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A Publishing Strategy Makes Content Magic

.orgSource

What magic will– Define your association as the go-to source for education and career development? A publishing strategy that unifies mission and messaging to deliver the information […]. A publishing strategy that unifies mission and messaging to deliver the information […].

Content 159
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Association Brain Food: 11.3.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Since the pandemic, people are making more time for their personal interests and less for their work interests. Engagement marketing.

Tools 272
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Association Brain Food: 10.27.23

Reid All About it

Fri 10/27 at 9:30 a.m.* – World Café: International Meetings & Events Explore three aspects of international meetings: developing (regionally) relevant content, possible business models, and navigating the tension between local/global/US-centric cultural expectations. Orthodox beliefs. But that’s not enough. Governance. Value proposition.

LMS 256
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Association Brain Food: 8.11.23

Reid All About it

Impexium recommends five strategies for a change management framework. Read what they learned about the growth of international audiences thanks to online events—and challenges with online networking and engagement—as well as on-demand online content libraries and problems caused by the lack of integrations. Community as a feeling.

Chicago 195
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Association Brain Food: 7.21.23

Reid All About it

Twitter lost its magic when celebrities and partisan journalists arrived years ago, and then everyone, including me, started scheduling tweets. The next edition will go live on Friday, August 4. Member education. It’s impossible to predict the skills we’ll rely on in ten years. Some of them don’t even exist now. Food as fuel for attendees.

Atlanta 195
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Association Brain Food: 8.4.23

Reid All About it

We are all dreaming of some magical rose garden over the horizon—instead of enjoying the roses blooming outside our windows today.” Impexium dives deep into membership pricing models to explain when to make a change, how to do the requisite research, what type of models are commonly used, and how to figure out pricing. Introverts.

Atlanta 195
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Association Brain Food: 6.16.23

Reid All About it

Your marketing plan must work extra hard to convince your audience they should make the trip. She no longer has the courage of her convictions to write imaginatively, wildly and unapologetically, as she exhorted us to do in her book, Big Magic. Embrace what makes us different without losing sight of what binds us together.”

Project 195