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Blogs that work.and spread

Higher Logic

Blogging is writing with a dual purpose. Effective blog posts both educate the reader and benefit the writers -- or the writer’s organization. What you’ll read here comes not just from my study of blogging over the years, but from personal experience. A little over a year ago, I started a blog about clear business writing.

Tips 185
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Unclogging Your Blog

YourMembership

YourMembership.com Blog. Unclogging Your Blog. January 16th, 2012 | Posted in Social Media and Business Trends. Eighty-percent of companies (who start blogs) never post more than five blog entries. What is so incapacitating about a blog? Blogs don’t always have to be about the words.

Software 150
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Use Data for New Revenue Opportunities

Association Analytics

Read more about this concept and how to assess the true value of your products in this blog. Reimagine what you mean when you say “customers” and expand that definition. These and other groups can fall under your new definition of “customers”: Lapsed members. Social media followers. New Audiences. Affiliates.

Revenue 169
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Three benefits of developing thought leadership content at your association

Nimble AMS

When you invest in well-researched thought leadership content, your association will see a definite payoff. As you seek to empower your staff as thought leaders, try highlighting various staff perspectives on your social media or on your website to make your association feel human. Get active on social media.

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Is Influencer Marketing Part of Your Nonprofit’s Social Media Strategy in 2018?

Beth Kanter

Rob Cottingham, Social Signal – Cartoon for Measuring the Networked Nonprofit. It is not too early to start thinking about your nonprofit’s social media strategy for 2018, including how you want to capitalize on social media trends that will have maximum impact in 2018.

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What I’m Reading

Spark Consulting

From that, you should definitely take that, if you’re in any way responsible for your association’s social platforms, you need to be following John Haydon. Social Media Examiner can help you out. Facebook keeps changing their rules for Pages. John Haydon helps you stay ahead of the game. (I Need more proof?

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The Dark Side of Social Media

Mizz Information

Wow, it’s been a while since I’ve blogged here. I guess it’s no wonder, with so much going on in my non-blog life. In my new role at Strategic Communications Group , a content marketing and sales enablement consultancy, I’m working with cool clients writing and doing social media management and learning a ton.