Association Adviser

APRIL 19, 2018

Last year, for the first time in survey history, a new challenge emerged as the biggest one association communicators face: Communicating member benefits effectively. The 2018 Association Communications Benchmarking Survey will provide this type of data. Your individual input matters! Your individual input matters!

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Survey Communications Maine Report 60

Associations Now

FEBRUARY 7, 2019

The Association of Fundraising Professionals found a decline in the number of donors who gave to nonprofits at the end of 2018, but overall giving was buoyed by an increase in the size of donations at many organizations. The post Report: Nonprofit Fundraising Up in 2018, but Donor Numbers Down appeared first on Associations Now.

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Report Survey Innovation Organization 79

Membership Marketing

OCTOBER 2, 2018

These are some of the questions that Marketing General Incorporated (MGI) asked association professionals, in conjunction with our client the National Business Aviation Association (NBAA), for the 2018 Association Innovation Benchmarking Report. We received 234 unique survey responses.

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Innovation Report Review Survey 67

Associations Now

JANUARY 14, 2019

In its latest survey, the AMS platform GrowthZone says that more associations are seeing member stagnation or declines than are seeing growth. As a whole, the association field is struggling to make headway on membership growth, according to a new survey from the AMS provider GrowthZone. and Canada responded to the survey.

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Survey Social Media Report Examples 88

Associations Now

MARCH 22, 2019

That’s a key finding of “ Charitable Giving in the USA 2019 ,” a new report published by CAF America based on a survey of more than 1,100 Americans conducted by YouGov. The post Report: More People Gave or Volunteered in 2018 appeared first on Associations Now.

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Report America Survey Organization 80

Association Adviser

DECEMBER 11, 2018

Every year, we ask association professionals who take our Association Communications Benchmarking Survey how much they value individual member communication channels. However, our survey finds plenty of commonalities among our respondents. However, our survey finds plenty of commonalities among our respondents.

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Communications Social Media Newsletter Survey 63

Spark Consulting

MARCH 29, 2022

Membership 101: Exit Surveys (2018). Membership 101: Effective Renewal Cycles (2018). Five Ways NOT to Brainstorm (2014). 10 Tips for Creating an Effective Marketing Piece (2013). Explaining Marketing to a Kid (2014). Why Is Membership the Only Relationship? Five Tips for Success with Ad Hoc Volunteers (2014).

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Tips Survey Marketing Technology 195

Associations Now

JANUARY 31, 2023

While nearly 70 percent of associations surveyed used welcome kits in 2018, the tactic has now fallen to around 40 percent, while letters, which were handed out nearly 60 percent of the time in 2018, have fallen below 30 percent. I’m not bullish on them at all—they seem to be tapering off,” Kaiser said.

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Survey Member Engagement Report Process 118

Associations Now

MARCH 18, 2019

A recent survey finds that paid search can often improve your search engine optimization strategy by helping your organization target its attack. The survey showed that 60 percent of small businesses with SEO strategies relied on paid search—an increase of 15 percent from 2018. Instead, consider trying your hand at paid search.

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Survey Social Media Strategy Course 102

Beth Kanter

JANUARY 8, 2018

If your nonprofit wants to up its Twitter game in 2018, here is a summary: Tweet Storms and Threads: Twitter announced the launch of a new feature in December help users more easily post Tweetstorms – a series of related tweets posted by a Twitter user in quick succession, in order to share longer thoughts. Here are the best practices.

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Phoenix Charlotte Tips Examples 79

GrowthZone

JUNE 12, 2018

It’s that time of year again to send your members “The Survey.”. As you know, some members are loyal survey takers, some like the opportunity to vent or praise, and some will always ignore the invitation. To help minimize membership reduction, see how to conduct Member Exit Surveys. Announce the Survey.

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Associations Now

MAY 17, 2019

The American market doesn’t have much to worry about, however—it’s firmly in the pole position for number of meetings, more than 300 ahead of second-place Germany, which hosted 642 meetings in 2018. The post ICCA Survey: U.S. Other top countries included Spain (595 meetings), France (579), and the United Kingdom (574).

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Survey United States Analysis America 68

Membership Marketing

JULY 13, 2018

In looking back over data from the last ten years, it is significant to note that the 2018 key membership statistics mirror the resiliency that associations have reported over this period, perhaps challenging those who have prophesized the imminent demise of the association membership model.

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Membership Marketing

JANUARY 17, 2018

We have just launched the questionnaire for the 2018 Membership Marketing Benchmarking Survey and I want to invite you participate in the research. If you are on our survey list, you would have already received an email with a personal link to connect you to the survey. You can participate using this survey link.

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Marketing Survey Review Course 40

Ungrated

AUGUST 19, 2020

For the eighth time in 15 years, residents in homeowners association, condominiums, and housing cooperatives say they’re overwhelmingly satisfied with their communities, according to results from the 2020 Homeowner Satisfaction Survey conducted by the Foundation for Community Association Research.

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Survey Project Report 96

Higher Logic

JULY 2, 2018

Forrester conducts an annual survey measuring CX across various industries. The forum focused on leveraging Forrester’s recent research to help customer experience (CX) professionals deliver better CX. What does CX have to do with communities, you may ask? Quite a lot, as I suspected and then confirmed while at the show.

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Higher Logic

DECEMBER 6, 2018

In the 2018 Membership Marketing Benchmarking Report from Marketing General, Inc., associations surveyed revealed the most common level of segmentation for their member marketing efforts: 55% – Membership level/type. 2018 Membership Marketing Benchmarking Report. 2018 Membership Marketing Benchmarking Report.

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Newsletter Maine Content Examples 189

Associations Now

FEBRUARY 5, 2024

When Joe Skeel, CAE, started his position as executive director at the Indiana State Bar Association in 2018, one of his charges was to help strengthen and grow ISBA’s membership. In 2020, the association conducted a scientific member survey to determine where members found value from being part of the association.

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Indiana Survey Education How To 90

Higher Logic

JULY 17, 2018

In The State of Community Management 2018 Report (SOCM 2018) nearly half of the community professionals surveyed reported “significant stress or burnout.” Only 23 percent of communities surveyed for the SOCM 2018 actually calculate ROI and from there, only 6.3 SOCM 2018). And we’re not alone.

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Survey Resources Team Class 111

GrowthZone

JANUARY 30, 2018

GrowthZone recently surveyed 1,000 association professionals, asking about everything from renewal stats and member communication tactics to staff health insurance coverage and mobile payments… plus a whole lot more. Download the 2018 Association Industry Trends Survey Report. to see what your association peers said.

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Survey Report Industry Team 90

Reid All About it

JANUARY 26, 2018

s 10th annual Membership Marketing Benchmarking Survey. Make Your Marketing Technology Resolutions for 2018. A Thriving Environment: The State of Meetings in 2018. Tune in for an in-depth, data-focused session on the top 2018 trends and what that means for planners. Behind the Scenes: 2018 Convening Leaders LIVE.

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Higher Logic

JULY 12, 2018

In the survey we did for our recent State of Marketing Automation: Association Benchmark Report , we asked associations what additional marketing automation features they’re using. Why it’s important: From our survey data, it appears that around 25 percent of associations never use web tracking , which is a shame. Retargeting.

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Marketing Social Media Survey Tools 205

Higher Logic

APRIL 11, 2019

83% of Customer Success (CS) teams saw growth in team size last year [ 2018 Customer Success Salary Report, Totango ]. Usage of CS platforms rose from 25% to 43% from 2015-2018 [ 2018 Customer Success Salary Report, Totango ]. 76% of customers say they expect companies to understand their needs and expectations [ Salesforce ].

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Software Resources Strategy Tools 174

Association Adviser

AUGUST 20, 2018

The 2018 Association Communications Benchmarking Study results show the needs for a balanced approach to technology and tradition as association communicators strive to keep members’ attention. The number of association professionals claiming this as a challenge has more than doubled since Naylor first conducted this survey in 2011.

Communications 60

Communications Newsletter Survey Report 60

Reid All About it

JANUARY 19, 2018

is inviting associations to participate in their 10th annual Membership Marketing Benchmarking Survey. – Wow Your Members with a New eLearning Program in 2018. Hear the results of a survey of more than 1,000 association professionals across the U.S. 10 Event Trends for 2018. Marketing General Inc. 1 CMP credit.

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LMS Price Revenue Technology 174

Mariner Management

OCTOBER 22, 2019

Mariner Management in collaboration with Billhighway and researcher Kevin Whorton, Whorton Marketing & Research , launched this second edition of the chapter benchmarking study in late 2018. The survey was designed to gather industry data about association chapter programs. How the survey worked? foundation, alumni).

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Report Survey Review Marketing 48

AvidXchange: Association Management

FEBRUARY 15, 2022

It now manages 74 (and counting) associations, 85 percent more than the 40 it managed in 2018. Amanda Shumway, AP Manager, Agynbyte LLC The results: Greater efficiency, faster growth Agynbyte has enjoyed accelerated growth since seamlessly integrating AvidStrongroom with Caliber. 0 % Agynbyte now processes 62.5

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System Washington Process Association Management 130

Spark Consulting

DECEMBER 13, 2022

Original Post (2018). Membership 101: Exit Surveys. Original Post (2018). Why Is Membership the Only Relationship? Original Post (2013). Updated Post (2022). Membership 101: Effective Renewal Cycles. Updated Post (2022). Updated Post (2022). Explaining Marketing to a Kid . Original Post (2014). Updated Post (2022).

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Tips Survey Marketing Industry 39

Association Success

SEPTEMBER 5, 2019

At MSAE, the impact on mission data was gathered through a survey that used Likert scales to assess each member’s perception. This allowed us to keep the ranking clean so a program’s weight was not lowered from people who had not attended or experienced it answering the survey. To date, 17 members have responded to the survey.

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Revenue How To Michigan Directory 99

Associations Now

FEBRUARY 25, 2020

In 2018, the Association of National Advertisers (ANA) found that 78 percent of its U.S. members had some kind of in-house agency in 2018, versus 58 percent in 2013, and 42 percent in 2008. Similarly, in a recent ANA survey, 63 percent of respondents said that keeping internal talent energized was their biggest concern.

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Team Marketing California Survey 60

Effective Database

DECEMBER 17, 2018

The results of my latest two-question survey are now available online. Click here to read.

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Survey 45

Higher Logic

JUNE 28, 2018

Higher Logic recently released our 2018 State of Marketing Automation: Association Benchmark Report. When I got a chance to pore over the results, I saw a lot of fascinating responses from the survey portion of the report. Download your copy of the 2018 State of Marketing Automation: Association Benchmark Report, below.

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WBT Systems

JANUARY 16, 2018

You’ve probably read a few yourself—including, we hope, the one published here last week about six non-obvious online learning trends for 2018. A survey conducted by the Institute for the Future found that only 35 percent of Americans regularly think about their five-year future. Most people don’t think about the future.

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How To Innovation Class Analysis 251

Associations Now

APRIL 5, 2019

Perhaps it’s for that reason that the 2018 edition of the Response Rate Report, a joint study conducted by the Association of National Advertisers and DMA: Data & Marketing Association, found that 81 percent of marketers expected to increase their use of direct mail.

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Florida Social Media Video Discount 110

Higher Logic

MARCH 29, 2018

Here are two examples of different but effective subject line copy: Version A (long): The 2018 ABC Annual Conference in April is bigger than ever! Global survey results found 59 percent of participants said they wouldn’t use a company with obvious grammar or spelling mistakes on their website. Both short and long serve a purpose.

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Email Marketing Content Marketing Examples 209

Membership Marketing

JULY 26, 2018

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. By 2018, word-of mouth recommendations, email marketing, and promotions to/at your association’s conferences or trade shows are affirmed as the most effective recruitment techniques. However, this has not represented a changeless marketing environment.

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Marketing Analysis Recruiting Recruitment 76

InternetAssociation

MARCH 31, 2020

"Our newest survey question shows the potential of peer-to-peer to carsharing services. The survey found that nearly 10 percent of Americans are using peer-to-peer carsharing services. Our newest survey question shows the potential of peer-to-peer to carsharing services. Christopher Hooton, IA Chief Economist. A combined 8.6

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Survey DC Report Washington 52