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Three benefits of developing thought leadership content at your association

Nimble AMS

If you’re looking to make a difference at your association, thought leadership is crucial. A study conducted by Edelman and Linkedin reported 65% of those surveyed said thought leadership content improved their perception of an organization. The benefits of developing thought leadership content ?.

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Leadership through Blended Learning: Sorority LMS Success

WBT Systems

Blended Learning programs are the ideal way to deliver leadership development programs as they are more effective at creating behavioral change and deep learning. As we have previously outlined in our blog, an LMS can also be a really useful tool to help organize and manage the delivery of offline learning.

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Making Connections, Expanding Reach, Improving Data: A Trade Association’s Community Story [Case Study]

Higher Logic

Staying relevant, providing value, connecting with members and customers – do these challenges sound familiar to you and your organization? Leadership had sensed that PPAI’s relationship with members wasn’t very “sticky.” Any organization has relevance on its mind, and PPAI was also looking to the future. Organic Growth.

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Data Informs Decisions: ASAE and Association Analytics Aim to Predict Engagement [Case Study]

Higher Logic

Both organizations got to work consolidating ASAE’s data from all the different systems. At a basic level, Acumen helps the organization visualize search terms and subject lines. We want to create some thought leadership around full data analysis. But has your data affected the day-to-day fabric of your organization?”

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Creating a Great B2B Case Study: 16 Tips for Marketing + Sales Enablement

Higher Logic

Quantifiable, well-presented case studies are how business-to-business (B2B) companies prove their solution works. And what does a great B2B case study come down to? Sales teams rely on case studies to support and close deals. Often, case study requests end in some form of “no” or a non-answer.

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One Crucial Thing Your Association Management Software RFP is Missing

Nimble AMS

Your organization is about to begin the search for new a ssociation m anagement software (AMS). Who is your association about to enter into a long-term partnership with , and will your organizations work well together? Both positive and negative reviews can share insights into leadership and culture. Review vendor case studies.

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Lessons in leadership from 2014

Aaron Wolowiec

Athitakis has written on nonprofits, the arts and leadership for a variety of publications. And I do worry, as I wrote back in May, that social-media herd mentality might trickle down into leadership , leading to groupthink. Listening is an underrated leadership skill. 22 on Associations Now.