'

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YourMembership

DECEMBER 11, 2014

This good news was echoed in the Manpower Employment Outlook Survey for Q1 2015 where 18,000 US employers reported a positive Net Employment Outlook, and almost 20% anticipated an increase in their staff levels during Q1 2015. “As The ongoing race to identify and recruit qualified talent will only increase as we move into 2015.

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YourMembership

JANUARY 23, 2015

This month we’re focusing on trends and strategies for associations in 2015. We just released The Essential Guide to 2015 Association Management Trends , where we examine evolving technologies, changing member preferences and differences in generational values that pose management challenges for associations.

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Associations Now

OCTOBER 8, 2015

As reported by the Association of Fundraising Professionals (AFP) and Urban Institute’s Center on Nonprofits and Philanthropy 2015 Fundraising Effectiveness Project (FEP), those offsets resulted in that $3.611 billion figure being trimmed to just $173 million in net giving growth.

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YourMembership

DECEMBER 30, 2014

It’s not easy to identify ways to make the value of membership offerings resonate with young professionals, but every association and membership organization will need to recruit them and it can be done. The 10 Essential Questions to Answer for the 2015 Association Budgeting Season. In the webinar we discussed the need for […].

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Higher Logic

AUGUST 29, 2019

You have a ready-made list of active, happy, and unhappy customers at your fingertips, and a reason to recruit them. Once you recruit your customer to become an advocate , use the communication tools in your online community platform to keep them engaged and informed, so they'll be able to continue spreading your message.

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Aaron Wolowiec

JULY 12, 2016

In fact, only 14 percent report of respondents indicated no change in their number of members, a decrease from 16 percent in 2015. Nor did the top methods for recruiting new members: word of mouth and email. Perhaps not surprising, associations said conferences and trade shows are also common recruiting tools, ranking No.

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Certificate Recruitment Recruiting Social Media 100

YourMembership

FEBRUARY 23, 2016

Bureau of Labor Statistics, 2015 closed with 5.6 These members are often the most valued by recruiters and employers. The latest labor statistics are out and they present some interesting opportunities for associations as we move into 2016. According to the latest report from the U.S. million job openings.

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Social Media Revenue Certificate Industry 170

Associations Now

JANUARY 29, 2019

At a recent event, Koch called on companies to remove questions about criminal histories from employment applications, something his own company did in 2015. “If Employers need to embrace greater inclusivity when recruiting and hiring and give qualified individuals a second chance at success in life—particularly when the U.S.

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Recruitment Recruiting Resources Marketing 82

KiKi L'Italien's Acronym Soup

MARCH 31, 2015

We''re going to spend an hour discussing how we can better serve our members and our organizations on the March 31, 2015 edition of Association Chat. What are your member recruiting strategies? How can we bring delight to our members? We will talk all about it and more during the chat. Here are the questions I''ll ask this week: 1.

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Potomac Core

MARCH 7, 2016

According to Corey Rosenbusch, President and CEO, the association recruited Lowell Randal to serve as Vice President, Government & Legal Affairs to lead an Industry initiative to reduce increasing costs of regulatory compliance. Leading The Cold Chain. Convene stakeholders to lead the dialogue on issues impacting the cold chain.

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Higher Logic

MARCH 15, 2016

Their satisfaction and renewal is good for your organization because these happy members create content, champion your organization and recruit new members. In our 2015 Benchmarking Report, we found two large buckets to focus on: email collaboration and mobile engagement.

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Tools Report Recruiting Recruitment 120

YourMembership

OCTOBER 2, 2014

In June, we highlighted that LinkedIn was moving fast towards their goal , yet niche job boards remained highly effective and extremely popular with recruiters. As we finish out the year and move into 2015 the stakes have never been higher. We’re betting on it!

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Social Media Revenue Recruiting Recruitment 150

Membership Marketing

JULY 26, 2018

The channels that associations use for membership recruitment and engagement show the most significant change. In 2009, 46% of participants said that direct mail was the most effective membership recruitment channel. Direct mail is cited only by individual membership associations as one of the top three recruitment channels.

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Marketing Analysis Recruiting Recruitment 76

Associations Now

AUGUST 6, 2015

Heading to the 2015 ASAE Annual Meeting & Exposition in Detroit? In the months and weeks leading up to the 2015 ASAE Annual Meeting & Exposition , Associations Now has tapped into the wisdom of several expert content leaders on the conference slate. Can't Be There? Facebook: Visit and “like” the conference. Game Changers.

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Associations Now

MARCH 5, 2015

A new survey of nonprofits forecasts employment growth within the sector in 2015, but many nonprofits report they’re struggling with recruiting and retaining employees. The nonprofit sector could grow more than its corporate counterpart this year, according to Nonprofit HR’s 2015 Nonprofit Employment Practices Survey [PDF].

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Associations Now

OCTOBER 29, 2015

As wages in the United States have remained largely stagnant , many organizations are turning to benefits to recruit and retain talent. Nearly 40 percent of HR professionals recently surveyed by the Society of Human Resource Management (SHRM) said they leveraged benefits in the past 12 months to recruit employees at all levels.

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Associations Now

NOVEMBER 7, 2016

Such a burden could steer potential employees away from the nonprofit space, but one benefits trend could help organizations recruit young talent. According to recent research by the Institute for College Access and Success , students who graduated with a four-year degree in 2015 are saddled with an average burden of $30,100.

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Associations Now

DECEMBER 17, 2015

The American Volleyball Coaches Association’s 2015 Annual Convention began earlier this week in Omaha, Nebraska. Conference: 2015 AVCA Annual Convention. Rundown Attendees: 2,600. Exhibitors: 100 plus. Associations: American Volleyball Coaches Association. Venue: CenturyLink Convention Center. Location: Omaha, Nebraska.

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Higher Logic

JANUARY 18, 2016

She’s an expert in her field (she recently spoke at our 2015 Super Forum ) and knows how important it is to rekindle the fire in your community management belly. Your job will become easier if you recruit others to raise the barn walls with you. How can you fix this? Better yet, how can you avoid it all together?

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Maine Report Recruiting Recruitment 120

YourMembership

AUGUST 21, 2014

Flipping the Membership Equation: Thinking Different about Member Retention and Recruitment with Rick Rutherford. We are currently putting together our CAE Webinar Series schedule for 2015 from the ideas our team brought to the table at our Summit in Nashville. Ask the Thought Leader Series.

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Membership Marketing

SEPTEMBER 25, 2015

In fact, Word of Mouth and membership referrals are consistently reported as the most productive ways to recruit new members. Direct Mail – This channel remains one of the most effective and scalable methods to recruit and renew members because it is easily targeted, trackable, and tactile.

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Marketing Social Media Recruiting Recruitment 40

Higher Logic

MAY 17, 2016

If you’re a community manager, you can use effective blog posts to recruit and communicate with both current and potential community members – and all of these principles apply. I wrote a bunch of posts about clear writing in early 2015. It’s racked up 1.3 The two qualities of a successful blog. How this worked for me.

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Associations Now

JULY 13, 2016

One association turned this simple truth into a marketing success by integrating member data into its recruitment messaging. In 2015, CUNA operated six councils; the seventh is new for 2016.) “By asking a question, the message encouraged credit union staff to think about their level of engagement with the councils.”

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Recruiting Recruitment Newsletter Membership Management 40

Reid All About it

MARCH 17, 2017

Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon. Now, onto more mundane things… Is inbound marketing still a bit perplexing for you? Have no fear.

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Associations Now

JULY 27, 2016

An uptick in association membership growth, driven by a rise in member-recruitment rates, highlights findings from the latest Marketing General benchmarking study. ” And Kerr posits that the election, which has been garnering attention since early 2015, could be a driver. Remained the same. ” Other Numbers.

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Associations Now

SEPTEMBER 6, 2016

The Electronic Retailing Association’s new Industry Women’s Council will give women members increased networking opportunities while bolstering recruitment and retention efforts for the greater organization. The council holds its inaugural gathering at ERA’s annual D2C Convention later this month. Still, there is work to be done.

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Reid All About it

SEPTEMBER 30, 2016

Its first office outside North America was opened in Mumbai, India in 2015. American Water Works Association’s strategic objective to expand into seven priority markets was accompanied by the mission statement, “Better World Through Better Water.” More info/register. Host: MCI Group. More info/register.

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