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Why Your Strategy Needs a Story

Associations Now

In a recent Harvard Business Review piece, four leadership consultants discussed just how intimately connected story is to an organization’s strategy. Stories can bind the logical ingredients of a strategy into an engaging narrative which can move their audience to act.”

Strategy 120
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Navigating Unchartered Waters: The Contemporary Challenges Facing Professional Associations

Association Adviser

This article delves into the core issues these organizations face, offering insights into their complexities and proposing potential strategies for adaptation and growth. Creating Non-Dues Revenue: The traditional membership […]

Proposal 127
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Association Brain Food: 2.9.24

Reid All About it

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. I find good reads there, including many of the articles I share here. Leave with tools you can use today to build a strategy that best fits your organization. Data, AI and value propositions.

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Association Brain Food: 6.9.23

Reid All About it

Raymond Carver, “Rain” Non-dues revenue. They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. This PCMA Convene article by Vanessa Page of mdg is essential and fascinating reading. AI and Tech Strategy.

Revenue 205
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Association Brain Food Weekly: 4.2.21

Reid All About it

They’re reporting on a non-dues revenue generating idea from the recent Non-Dues-A-Palooza ideation session: educational coaches who help professionals map out a professional development plan and guide them into your association’s education and credentialing programs. Educational coaches. I know I’ll make it again and again. 1 CMP credit.

Revenue 335
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Association Brain Food: 2.23.24

Reid All About it

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. We’re scrolling alone—and it’s getting worse every year, per this Atlantic article by Derek Thompson. Digital initiatives. Social fitness. Americans aren’t hanging out anymore. CAE credit.

DC 261
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Association Brain Food: 11.3.23

Reid All About it

GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. True words from a Twitter review of historian Simon Sebag Montefiore’s article in The Atlantic, The Decolonization Narrative Is Dangerous and False: It Does Not Accurately Describe Either the Foundation of Israel or the Tragedy of the Palestinians.

Tools 272