Mariner Management

OCTOBER 16, 2020

we look back to 2019 CEX where Kiki L’Italien sat down with CRPs for a chat on some of the challenges they face – even without a pandemic hanging over them! – engaging with your leaders, engaging with board, engaging with your members.”. Of course, this can be easier said than done because …. Interested?

Communications 62

Communications Virginia Course Strategy 62

Associations Now

NOVEMBER 12, 2019

Either everyone renews on the same date each year, or individual members renew on their join-date anniversary. In the 2019 Membership Marketing Benchmarking Report from Marketing General Incorporated, about half of associations surveyed (48 percent) said they operate on calendar renewals.

Discount 103

Discount Newsletter Software Survey 103

Associations Now

JANUARY 14, 2019

Use these strategies to keep members interested and engaged. Also: Event tech in 2019 will focus less on innovation, more on existing technology. And though a break can be beneficial and productive for your team, it can be dull for members. — Francis Friedman (@FrancisFriedman) January 13, 2019.

Discount 69

Discount Technology Innovation Video 69

Reid All About it

JANUARY 8, 2021

Jodi Harris, Content Marketing Institute ). On the side, garlic bread, of course. Case Study of EAIE 2019 Conference. In 2019, it gathered 6,200 participants in Helsinki, the capital of Finland. Amy Gitchell, Marketing Specialist, GrowthZone AMS. Content Curation 101: Creating Meaningful Member Relationships.

Las Vegas 370

Las Vegas Case Study Conference LMS 370

Associations Now

MARCH 15, 2019

So, when it comes to getting started, Event Marketer suggests these do’s and don’ts: Do work with a technology partner. Brands have expertise in plenty of spheres—their key markets, their products, their customer bases—but developing ways to use cutting-edge technology isn’t usually one of them,” Kait Shea says in the post.

Certificate 90

Certificate Software System Technology 90

Higher Logic

DECEMBER 2, 2019

City of Hope, a nonprofit providing training to medical professionals working in the field of cancer genetics, uses its community to engage its audience. Started in late 2017, the Daily Carnage Facebook group arose from a marketing agency’s (Carney) daily marking newsletter. Marketers want inspiration for new campaigns.

Examples 156

Examples Software Newsletter Review 156

Associations Now

OCTOBER 8, 2019

Want to boost member engagement and your association’s credibility? About 73 percent of B2B brands report positive results from livestreaming —yet many marketers and brands aren’t taking advantage of the tool and its benefits. Like video, livestreaming boosts audience engagement, Nawrocki said. Try livestreaming.

Video 70

Video Review Social Media Course 70

Associations Now

OCTOBER 11, 2019

Also: Fun ideas to boost member engagement. Email marketing is an incredibly effective way to reach your audience —that is, if anyone’s listening. A free download, a cheat sheet, tip sheet, workbook, infographic, or a free 10-minute video course explaining something really useful related to your mission,” Kosofsky says.

Email Marketing 73

Email Marketing Tips Content Video 73

Reid All About it

APRIL 19, 2019

The weekly list of free educational events and resources for the association community… If you haven’t already, you must read New Member Engagement Study , a collaboration between Kaiser Insights, Dynamic Benchmarking, 12 research partners and 160 association professionals. Member Engagement Scoring. 4 CAE credits.

DC 170

DC Washington Chicago LMS 170

Associations Now

APRIL 16, 2019

Email remains the most popular way to engage new members, but some associations are testing creative alternatives in an age of email fatigue. When a new member joins your association, the first thing you probably do is send an email to make that person feel welcome. Online Engagement. We look forward to working with you.

Iowa 87

Iowa America Social Media Communications 87

Reid All About it

APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Tom Whatley, Content Marketing Institute ). Gabrielle Canon, The Guardian ).

LMS 276

LMS Pennsylvania Innovation Education 276

Associations Now

JANUARY 6, 2019

Economic signals suggest some belt-tightening may be on the agenda for 2019. A sizable number of corporate CFOs believe one is coming in 2019 , the markets swooned in unsettling ways in recent weeks, and some who read the market see a slowdown of some sort in the offing. You needn’t start 2019 in panic mode.

Revenue 68

Revenue Social Media Tools Course 68

Reid All About it

NOVEMBER 9, 2018

A few quick hits before we get to this week’s list of free webinars: Need to know info: the ultimate guide to Google ranking factors in 2019. – Cause-Related Marketing, Sweepstakes, Raffles, and Other Charitable Promotions: Being Creative and Compliant (Washington DC and webinar). Pat on head. Take note! ( Tue 11/13 at 12 p.m.

Chicago 175

Chicago DC Washington Software 175

Associations Now

JUNE 19, 2019

We all have bosses, but over the course of a career only a few people stand out as taking a special investment in teaching, growing, and advancing the professional lives of others. Finally, I admire her association wisdom as she’s mentoring me to prepare for the December 2019 CAE exam. Matt Cipriani. Callie Walker.

Iowa 77

Iowa Class Leadership Course 77

Reid All About it

AUGUST 30, 2019

In a recent webinar, WBT Systems and three other association tech providers discussed three big ideas from the 2019 ASAE Annual Meeting. MemberSuite shares eight ways you can use word-of-mouth marketing to increase membership. Rusty Weston, Content Marketing Institute ). Our fish and shrimp came from Locals Seafood , of course.

Chicago 34

Chicago DC Analysis Content 34

Reid All About it

AUGUST 9, 2019

You definitely want to check out the 2019 edition of the Association LMS Buyers Companion from the good folks at Talented Learning. Their post describes the benefits of learning subscriptions for members, employers and associations, and shares ideas for tiers, pricing, and retention tactics. Shopping for an LMS? Thu 8/15 at 11:30 a.m.

Columbus 39

Columbus North Carolina LMS millennials 39

MemberClicks

NOVEMBER 16, 2021

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. Spotlight a member who is particularly engaged or achieved a major goal.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. Spotlight a member who is particularly engaged or achieved a major goal.

Newsletter 52

Newsletter Tips eBook Content 52

Higher Logic

NOVEMBER 29, 2018

If you’re using gamification in your online community or marketing automation to target your members and offer something to them, do it strategically. Read: Motivate Members [Intrinsic Rewards That Actually Work]. #3: Of course not, but the vast majority do. Do your best to eliminate the “what’s in it for me?”

San Francisco 267

San Francisco Price Guidelines Examples 267

Reid All About it

SEPTEMBER 6, 2019

CDT – Digital Transformation 2019: Now, Next Year and Beyond (ASAE Technology Section Council Roundtable – Chicago IL). And how are we using that knowledge to course correct for the future? Turn Member Engagement and AMS Data into Effective Marketing. . Blended Data – the Key to Member Engagement Scoring.

Chicago 37

Chicago LMS New York Content 37

Reid All About it

MARCH 3, 2023

WBT Systems shares several association examples of self-assessment tools and programs for choosing a career path or course of study, preparing for a certification exam, or improving business practices and policies. We need a new roadmap to engage members now and in the future. Subscriptions. More info/register.

Revenue 39

Revenue Tools Education Member Experience 39

Reid All About it

NOVEMBER 2, 2018

Besides having a strategy for how your association will use the data in your care, you should follow these six principles for collecting and updating member data. Many of my content marketer friends, acquaintances, and clients will appreciate this one. Marketing Trends to Watch for in 2019. Tue 11/6 at 12 p.m.

Chicago 38

Chicago DC Tools Content 38

Reid All About it

NOVEMBER 8, 2019

WBT Systems describes how higher ed is now competing with associations in the lifelong learning market. MemberSuite explains the differences between customization and configuration, why you should think twice about AMS customization , and how many systems are customized even when they’re not marketed as such. Long live the topic!”.

Social Media 39

Social Media Revenue Washington DC 39

Reid All About it

AUGUST 23, 2019

The weekly list of free educational events and resources for the association community… Kaiser Insights and Dynamic Benchmarking invite your association to participate in the 2019 New Member Engagement Study. Why you should have a Chief Value Officer instead of a Chief Marketing Officer. Edith Zimmerman, The Cut ).

millennials 37

millennials Member Engagement Tools Tips 37

Reid All About it

OCTOBER 26, 2018

A few quick hits before we get to this week’s list of free webinars: What digital, tech and web trends are going to be hot or not in 2019? How Your Organization Can Use AI to Increase Member Engagement Right Now. Between these enriching experiences, it is difficult to compel your members to interact on a regular basis.

DC 34

DC Washington Chicago LMS 34