Reid All About it

NOVEMBER 29, 2019

The March/April 2019 issue of Cook’s Illustrated has the recipe. This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, member engagement scoring.

West Virginia 360

West Virginia Washington DC Revenue 360

Higher Logic

JANUARY 29, 2019

It's difficult not to get discouraged by such speculation when your member engagement is so critical to the success of your association as a whole. Member engagement isn’t an easy, snap-your-fingers kind of thing, but when you have an engaged member base, the work is totally worth it. Most important?

Member Engagement 257

Member Engagement Strategy Tools Content 257

Reid All About it

MAY 17, 2019

. – Start Attracting Event Investors: How to Develop a Successful Sponsorship Strategy. Hear about industry trends and fresh ideas to inform your sponsorship strategy. Presenters: Garth Jordan, senior vice president, corporate strategy at the Healthcare Financial Management Association, and CEO of RevvCrew. Wed 5/22 at 10 a.m.

DC 170

DC Washington Social Media Revenue 170

Reid All About it

APRIL 26, 2019

Find out from Rebecca Achurch, CAE, who also explains why your association need a data strategy and how to get started. Some quick hits before we get to next week’s free webinars: How to get more leads from a live event using social media. Marshal Carper, Social Media Examiner ). Location: Ottawa, Ontario.

Social Media 170

Social Media Arizona millennials Proposal 170

Associations Now

SEPTEMBER 24, 2019

The majority of its users are on it daily, which provides businesses and brands with a great platform for implementing a social media marketing strategy.”. And that strategy starts with building out an in-depth profile for your organization. — NetForum (@NetForumCB) September 24, 2019. Are chapters worth it?

Marketing 81

Marketing Analysis Social Media Report 81

Reid All About it

APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. In this post, he focuses on data management and digital strategy. Next-Level Live Online Events: Strategies from Successful Associations. CB Insights reports on 20 industries that 5G will transform. Host: xScion.

LMS 276

LMS Pennsylvania Innovation Education 276

Associations Now

DECEMBER 18, 2018

Right now, I bet most association professionals feel particularly pressed for time as we enter the final stretch of the holiday rush and set new goals and resolutions for 2019. Just look at how the Association of Writers & Writing Programs opens up access to members-only portions of its website for “ preview weekends.”

Tips 103

Tips Handbook Recruiting Recruitment 103

Associations Now

APRIL 16, 2019

Email remains the most popular way to engage new members, but some associations are testing creative alternatives in an age of email fatigue. When a new member joins your association, the first thing you probably do is send an email to make that person feel welcome. A lot of people are on social media these days,” she says. “So,

Iowa 89

Iowa America Social Media Communications 89

Reid All About it

MARCH 22, 2019

Tue 3/26 at 8:30 a.m.* – Improving Member Engagement (Coffee Talk – Alexandria VA). Your focus is on your members and it can be challenging to compete for their time. Do you have a strategy to keep them coming back to you – for content, resources and to take action? How to Engage Members and Monetize Your App.

Arlington 170

Arlington DC Washington LMS 170

Higher Logic

MAY 8, 2019

billion by 2019). Keep this in mind when trying to reach your busy members. A “good” email open rate among members depends on your industry and the end goal of your email. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way.

Tips 166

Tips Email Marketing Newsletter Communications 166

Associations Now

MAY 10, 2019

Member engagement can be broad, and calculating its success can be—well, complicated. Here’s a formula that can pinpoint return on engagement. As an association professional, you know member engagement matters. But what does engagement actually mean—and how do you measure it? Calculate ROE.

Cost 58

Cost Member Engagement Social Media Maine 58

Associations Now

JANUARY 6, 2019

Economic signals suggest some belt-tightening may be on the agenda for 2019. A sizable number of corporate CFOs believe one is coming in 2019 , the markets swooned in unsettling ways in recent weeks, and some who read the market see a slowdown of some sort in the offing. Members will be resilient—but you have to serve them.

Revenue 74

Revenue Social Media Tools Course 74

Associations Now

MARCH 29, 2019

Monitor Online Community Engagement. Your online community checklist to easy member engagement [link] #assnchat #onlinecommunity. — YourMembership (@yourmembership) March 26, 2019. How often do you review members’ activity in your online community? Other Links of Note.

Process 51

Process Certificate Review Analysis 51

Membership Marketing

JULY 11, 2024

These membership drivers include providing value, adding new members, engaging in continuous innovation, reaching emerging generations, and increasing member engagement. The good news is that associations report positive trends in the value that they provide to members.

Report 52

Report Marketing Member Research Innovation 52

MemberClicks

FEBRUARY 9, 2023

To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. Targeted marketing for your association can help you reach and connect with new members, as well as better engage your current ones. But that’s where a marketing plan can help.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

NOVEMBER 8, 2019

It’s 2019 and people interact with technology all day from their mobile device to systems at work to smart devices at home. Why do staff members and associations members keep saying ‘I don’t know anything about IT’ then? How Nonprofits Can Make Their Fundraising Campaigns More Social. 1 CAE credit.

Social Media 39

Social Media Revenue Washington DC 39

Reid All About it

FEBRUARY 4, 2022

Member Value through Wise Investment Strategy ( Chatting with Agnes & Cecilia). Take a closer look at how to develop the content strategy for your next event, find new ways to measure marketing ROI, and create new opportunities to monetize your conference content. More info/register (must join before registering).

Content 39

Content Education Recruiting Recruitment 39

Reid All About it

SEPTEMBER 21, 2018

. – The Power of Community: Why Social Media Isn’t Enough. Explore the differences between community and social media, and discuss which channel may be best for what activity. Investigate the limitations of a social-media-only approach to online community. Design Trend Forecast 2019. CAE credit.

North Carolina 34

North Carolina DC Washington New York 34

Reid All About it

OCTOBER 18, 2019

Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. The 4 C’s of Engagement: Capture, Customize, Curate & Communicate. Host: Results Direct. Tue 10/22 at 12:30 p.m. CAE credit. 1 CAE credit.

North Carolina 34

North Carolina Education Project Communications 34

Reid All About it

AUGUST 24, 2018

Learn what type of results to expect from certain marketing strategies, how new technologies have changed traditional marketing strategies, and how membership marketing is different from marketing non-dues products, programs, services, and events. – 373+ Member Interviews Uncover the Secrets of Member Engagement .

Chicago 37

Chicago Washington Innovation Charlotte 37

Reid All About it

NOVEMBER 9, 2018

A few quick hits before we get to this week’s list of free webinars: Need to know info: the ultimate guide to Google ranking factors in 2019. Presenter: Brooke Homar, Director, Strategy & Data, Freeman. and how to get the right statistics to prevent national and chapter level members from leaving. Pat on head. Take note! (

Chicago 175

Chicago DC Washington Software 175

Association Adviser

NOVEMBER 29, 2018

With members’ having little time to read the newest association articles, why not offer summaries for each article in existing eNewsletters? By using this strategy, members can read succinct, yet detailed briefings of each article with the option to click a link to read the full article. Use Social Media.

Newsletter 101

Newsletter Social Media Communications New York 101

Associations Now

AUGUST 13, 2019

At #ASAE19, several speakers explored how associations can use crowdsourcing to generate new ideas and opportunities for member engagement. From the very start of the 2019 ASAE Annual Meeting & Exposition in Columbus this week, association executives were challenged to rethink how they engage with members.

Project 94

Project Columbus Social Media Proposal 94

Reid All About it

JUNE 14, 2019

Learn how to create a content marketing strategy that generates qualified leads for your organization. Find out how to assess your current content marketing strategy and identify what you need, how to create content, and how to measure its success. 1 CAE credit More info/register – free for DFWAE members, $15 for non-members.

Fort Worth 170

Fort Worth Tips Dallas Social Media 170

Reid All About it

NOVEMBER 2, 2018

Besides having a strategy for how your association will use the data in your care, you should follow these six principles for collecting and updating member data. Marketing Trends to Watch for in 2019. Find out what trends should be on your radar for 2019. Creating a Killer Content Strategy. More info/register.

Chicago 38

Chicago DC Tools Content 38

Reid All About it

OCTOBER 26, 2018

Does your association have a learning strategy? If not, you’ll want to check out this post from WBT Systems about the benefits of a learning strategy , including an integrated approach to education. A few quick hits before we get to this week’s list of free webinars: What digital, tech and web trends are going to be hot or not in 2019?

DC 34

DC Washington Chicago LMS 34

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Include widgets to your social media pages.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Include widgets to your social media pages.

Newsletter 52

Newsletter Tips eBook Content 52

Higher Logic

NOVEMBER 29, 2018

You might be really excited to gift some fun branded swag to your members or implement gamification tactics in your community, but that doesn’t mean you should double down on that strategy or assume it will work every time. Are you treating your members like real people? Post-event community engagement. How can you start?

San Francisco 267

San Francisco Price Guidelines Examples 267