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JULY 23, 2021

Their advice covers everything from determining what data to collect to getting members to update their profiles. Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Seven Ideas to Leverage Your Association’s Data to Drive Member Engagement.

Video 195

Video Technology Content Strategy 195

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FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). Discuss options for measuring outcomes and full-circle marketing to tell the hero story of your education programs. Presenter: Mark Bornstein, VP of Content Marketing, ON24. 1 CAE credit.

Chicago 243

Chicago Baltimore Education Content 243

Association Adviser

NOVEMBER 14, 2013

Association CEO Nails Critical Member Engagement Question. SmartBlog on Leadership. Membership Marketing Blog. California Society of Association Executives Seasonal Spectacular. Dan Varroney. Potomac Core Consulting. How to Communicate After a Train Wreck. Bill Rosenthal. Tony Rossell. Associations Now.

Directory 60

Directory California Social Media Newsletter 60

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DECEMBER 9, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map the content, and design the program. Market needs. non-members) would like.” Instructional design. Hybrid workplace challenges. Pam Didner ). Tyler Cowen ).

Colorado 39

Colorado Recruiting Recruitment Survey 39

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AUGUST 30, 2019

Are your chapters having a hard time keeping their leadership pipeline full? Billhighway describes how you can help your chapters overcome typical volunteering and leadership challenges. MemberSuite shares eight ways you can use word-of-mouth marketing to increase membership. Rusty Weston, Content Marketing Institute ).

Chicago 34

Chicago DC Analysis Content 34

Associations Now

JANUARY 8, 2014

Over the year-end holiday break, you might have seen the “Best Of” editions of the Associations Now Daily News , one each in Leadership , Technology , Money & Business , and Meetings , which gathered highlights from our coverage in 2013. California Dental Association: Calling All Members , Associations Now , June 2013.

California 40

California Directory Case Study Member Engagement 40

Reid All About it

OCTOBER 25, 2019

Only 45% of the freelancers participating in the study do “skilled services”—like programming, business consulting, marketing and, ahem, writing. Is the freelance sector in your association’s market growing as well? Like everyone else, members do not have time to engage with your association. “If Thinks small wins.

Review 85

Review Education Tips Technology 85

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APRIL 10, 2020

Because so many associations are quickly converting their in-person conferences to virtual conferences, WBT Systems shares advice on engaging virtual conference attendees with the right kind of content design, networking ideas, and other extracurricular activities. Hear about some major considerations for online engagement. Host: ASAE.

North Carolina 74

North Carolina Content Montana Social Media 74

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SEPTEMBER 6, 2019

Digital transformation of member engagement, data management, content curation, and your products and services are all worthy and needed opportunities to modernize, digitize and transmogrify, but what have you learned along the path? . Turn Member Engagement and AMS Data into Effective Marketing. CAE credit.

Chicago 37

Chicago LMS New York Content 37

Association Adviser

JULY 28, 2016

Mentoring programs benefit members at all career stages. Carl Good , vice president of membership, marketing and business development at the National Roofing Contractors Association (NRCA), said face-to-face interaction with an association is still highly valuable for members. “In Helping members with their biggest challenges.

millennials 60

millennials Arizona Communications Atlanta 60

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OCTOBER 16, 2020

Green beans are all over the farmers market right now. Presenters: Alaina Tobar, DMCP, ADMEI President, Regional General Manager, PRA Northern California. Will the Pandemic Reshape Notions of Female Leadership? Hear how the pandemic could fundamentally reshape notions of female leadership. 1 CMP credit. Host: PCMA.

Indiana 221

Indiana Review Education Conference 221

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MAY 1, 2020

How is your association demonstrating leadership to its members and community? Are you finding board members more receptive to change? Reggie Henry, CAE (moderator), chief information and engagement officer, ASAE: The Center for Association Leadership. Hear about some major considerations for online engagement.

North Carolina 273

North Carolina Revenue Strategy Education 273

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DECEMBER 2, 2016

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Host: Marketing General, Inc. Presenter: Tony Rossell, senior vice president, Marketing General, Inc.

San Jose 191

San Jose millennials Revenue Content 191

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DECEMBER 2, 2016

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Host: Marketing General, Inc. Presenter: Tony Rossell, senior vice president, Marketing General, Inc.

San Jose 150

San Jose millennials Revenue Content 150

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JULY 22, 2022

Marketing General Inc. MGI) released the 14 th edition of their Membership Marketing Benchmarking Report. Marketing oneself is important. Michele Champion, California Association of Marriage and Family Therapists. Host: NXUnite by Nexus Marketing. Nicholas Strozza,VP of Marketing and Sales, Interpro.

Price 43

Price Technology Strategy Software 43