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Association Brain Food: 1.19.24

Reid All About it

Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about. Marketing to Gen Z and millennials. Event trends. More info/register (Consultant Members Community).

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Celebrate Women’s History Month with these innovative leaders

Nimble AMS

The 2020 United States Census reports that women have increased STEM employees from 8% in 1970 to 27% in 2019. Laurin is a leader in event promotion and member engagement strategy at her organization. Celebrate Women’s History Month at your association! While women have made great strides in the U.S. Download now

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The Perfect Storm

Spark Consulting

I’d like to share some sobering statistics about higher education and employment: In the United States, students graduate from college with an average debt load of nearly $29,000. In the United States in 2015, 32% of employers reported. By 2020, 65% of all jobs in the United States will require some.

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Association Subculture: Diversity in Association Management - the.

Association Subculture

Diversity in Association Management - the Association Subculture Weighs In. In large part, we use an organic recruitment process that many times results in our pulling potential job candidates from our own social networks that may be more homogenous than we might wish. skip to main | skip to sidebar.

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Association Subculture: Association Management - Branding Efforts.

Association Subculture

Association Management - Branding Efforts Gone Wrong. Every marketing/communications/branding bone in my body is screaming about the fakey poser graphic design firm baloney, a beautiful screen-printed, meaningless slogan. This is a deep dive into who you are as an association. I can even help your association frame one.

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Association Management - Truthiness and Lies, Lies, Lies

Association Subculture

Association Management - Truthiness and Lies, Lies, Lies. However, I dont think I am alone when I say advertising, marketing and branding has to change. Associations have an obligation to develop a culture of truth in their organizations. Ask yourself if you buy your own marketing copy. so I dont understand.

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Association Management - Building a Vision for Your Conference

Association Subculture

Association Management - Building a Vision for Your Conference. The good news is, I evolved with the help of some of awesome peers and thinkers out here in our association community (Yeah, @jeffhurt , @velchain , @JoanEisenstodt , @jcufaude , @ginsut , @mbobrow , @steveswafford , @asegar - Im looking at you!)