Reid All About it

JANUARY 12, 2024

– Price Elasticity Uncovered: Insights from Data How often are price increase/decrease decisions based on opinion and fear, hampering an association’s ability to extract maximum value from our products because we’re afraid of customer attrition? . More info/register. 1 CAE credit. More info/register.

LMS 268

LMS Member Engagement Education Revenue 268

Reid All About it

MARCH 17, 2023

Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. The other ingredients are onion, garlic, marinara , red pepper flakes and parmesan-romano (instead the pecorino-romano she suggests which is more than twice the price at my store). 1 CMP credit.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

AUGUST 18, 2023

Fri 8/18 at 4 p.m.* – The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation (Book Discussion) Why do so many world-changing insights come from people with little or no related experience? Explore the legal implications of certification programs and how to ensure that they are compliant with relevant regulations.

Certificate 195

Certificate Education Revenue Marketing 195

Reid All About it

MAY 12, 2023

I’m tired of experiencing FOMO for this one, so I’ve already got my flight booked for Denver. Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community (Book Discussion) Members’ needs are changing—they require more than value to engage with your association; they also want memorable, positive experiences.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Before it’s too late, establish a daily oral hygiene habit that includes flossing and purple Listerine, or pay the price. Hear ideas for collecting non-dues revenue (sponsorship, job boards, merch, etc.),

Chicago 205

Chicago Education Certificate Revenue 205

Reid All About it

FEBRUARY 19, 2021

MemberSuite explains why the demand is growing for certificate and certification programs and points out the difference between the two. They also describe how credentialing programs can help your association increase member engagement and revenue. Arianna Rebolini, BuzzFeed Books ). Credentialing programs. Quick hits.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

WBT Systems

JULY 31, 2018

A job board will attract millennials—and revenue too thanks to the employers who post positions. Upon the completion of a learning pathway, the learner receives a digital badge, certificate, and/or certification. Researchers have found that millennial students favor badging and certificates over traditional degrees.

millennials 150

millennials Resources North Carolina Certificate 150

Reid All About it

JANUARY 14, 2022

Based upon the book Where’s the Office? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. What the Great Resignation Means for Your Certification Program in 2022 and Beyond. Non-Dues Revenue: How Associations Can Diversify Their Revenue. Fri 1/14 at 4 p.m.

Team 195

Team Technology Certificate Revenue 195

Blue Sky eLearn

JULY 24, 2019

Plus, events are one of the ways that your association can raise non-dues revenue. . If your engagement rates are falling , make sure your events (especially those requiring paid registration) offer meaningful, sought-after benefits like education and certification opportunities. Every event-planning team struggles with this question.

Tips 201

Tips Software Recruiting Recruitment 201

Reid All About it

JANUARY 15, 2021

The Content Roadmap to Recovery: Eight Ways to Recharge Your Revenue , by Chris Gloede of Ricochet with research assistance from McKinley Advisors, provides succinct advice to help move your content initiatives from response mode to recovery (and revenue) mode. Marty Weintraub from Aimclear, author of the book, Killer Facebook Ads.

Innovation 359

Innovation Las Vegas Communications Education 359

Spark Consulting

NOVEMBER 20, 2017

Even if they don’t renew, they may do things in that membership year like register to attend your conference, or buy a book or a webinar, or contribute actively to discussions in your white label social network, or boost your social media signals to their own friends, fans, and followers. All that other stuff?

Recruiting 150

Recruiting Recruitment Certificate Social Media 150

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

MemberClicks

MARCH 7, 2023

Typically, they are at a number of different price points with different corresponding levels of benefits or perks. Having different levels allows members to choose the membership benefits and price they actually want. Some membership organizations only offer one membership level at one price point.

How To 52

How To eBook Discount Price 52

Reid All About it

JANUARY 7, 2022

They also provide a brief overview of pricing for some of the most popular email marketing automation software. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Based upon the book Where’s the Office? Email marketing automation software. Quick hits. Mark Schaefer ).

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Nimble AMS

JULY 3, 2019

Why cross-selling is important for organizations to increase revenue and improve member retention. When it works, cross-selling is great for your association in terms of increasing sales revenue and improving customer satisfaction. One of the methods that the retail giant uses is cross-selling. What is Cross-Sell?

How To 60

How To Revenue Products Software 60

Reid All About it

NOVEMBER 12, 2021

The quick way to price your hybrid and virtual events. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Joel Resnik, Chief Revenue Officer, Gather Voices. Quick hits. CAE credits.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

Association Success

NOVEMBER 21, 2017

Access to continuing education motivates them the most, so we need to make that element of membership accessible, with learning resources and certification programs available to members of all backgrounds. The trick is to ensure the value proposition exceeds the price people pay.

Price 76

Price Member Experience Certificate Industry 76

Reid All About it

JULY 23, 2021

Webinar pricing/sponsorships. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Don’t Leave Money on the Table: How to Level Up Your Non-Dues Revenue Strategy with Video (NDaP Monthly Expert Series). Presenter: Cathy Fyock, The Business Book Strategist. Mon 7/26 at 2 p.m.

Video 195

Video Technology Content Strategy 195

Reid All About it

JANUARY 21, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Pricing for Association Events. Ever wondered how to price an offering? Or if the current price is right? Would lowering the price slightly dramatically increase volume? Tue 1/25 from 9 a.m. Tue 1/25 at 1 p.m.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

MAY 21, 2021

Mary Cahalane at Hands On Fundraising interviewed Francesco Ambrogetti about his book, Hooked on a Feeling. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Growing Non-Dues Revenue in 2021 & Beyond: The Future of Association Revenue. Hooking members. 1 CAE credit.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

JULY 3, 2020

Forget White Fragility : here are ten books America should be reading about race. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. How Nondues Revenue Can Help Associations Thrive During (and Beyond) COVID-19. (Bruce Feiler, Harvard Business Review ). Pamela Bump, HubSpot ).

Montana 221

Montana North Carolina Review Member Engagement 221

Reid All About it

MAY 8, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Explore virtual experience quality filters that will best position your event for participation, value and revenue. Discuss and evaluate emerging pricing models to consider for your Fall 2020 event. Tue 5/12 at 7 a.m. Host: PCMA.

North Carolina 221

North Carolina Montana Conference Revenue 221

Disciple Media

SEPTEMBER 18, 2023

Through its customizable environment, users can build unique spaces for their members to build their brand and revenue. Reports of limited or inconsistent support and frequent price increases. Integrates booking and payment tools. Pricing can be on the higher side for additional features. Simplified membership database.

Tools 36

Tools Price FAQ Member Experience 36

Reid All About it

JULY 14, 2023

CEO’s First 90 Days: Breathing Tips for the Other End of the Fire Hose (Book Discussion) Whether you’re considering applying for your first CEO job or have already signed a contract, preparing for your arrival is one of the most important things you can do. Fri 7/14 at 4 p.m. – More info/register. Host: Fridays@4 Mon 7/17 at 8 a.m.

Education 39

Education Price Tools Technology 39

Reid All About it

MARCH 22, 2019

A new AR app puts women back in the history books. Hear about some compelling reasons to support a mobile strategy and tangible recommendations on how to use the app to drive non-dues revenue. Host and new author, JP Moery will highlight his top growth strategies from his first book. Fast Company ). Seer Interactive ).

Arlington 170

Arlington DC Washington LMS 170

Association Analytics

JUNE 2, 2021

Many organizations measure the success of their products by aggregate revenue, engagement numbers, and member feedback. Consider these key questions as you assess your product’s value: How much revenue is it generating and how many units have been sold? A product that was a big revenue driver a year ago, may have lost its appeal.

Products 282

Products Analysis Price Revenue 282

Reid All About it

MAY 20, 2022

MemberSuite recounts the value of certifications and certificate programs to the individual and their employer. Join MPI’s Association Professionals Community Council as we discuss all things food and beverage, including new F&B trends, creative ways to deal with price increases, COVID mitigation strategies and more.

Arlington 41

Arlington Project DC Technology 41

Reid All About it

NOVEMBER 5, 2021

Education pricing. Dominic Price, Atlassian ). Publications: How are Societies Approaching Innovation and Revenue Diversification? Hear from leaders in publications at three societies who are all thinking deeply about the challenges of not just revenue diversification, but innovating more widely. When is “free” okay?

Survey 195

Survey Revenue Price Team 195

Forj

DECEMBER 20, 2017

When marketing eLearning materials at an association for continuing education purposes, you’re handed a unique benefit: a membership list and potentially a required certification for members to maintain. Many associations and continuing education providers still face the challenge of getting members to purchase education from them.

Price 70

Price Blended Learning Course Cost 70

Reid All About it

APRIL 10, 2020

Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Now is the time to be flexible, adjust your sales outreach efforts, fine-tune sponsor and customer value and expectations, and discover new revenue streams. Host: ASAE.

North Carolina 74

North Carolina Content Montana Social Media 74

Reid All About it

DECEMBER 4, 2020

It includes questions about the impact of the pandemic on strategy, pricing, etc. If you’re interested in how much emphasis other organizations will put on areas ranging from blended learning to microlearning to combating downward price pressure, this is data you will find valuable. Raising sponsorship prices. Amen, brother.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Membership Marketing

AUGUST 4, 2011

Others require multiple years of membership tied to an event like certification. Price – How much, if anything, do you want to charge for the membership? Labels: Marketing Planning , new products , Price , product line extension. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase?

Price 40

Price Survey Analysis Marketing 40

Nimble AMS

JULY 22, 2022

Gated content, like white papers, e-books, templates, or webinars, is hidden behind a form fill-out. Many individuals are eager to pay for access to professional development content to complete a certification. According to the Community Brands Study, 47% of members value certifications and credentials benefits. . Learn more.

Content 126

Content Marketing How To LMS 126

Membership Marketing

APRIL 22, 2011

In marketing, whether it be for membership recruitment and retention, conference attendance, participation in your certification program or whatever, the key analytic is cost per order. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? Non-Dues Revenue. (1). price testing. (5).

Marketing 40

Marketing Price Survey Recruiting 40

Membership Marketing

APRIL 10, 2012

• Purchase a book or directory (13%). • Acquire or maintain a certification (22%). A frequent writer and speaker on marketing topics, he is a contributing author to two books, Membership Marketing (ASAE 2000) and Membership Essentials (ASAE 2008). Pricing Your Product, Service, or Membership. price testing. (5).

Products 40

Products Survey Social Media Price 40

Association Adviser

APRIL 15, 2014

Like other publications, there is a great opportunity to earn non-dues revenue through an association- or event-specific mobile app. Offering advertising space, obtaining sponsorships, or charging for downloads and features are three easy ways to earn non-dues revenue from mobile apps. Offer advertising space. Sign on an app sponsor.

Revenue 60

Revenue Certificate Cost Price 60

MemberClicks

AUGUST 18, 2022

A GREAT LMS will do that while also helping you earn some added non-dues revenue. A great LMS makes it easy to manage content, learner profiles, certificates, etc. Hello, new non-dues revenue stream! Pick a software that’ll pay for itself. A good LMS will engage your members and get them learning. Videos, MP3s, eBooks – oh, my!

LMS 52

LMS Organization Software Course 52