Socious

DECEMBER 28, 2016

Just think of all those industry blog posts and articles that fill your inbox daily. So here goes – your summary of the best association articles on the web for 2016. Article #1) 20 Guerilla Marketing Tactics to Promote Your Next Event. Article #2) 3 Ways to Bring Entertainment to Your Attendees. Double bonus.

Social Media 100

Social Media Member Engagement Innovation millennials 100

Fonteva

FEBRUARY 9, 2021

However, as time goes on, the same old engagement tactics won’t hold out. Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association member engagement strategy. Read on to learn more.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

YourMembership

MAY 22, 2015

It’s really what associations have been “about” for as long as they have existed, according to Leading Engagement from the Outside in: Become an Indispensable Partner in Your Members’ Success , a new whitepaper co-authored by Anna Caraveli, Ph.D The thing is, most of us are still not doing a very good job of engaging our members.

Member Engagement 150

Member Engagement Case Study Certificate Leadership 150

GrowthZone

JULY 11, 2017

Part 2 of the 5-Part Series: Why Member Engagement No Longer Means Face-to-Face. Recently we blogged on the topic of digital engagement and why face-to-face events aren’t the only way to drive member engagement. In this article, we’d like to introduce the concept of content marketing.

Member Engagement 60

Member Engagement Content Marketing Newsletter 60

Reid All About it

FEBRUARY 23, 2024

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Check out Amanda Lea Kaiser’s answers to a question from a Member Engagement Lab participant. Webinar latecomers. Social fitness. Americans aren’t hanging out anymore. CAE credit.

DC 261

DC Washington Member Engagement Innovation 261

Potomac Core

MAY 3, 2018

Members Hire Bold Strategies. Part of that boldness is how much their Industry Trade Association Strategic Plan reflects the challenges and business outcomes that members care most about. If not, Members will vote with their feet and go somewhere else. If not, Members will vote with their feet and go somewhere else.

Strategy 154

Strategy Arizona DC United States 154

Association Freak

MAY 31, 2022

Member retention lies at the core of every thriving membership organization. Yet, understanding the key drivers of retention and implementing effective strategies to achieve it remains a challenge for many. This article was originally published in Associations NOW as Three Keys to Solving the Member Retention Puzzle.

Strategy 72

Strategy Class Cost Member Engagement 72

Smooth The Path

MARCH 22, 2018

These programs raise new member renewal rates, increase new member engagement, and quite possibly can raise overall member engagement at your association. Here are t wo must use strategies when planning a new member engagement program. What is this 9.7% We hope you love this study!

Member Engagement 68

Member Engagement Survey Report Video 68

Blue Sky eLearn

JANUARY 14, 2019

Without your members’ engagement, your organization wouldn’t be able to do what it needs to do. And unfortunately, members sometimes have to leave your organization. Using the internet to maximize engagement is the best way to ensure that your organization is able to stay relevant in today’s ultrafast world.

Strategy 157

Strategy Social Media Discount Newsletter 157

Blue Sky eLearn

JANUARY 14, 2019

Without your members’ engagement, your organization wouldn’t be able to do what it needs to do. And unfortunately, members sometimes have to leave your organization. Using the internet to maximize engagement is the best way to ensure that your organization is able to stay relevant in today’s ultrafast world.

Strategy 150

Strategy Social Media Discount Newsletter 150

Associations Now

NOVEMBER 14, 2023

During the pandemic, Allison Gault, CAE, director of member engagement at the Medical Group Management Association, began to get calls from several of MGMA’s state affiliates. They’re separate entities with their own tax IDs, bylaws, and articles of incorporation. They were in financial trouble,” Gault said.

Strategy 59

Strategy Revenue Report Review 59

Association Adviser

NOVEMBER 13, 2018

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. Download a recording of “A Balanced Approach to Member Engagement” here. Have additional questions? It’s harder, but possible.

Member Engagement 60

Member Engagement Survey Social Media Communications 60

MemberClicks

SEPTEMBER 21, 2022

To be more specific, in this article, you’ll learn: What member retention is Why them matter What retention rates can tell you Top 10 membership renewal strategies. What is member retention? Member retention is a measurement of returning members you have in your organization. Renewal rate goal: 90%.

Process 52

Process Strategy Tips Discount 52

Higher Logic

JANUARY 24, 2019

After all, no matter how many new members you attract, it’s your retention rate that drives real growth. Member engagement drives retention, and communication is the key to boosting engagement. There are a few essential elements to consider as you develop smarter communication strategies for your membership program.

Communications 209

Communications Software Member Engagement Event Planning 209

Elevating Engagement

SEPTEMBER 6, 2023

Amanda Lea Kaiser A version of this article was originally published by Lead Marvels. Elevating Engagement Elevating Engagement is singularly focused on one enormously important topic for association leaders: member engagement. Here Are a Few Ideas for You How Do You React to Negative Public Feedback?

Newsletter 52

Newsletter Case Study Library Member Engagement 52

Reid All About it

NOVEMBER 3, 2023

GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. At Associations Now, Hannah Carvalho describes how a chapter of the American College of Physicians helped student members launch and run a podcast. Board buy-in on tech. Use these tactics when making a case for any new technology investment.

Tools 272

Tools Strategy Revenue Technology 272

GrowthZone

MAY 15, 2018

Take some time to learn how to craft the actual article. Simply focus on one new tactic every time you blog and soon you’ll be generating blog posts that help your members, your organization, and your industry. Your blog articles should provide the answers to the questions your audience is asking.

Strategy 74

Strategy Examples Industry How To 74

Blue Sky eLearn

OCTOBER 19, 2020

How you communicate with members and the opportunities you offer directly impact their experience with your organization and the chance that they’ll renew. With a dedicated and comprehensive engagement strategy, your member retention rate is much more likely to increase! In-person engagement ideas. Let’s begin!

Association Management 250

Association Management Committee Learning Management System Software 250

Reid All About it

FEBRUARY 9, 2024

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. I find good reads there, including many of the articles I share here. Leave with tools you can use today to build a strategy that best fits your organization. Data, AI and value propositions.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Smooth The Path

FEBRUARY 1, 2022

Associations are more than the sum of their transactions, like member applications, registrations, and renewals. Every great experience drives the emotions that grow member engagement. We learned many actionable strategies ( detailed in this roundup report ), including that networking, is too narrowly defined.

Member Experience 147

Member Experience Price Certificate Member Engagement 147

Association Freak

APRIL 10, 2024

This article offers a deep dive into this timely topic, revealing the growing concerns among organizations and outlining a roadmap for revitalization. Understanding the Association Membership Model An association membership model establishes a value exchange between your organization and its members.

Discount 72

Discount Innovation Revenue Cost 72

Reid All About it

DECEMBER 6, 2019

MemberSuite suggests ways you can help your members (and yourself) deal with holiday stress. The 2020 predictions and trends articles are starting to appear. WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. You’re not alone.

LMS 221

LMS Software Revenue Cost 221

Aaron Wolowiec

JULY 18, 2012

Following is a high-level overview of the five simple, but effective strategies for curating conference content I’ll share during my July 26 webinar. In the meantime, my question to you is this: What would you add to my list of top five strategies for effectively curating conference content? Develop a library of resources.

Member Engagement 100

Member Engagement Content Conference Social Media 100

GrowthZone

MARCH 12, 2020

The Center for Disease Control recently shared interim strategies for employers to use to manage the COVID-19 impact on their businesses. The relevance of strategies to associations is two-fold: It is a starting point for internal management and serves as a resource for associations to share with their members.

Resources 125

Resources Association Management Member Engagement Strategy 125

Reid All About it

JUNE 26, 2020

Now he’s sharing the “woes and wows” of his experience in an article at EdSurge as well as “three tips for virtual conference organizers to consider, based on hours of my life that I will never get back.”. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged.

Montana 370

Montana Conference Content Education 370

Reid All About it

JULY 24, 2020

To get a sense of what your association is missing, take a few minutes to read Jeff’s article and then share it with your staff and board. I had never heard of “backcasting” until reading this article from the American Alliance of Museums. Hear about some major considerations for online engagement. Online learning myths.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

JUNE 9, 2023

They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. This PCMA Convene article by Vanessa Page of mdg is essential and fascinating reading. AI and Tech Strategy. MemberSuite explores the reasons behind this resistance.

Revenue 205

Revenue Content Chicago Leadership 205

Tom Morrison

JULY 30, 2014

You see, in 2006 we decided the number one strategy in the strategic plan was to put members FIRST.do Look at our key numbers and the increase since 2006: Membership Increase: 13% Dues: 25% Revenue Per Member: 33% Non-Dues Revenue: 132% Associate Sponsorships: 68% Net Worth: 1,058% 98.5%

Member Engagement 40

Member Engagement Newsletter Cost Communications 40

Reid All About it

AUGUST 11, 2023

Impexium recommends five strategies for a change management framework. Nick Wignall ) A moving article about women artists, with a focus on Emily Dickinson and Sinead O’Connor. Please also read the article she links to in Rolling Stone by Shirley Manson about Sinead. Change management. Generational stereotypes.

Chicago 195

Chicago Certificate Marketing Content 195

Smooth The Path

MAY 7, 2019

And articles tout the five simple steps to get to any goal you want to achieve. Before the board votes to find a new AMS provider, or allocate budget to buy a marketing automation platform, or approve a vendor to build a new website check to make sure the association’s engagement foundation is in place first.

Technology 94

Technology Member Engagement Marketing Strategy 94

Reid All About it

DECEMBER 13, 2019

In a 2019 survey of high-tech companies, more than 40% of the respondents said they hire Customer Success Managers , according to an article in the Harvard Business Review. Member Engagement Party. An engaging membership experience needs constant attention and interaction, just like any good party. 1 CMP credit.

Raleigh 259

Raleigh Review Class Education 259

Elevating Engagement

NOVEMBER 21, 2022

Nearly every association uses unique onboarding email messages or campaigns to engage new members—96% of trade associations and 99% of professional associations. Since email is the leading communication channel associations have with their members, early emails must be engaging.

Member Engagement 67

Member Engagement Proposal Video Content 67

Reid All About it

JULY 30, 2021

Combine a selection of articles, posts, videos, podcast episodes, session recordings and/or other content you already have into curated content bundles. Writing as a Thought Leadership Strategy. You’ll walk away with an action plan for writing a series of blogs or articles (that could even lead to a published book!). CAE credit.

Newsletter 195

Newsletter Certificate Technology Strategy 195

YourMembership

MAY 22, 2017

During ASAE’s MM&C Conference earlier this month, association executives and industry partners took part in 24 learning labs, three keynotes, two preconference workshops and networked to up their game on digital, content and branding strategies. Although it’s not ASAE’s […].

Conference 210

Conference Communications Marketing Industry 210

YourMembership

JUNE 12, 2015

This week I received an email from noted thought leader and speaker, Jeff De Cagna, FASAE, sharing his thoughts on my most recent blog post on member engagement. In it Jeff pushes back on the traditional practices of member engagement and suggests an alternative strategy that he has labeled “stakeholder development.”.

Sacramento 150

Sacramento CA Member Engagement Leadership 150

Reid All About it

JANUARY 7, 2022

I keep seeing articles advising managers to coach, not command. If you’re looking for more enjoyable and rewarding volunteer opportunities for members, WBT Systems suggests ways they can help with your online education programs , for example, as coaches. A site that lets you access articles behind paywalls. Chapter coaching.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

MARCH 11, 2022

Past surveys revealed predictive variables that helped advocacy professionals wisely invest their time and resources in strategies and tactics that lead to legislator influence. Is your virtual conference engaging enough to prevent multitasking? Member engagement. Virtual conference attendee’s attention. Cryptocurrencies.

LMS 195

LMS Revenue Los Angeles Newsletter 195