Associations Now

DECEMBER 9, 2015

As the year nears conclusion, it’s time to review some of the biggest marketing mistakes of 2015. From the misreported death of the Queen of England to inappropriately suggestive advertising, CIO has compiled its list of the most cringeworthy media campaigns of 2015. — TIME.com (@TIME) December 9, 2015. byfU6tyGFb.

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Associations Now

JULY 30, 2015

Fewer associations are reporting membership growth this year than in 2014, according to the 2015 Membership Marketing Benchmarking Report. A key report tracking membership trends is out, and the news, this time around, is a little mixed. The report is downloadable for free over at the Membership Marketing Blog.

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Aaron Wolowiec

JULY 12, 2016

s 2016 Membership Marketing Benchmarking Report , it’s issues such as balancing a limited budget, engaging younger members and understanding what members truly want, especially in terms of networking and professional development. Slightly up from last year’s report, this year 49 percent of associations reported a growth in membership.

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YourMembership

DECEMBER 11, 2014

Last Friday the US Bureau of Labor Statistics announced a very strong jobs report that caught many economists by surprise. There’s a little wind at our backs, as evidenced by the broadly positive hiring plans, and we see that as boding well for 2015.”. America’s hiring again and associations and their members have reason to celebrate.

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Aaron Wolowiec

DECEMBER 15, 2015

GivingTuesday 2015: Attracting Millennial Donors looks at the behaviors of millennials during #GivingTuesday , which was Dec. The organizations reported varying levels of success, but after analysis, there are some clear takeaways. For ideas, review the case studies in the report – especially the social media tactics.

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YourMembership

FEBRUARY 23, 2016

According to the latest report from the U.S. Bureau of Labor Statistics, 2015 closed with 5.6 The report states that job openings rose in several industries over the year with the largest changes in health care, social assistance, finance and insurance. These members are often the most valued by recruiters and employers.

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Associations Now

MARCH 23, 2015

Job opportunities at nonprofits are growing, but the pay often isn’t enough to bring in new recruits, according to a new report. A recent salary survey and job reports from recruiting firm Professionals for Nonprofits show that last year, many nonprofits struggled to bring in new recruits because they thought the pay was too low.

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Associations Now

FEBRUARY 18, 2015

For those who want to do a deeper dive into the 2015 Digital Outlook Report, NTEN will host a webinar on the topic on Thursday at 2 p.m. The post Report: How Nonprofits Are Using Digital Platforms appeared first on Associations Now.' Wanna Learn More? EST. Registration is free for anyone interested. And (admittedly) we do.

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Associations Now

SEPTEMBER 16, 2015

There’s no one way to make a member-get-a-member program a success, but recognition for recruiters is a must. In a perfect world, your members would do your recruitment for you. Your recruitment budget would be zero: All word of mouth, all the time. Here’s why. Recognition is a rare resource.

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YourMembership

DECEMBER 30, 2014

It’s not easy to identify ways to make the value of membership offerings resonate with young professionals, but every association and membership organization will need to recruit them and it can be done. The 10 Essential Questions to Answer for the 2015 Association Budgeting Season. In the webinar we discussed the need for […].

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YourMembership

OCTOBER 2, 2014

The ADP National Employment Report just released by the ADP Research Institute stated that 213,000 jobs were added in September, marking the sixth straight month of employment gains above 200,000. The chart also shows that these numbers closely reflect those reported by the US Bureau of Labor Statistics. We’re betting on it!

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Associations Now

OCTOBER 8, 2015

As reported by the Association of Fundraising Professionals (AFP) and Urban Institute’s Center on Nonprofits and Philanthropy 2015 Fundraising Effectiveness Project (FEP), those offsets resulted in that $3.611 billion figure being trimmed to just $173 million in net giving growth.

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Higher Logic

MARCH 15, 2016

Their satisfaction and renewal is good for your organization because these happy members create content, champion your organization and recruit new members. In our 2015 Benchmarking Report, we found two large buckets to focus on: email collaboration and mobile engagement. Email collaboration.

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Membership Marketing

JULY 26, 2018

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. The channels that associations use for membership recruitment and engagement show the most significant change. In 2009, 46% of participants said that direct mail was the most effective membership recruitment channel.

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Marketing Analysis Recruiting Recruitment 76

Potomac Core

MARCH 4, 2019

Insisting upon transparency, the ISA team shares progress reports with Board Members four times each year. Actionable Industry Research – Quarterly economic reports, wages and benefits surveys, and research that identifies the economic impact of a sign.

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Higher Logic

JANUARY 18, 2016

In The Community Roundtable’s 2013 State of Community Management report, they found burnout is pretty common among community managers. She’s an expert in her field (she recently spoke at our 2015 Super Forum ) and knows how important it is to rekindle the fire in your community management belly. How can you fix this?

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Associations Now

MARCH 5, 2015

A new survey of nonprofits forecasts employment growth within the sector in 2015, but many nonprofits report they’re struggling with recruiting and retaining employees. The nonprofit sector could grow more than its corporate counterpart this year, according to Nonprofit HR’s 2015 Nonprofit Employment Practices Survey [PDF].

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Associations Now

OCTOBER 29, 2015

As wages in the United States have remained largely stagnant , many organizations are turning to benefits to recruit and retain talent. Nearly 40 percent of HR professionals recently surveyed by the Society of Human Resource Management (SHRM) said they leveraged benefits in the past 12 months to recruit employees at all levels.

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Associations Now

NOVEMBER 7, 2016

A recent report found that the average amount of student loan debt topped $30,000 for last year’s graduates. Such a burden could steer potential employees away from the nonprofit space, but one benefits trend could help organizations recruit young talent. The benefit has a lifetime cap of $10,000.

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Reid All About it

MARCH 17, 2017

Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. Webinar Benchmarks Report 2017. ON24’s Webinar Benchmarks Report, 2017 examined more than 12,000 webinars to find out what successful webinars look like – the results were surprising. Have no fear. When the U.N.

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Associations Now

JULY 27, 2016

An uptick in association membership growth, driven by a rise in member-recruitment rates, highlights findings from the latest Marketing General benchmarking study. ” And Kerr posits that the election, which has been garnering attention since early 2015, could be a driver. Remained the same. ” Other Numbers.

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Associations Now

FEBRUARY 10, 2017

A new Boston Consulting Group report makes the case that organizations that offer paid family leave see higher retention rates, better results from employee recruitment, and improved morale—especially since relatively few employers offer the benefit at this time. A few key points from the report: Creating good values.

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Membership Marketing

SEPTEMBER 25, 2015

In fact, Word of Mouth and membership referrals are consistently reported as the most productive ways to recruit new members. Direct Mail – This channel remains one of the most effective and scalable methods to recruit and renew members because it is easily targeted, trackable, and tactile.

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Marketing Social Media Recruiting Recruitment 40

Associations Now

JUNE 9, 2017

These were pairs of reporters and camera operators who traveled around the event, providing a live look at some of the other experiences. Back in 2015, the EMDR International Association (EMDRIA) decided to expand its in-person annual conference to a hybrid event. Chat facilitators. Virtual emcees.

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Associations Now

APRIL 5, 2017

And if you’re an association executive, you probably follow #AssnChat or #MembershipHack , which can often lead you to tips for recruiting, retaining, and engaging members. If you’re a frequent social media user, you probably follow those hashtags that pop up in your Twitter or Facebook feed.

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Higher Logic

JANUARY 12, 2017

billion in revenue in 2015, but it’s reputation for toxic gamer behavior , such as gamers often making racist and homophobic remarks, made it hard to attract and retain players. Now, whenever a gamer reports another gamer, the misbehaving gamer ends up in The Tribunal - a jury of their peers.

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Associations Now

DECEMBER 1, 2014

Some early newsletter insights emerge from the 2015 Nonprofit Communications Trends Report. “Forty-two percent plan to send it monthly in 2015, and 19 percent plan to send it more often than that.” Plus: a new tool designed to “unlock the potential of voice.”

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Associations Now

MARCH 3, 2016

This time last year, human resources firm Nonprofit HR predicted a positive employment prognosis for the nonprofit sector throughout 2015. While the 2016 report hasn’t yet been released, the relative health of the nonprofit and association employment markets is closely watched, especially when it comes to recruitment strategy.

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Associations Now

JULY 13, 2016

One association turned this simple truth into a marketing success by integrating member data into its recruitment messaging. In 2015, CUNA operated six councils; the seventh is new for 2016.) “By asking a question, the message encouraged credit union staff to think about their level of engagement with the councils.”

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Associations Now

OCTOBER 1, 2015

Washington Post reporter Caitlin Dewey, who specializes in internet issues, outlines some concerns about the app. Excited to kick off the 2015 WebLink Summit today! — WebLink Int'l (@WebLink) September 30, 2015. ” The app, set to launch in November, is already raising eyebrows.

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Associations Now

AUGUST 22, 2016

Aluminum Association executives hope the structure change will bring academics and other experts into the fold as it pushes its recruitment efforts. The newfound emphasis on membership recruitment has emerged as the industry stares down major challenges. based, high-end smelting companies have closed since 2015.

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Associations Now

JANUARY 19, 2016

The need to develop next-generation leaders, slowing growth in emerging economies, new global competitors, and volatility in cash flow rounded out the top five hot-button issues, respondents reported. ” In recent years, many nonprofits have reported struggles to recruit and retain employees. . Additional Challenges.

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Associations Now

AUGUST 14, 2018

Youth engagement is central to its new recruitment strategy. A report on last weekend’s StampShow conference in Columbus, Ohio, included some troubling numbers about lead sponsor, the American Philatelic Society. The American Philatelic Society’s membership numbers are well down from its 1980s peak.

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Associations Now

MAY 11, 2015

A new report sees indications that better days are ahead for volunteering and nonprofits. If the findings of online volunteer recruiting platform VolunteerMatch are any indication, organizations should expect a brighter future for volunteer engagement. — Nick Bilton (@nickbilton) May 11, 2015. Twitter Tool of the Day. "Who

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Higher Logic

MAY 8, 2019

A medical society's email communication may not be the proper arena for a very casual use of hipster slang (unless the society is trying to recruit or retain hipsters, of course). Editor’s note: This post was originally published in 2015 by Katie Oakes. Your members joined your association looking to connect in some way.

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Associations Now

JULY 29, 2016

In a report released on July 27 , the group highlighted the action it and others have taken to boost minority representation within NVCA and the industry in recent years. As of 2015, 40 of the top-100 firms in the industry did not employ a single woman as a venture capitalist, according to a survey published by Page Mill Publishing.

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Associations Now

MAY 21, 2015

Math: Determining ROI, calculating media impressions, running metrics reports, and interpreting data are all skills that we are seeking among a candidate pool that is frequently more comfortable with words than numbers. Instead, when you’re ready to begin the recruiting process, create a brief, visually appealing “position description.”

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