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Use a Content Calendar to Engage Members in 2019

Associations Now

The member experience ebbs and flows with activity throughout the year, which is why a content calendar can help you plan for member engagements in 2019. Your association probably already has a few planning calendars that revolve around the member, including marketing plans, social media schedules, or editorial calendars.

Content 108
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Celebrate Women’s History Month with these innovative leaders

Nimble AMS

The 2020 United States Census reports that women have increased STEM employees from 8% in 1970 to 27% in 2019. Laurin is a leader in event promotion and member engagement strategy at her organization. Brehm is always searching for ways to leverage technology to improve the member experience at her association.

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Association Brain Food Weekly: 12.7.18

Reid All About it

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Sounds like the perfect match in the competitive lifelong learning market. “ 71% of marketers use personalization in marketing, and 8 in 10 of them see results.

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Association Brain Food Weekly: 11.30.18

Reid All About it

The 2017 Tax Act added a new incentive for investors to fund projects and activities in low-income communities. Seth Godin is the author of 18 international bestsellers focusing on the post-industrial revolution, the way ideas spread, marketing, quitting, leadership, and making an impact. Nikki Minard, VP of Digital Marketing.

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Association Brain Food: 3.10.23

Reid All About it

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

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Association Brain Food Weekly: 04.26.19

Reid All About it

WBT Systems explains how to design and market programs that meet the education expectations of Millennials and Gen Z. From sales to human resources, marketing to training, every department in an organization can benefit from implementing event tech tools into their daily routines. Digital Marketing Trends and Traditions 2019.

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Looking Back at 2018: Where We’ve Been and Where We’re Going

SBI

We took strides toward adopting new technology, honing best practices, and exploring new innovations to improve our clients’ member experiences – and had fun while doing it! We are most proud of Shantaé Young, who completed her master’s degree in marketing. Excellent Events. Cheers to that! Giving Back.

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