Socious

SEPTEMBER 30, 2016

“Without change there is no innovation, creativity, or incentive for improvement. Many people believe innovation is all about inventing and releasing new products. Innovation is so much more than just revamping products or services. Innovation is so much more than just revamping products or services. Defining Innovation.

Innovation 100

Innovation Membership Management Process Products 100

Potomac Core

MAY 3, 2016

KPMG’s 2016 report “Setting the Course for Growth: CEO Perspectives” underscores how today’s CEO is laser focused on staying relevant in a turbulent global market. Achieving Association Relevance Despite Market Turbulence is how CEO’s can position their organizations for long term growth and durability.

Marketing 100

Marketing eBook Member Engagement Guidelines 100

Forj

AUGUST 17, 2021

In episode 7 of the Managing eLearning Podcast , Jon & Matt sit down with Celisa Steele Co-Founder & Managing Director for Tagoras to discuss the Learning Business Maturity Model , which articulates the characteristics of a mature market-facing learning business or line of business, as well as the stages that typically precede full maturity.

Innovation 91

Innovation Revenue Strategy Marketing 91

NXUnite

NOVEMBER 28, 2023

While these investments involve several moving parts, impact investing is essentially leveraging capital to create positive change, earn revenue, and drive innovation across the social good sector. They won’t just invest capital; they’ll infuse your mission-driven startup with strategic marketing solutions. Yes, it does!

Directory 130

Directory Education Software Innovation 130

Socious

NOVEMBER 3, 2016

HubSpot’s 2016 INBOUND conference is coming up fast and next week most of us will be hopping on a flight to Boston to attend. Customer marketers may have an even tougher time answering that question than most. Here are our session recommendations for customer marketing professionals at Inbound 2016: Tuesday, Nov.

Sample 100

Sample Marketing Conference New York 100

Associations Now

MARCH 14, 2016

Plus: The year’s hottest marketing trends, straight from SXSW. One of the biggest changes the associations are making is to their virtual meeting and media strategies, which both AICPA and APA have restructured, according to interviews with Folio magazine. — Deirdre Reid, CAE (@deirdrereid) March 14, 2016.

Class 40

Class Strategy America Committee 40

Socious

NOVEMBER 14, 2016

That’s because the majority of marketing and sales efforts (and executive focus) go toward attracting and winning new customers. Every day, marketers are becoming more and more efficient at winning new business through digital relationship-building approaches like inbound. 81% of those marketers rated their strategy as successful.

Marketing 100

Marketing Content Products Education 100

Reid All About it

MARCH 19, 2021

Association innovation. Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. Event Strategies 2021 and Beyond. – Virtual Shake-Up 3.0:

LMS 370

LMS Nashville Strategy Video 370

Potomac Core

JANUARY 6, 2016

It’s 2016 with Medical , and Pharmaceutical breakthroughs, Driverless cars , and industries that are busy producing a new wave of technological breakthroughs. These innovations help capture consumer imaginations, elevate company operating performance, and grow market share. Ring in the age of Driverless Associations.

eBook 100

eBook Innovation America Certificate 100

Smooth The Path

SEPTEMBER 11, 2016

I have had hour-long conversations with 15 association professionals from innovative associations and these conversations provide the foundation for you to start effective staff (and board) conversations about the innovation efforts at your association. Association innovation leaders. Who should read this research report?

Innovation 60

Innovation Committee Process Report 60

.orgSource

OCTOBER 1, 2023

Customize is the marketing mantra of the hour. Post-pandemic, we’re seeing more businesses realize the value of conversational marketing, or actually talking with their customers and letting them respond. These statistics highlight the value and impact of conversational marketing.

Las Vegas 100

Las Vegas Marketing Software Tools 100

Higher Logic

MARCH 30, 2017

Few of us exist in companies that openly embrace community as a compelling, wondrous silver bullet of a business strategy. The 2017 Business Impact of Online Communities study shared the perceived connection between online communities and competitive advantage, per 271 marketing and community professionals. And that's exciting.

Strategy 120

Strategy How To Sample Class 120

Spark Consulting

APRIL 11, 2018

In the aftermath of the 2016 election, Democratic candidate Hillary Clinton founded an organization called Onward Together. When you’re a federation of organizations, it can be hard to make that direct, personal tie with people. I’m about to use an example that’s a bit politically charged, so stick with me.

Strategy 150

Strategy Case Study Survey Project 150

Reid All About it

JUNE 16, 2017

Get the lowdown on the voice-enabled speaker market in this post from eMarketer. If you’re in the IT department, you have to walk the fine line between saying “no” to some ideas while not shutting down your staff’s innovation muscle. DelCor explains how to both encourage innovation and reject ideas with no future.

Raleigh 186

Raleigh DC Washington Social Media 186

Forj

APRIL 7, 2017

They have been providing expert advice on strategy, learning, marketing and technology to help organizations in the business of learning for more than a decade. In 2016, Tagoras unveiled the Learning Business Maturity Model. Each stage is broken down into five domains: Leadership, Strategy, Capacity, Portfolio, and Marketing.

Innovation 105

Innovation Education Strategy Industry 105

Reid All About it

OCTOBER 28, 2016

Parker shares ten tips to help over-worked content marketers train their brain for greatness – they’re applicable to regular people too. Back to business: If you haven’t yet participated in the Tagoras 2016 Social Learning survey , please do. Presenters: Shashi Bellankonda, chief marketing officer, Surefire. More info/register.

millennials 150

millennials eBook Washington Innovation 150

Reid All About it

AUGUST 19, 2016

This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. Not that kind of hangover. 1 CMP credit.

Price 150

Price Social Media Email Marketing Innovation 150

Associations Now

JUNE 15, 2016

Amazon’s persistence in driving users to “Try Prime” is a lead associations ought to follow and just one of many highlights from this week’s ASAE Marketing, Membership & Communications Conference. But, as a constantly growing and innovating company, Amazon warrants continuing attention.

Communications 40

Communications DC Conference Washington 40

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Orbit Media released the results of its 2016 survey of 1000+ bloggers.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Orbit Media released the results of its 2016 survey of 1000+ bloggers.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

JUNE 23, 2017

George Barbee, author of 63 Innovation Nuggets , recommends building your foresight network and improving your imagining practice. If you need a DIY approach to analytics, take a look at Debbie King’s advice for creating an analytics strategy and roadmap at the Association Analytics blog. Host: American Marketing Association.

DC 153

DC Content Education Software 153

Reid All About it

JUNE 3, 2016

Learn how to apply event design thinking using the #EventCanvas, a practical visual language and innovation process to describe, challenge, and design high-stakes events. – MGI’s 2016 Membership Marketing Benchmarking Report. Host: Marketing General Incorporated. Strategy and governance. 1 CAE credit.

North Carolina 150

North Carolina Raleigh Marketing Conference 150

Reid All About it

FEBRUARY 19, 2016

Host: Marketing General, Inc. 5 Tips to Drive Mobile Event Sponsorships in 2016. New event tech is delivering more relevant experiences to attendees and savvy planners are using their mobile apps in innovative ways to attract event sponsors. Register. (1 1 CAE credit). Wed 2/24 at 12 p.m. – Host: Lanyon. Register. (1

Wisconsin 150

Wisconsin Social Media Member Engagement System 150

Reid All About it

APRIL 22, 2016

In 2016, professionals should not be forced to keep track and self-report stacks of PDFs and paper certificates in order to demonstrate that they have met certification, CE, or professional development requirements. – Attract Qualified Candidates and Retain Star Staff: Market Your Association as a Great Place to Work.

Certificate 150

Certificate New Jersey Video Content 150

Reid All About it

APRIL 22, 2016

In 2016, professionals should not be forced to keep track and self-report stacks of PDFs and paper certificates in order to demonstrate that they have met certification, CE, or professional development requirements. – Attract Qualified Candidates and Retain Star Staff: Market Your Association as a Great Place to Work.

Certificate 150

Certificate New Jersey Video Content 150

Potomac Core

MARCH 22, 2016

According to the 2016 PWC U.S. Identified and verified sources of differentiation that advances market power and influence as well as reinforce CMAA’s competitive strength. As Baby Boomers continue their exit from the workforce, industries continue to develop strategies to attract and engage millennials. The 2016 PWC U.S.

millennials 100

millennials America eBook Member Engagement 100

WBT Systems

APRIL 25, 2017

Department of Labor, in December 2016 there were 5.6 In support of its Future of Learning initiative, the AICPA launched a digital badge program in April 2016. and international institutions of higher education, corporations serving the higher education information technology market, and other related associations and organizations.

LMS 252

LMS Certificate Library Education 252

Higher Logic

AUGUST 18, 2016

In 2016, many executives and organizations understand that building online communities for their constituents to learn, share and collaborate is critical for growth and relevancy. In order to engage everyone, you need to create a distinctive and original experience that allows everyone to better function, create and innovate.

Innovation 120

Innovation Maine Education Products 120

YourMembership

AUGUST 15, 2016

As ASAE Annual Meeting 2016 got started this year in Salt Lake City, it’s preceded by AMCs Engaged!, Programmatic advertising, for example, is an innovative non-dues revenue opportunity for associations, which leapfrogs the traditional means of advertising and buyer’s guides. Now, going back to dynamic strategy questions.

Certificate 150

Certificate Price Revenue LMS 150

Reid All About it

JUNE 17, 2016

– How to Leverage Webinars to Fuel Your Marketing & Sales Engine. Meeting planners need to stay on top of technological advances, corporate initiatives, budget restrictions, attendee expectations, meeting innovations and organizational goals or risk becoming obsolete. More info/register. Tue 6/21 at 12:30 p.m. Host: Informz.

LMS 150

LMS Raleigh Content millennials 150

Reid All About it

JULY 15, 2016

Innovation today is moving at light speed and to deliver a world class member experience your association needs to be able to leverage a strong platform to take you there. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Mon 7/18 at 12:30 p.m.

North Carolina 150

North Carolina Austin Innovation Washington 150

Higher Logic

MAY 29, 2020

Looking to personalize and target your email communications strategy to different member segments? The Promotional Products Association International used this strategy to promote their community launch , boosting their initial success. A community is your chance to continue innovating and providing high-value benefits to your members.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Associations Now

JULY 21, 2016

A call about rescuing a whole lot of tomatoes from going to waste didn’t faze them: It was about taking on a challenge and approaching it realistically—and thinking innovatively about partnerships in the process. ChatterBachs) July 20, 2016. Albizu Garcia at CMSWire shared insights about what marketers can do about chatbots.

Strategy 40

Strategy Team Software Process 40

Reid All About it

MAY 5, 2017

Tue 5/9 at 12 p.m.* – Spark Your Innovation Engine. Is your association starting to focus more on innovation? How can you foster a culture of innovation? Hear unique perspectives from a researcher, technology partner and an association on the role of innovation in associations today. More info/register. Host: ASAE.

Charlotte 158

Charlotte Raleigh Chicago Leadership 158

Reid All About it

OCTOBER 21, 2016

Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Mon 10/24 – Design Thinking for Innovation (Coursera).

Survey 150

Survey Louisville DC Maryland 150

Beth Kanter

JANUARY 4, 2016

Published the Emerging Leaders Playbook: With the generous support of the Packard Foundation and in collaboration with Third Plateau Social Impact Strategies, we wrote and published the Emerging Leaders Playbook. Year in Review. I also designed and facilitated a six month peer learning cohort with colleague Stephanie Rudat.

Iowa 28

Iowa San Antonio San Francisco Miami 28

Reid All About it

SEPTEMBER 9, 2016

Learn about game element fundamentals and mechanics, strategies to increase participation and engagement, and considerations for planning a gamified fundraiser. – App-tastic 2016: 45 of the Best Productivity Apps You Should Be Using. Host: ASAE Marketing Section. Tony Rossell, Senior Vice President, Marketing General Inc.

Social Media 150

Social Media New Jersey Tips Recruiting 150