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Three benefits of developing thought leadership content at your association

Nimble AMS

If you’re looking to make a difference at your association, thought leadership is crucial. A study conducted by Edelman and Linkedin reported 65% of those surveyed said thought leadership content improved their perception of an organization. The benefits of developing thought leadership content ?.

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Compelling Member Engagement

Potomac Core

Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. Compelling Member Engagement Using “Pull” and “Push” . Case Study – Creating More Compelling Member Engagement.

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Data Informs Decisions: ASAE and Association Analytics Aim to Predict Engagement [Case Study]

Higher Logic

There was no clear way to track retention, understand satisfaction, or analyze member engagement. ASAE’s goal was to bring all member engagement data together for cross analysis to build a rich picture of overall engagement and participation. We want to create some thought leadership around full data analysis.

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Are You Taking a “Backwards” Approach to Member Engagement?

YourMembership

It’s really what associations have been “about” for as long as they have existed, according to Leading Engagement from the Outside in: Become an Indispensable Partner in Your Members’ Success , a new whitepaper co-authored by Anna Caraveli, Ph.D Anna and Elizabeth identified three areas to consider: Focus on Member Outcomes.

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Making Connections, Expanding Reach, Improving Data: A Trade Association’s Community Story [Case Study]

Higher Logic

Staying relevant, providing value, connecting with members and customers – do these challenges sound familiar to you and your organization? Leadership had sensed that PPAI’s relationship with members wasn’t very “sticky.” Any organization has relevance on its mind, and PPAI was also looking to the future.

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5 Ways to Use Learning Management Software to Engage Members

NXUnite

An LMS provides a central hub where organizations can host, track, and organize various learning activities, such as webinars, courses, and assessments. Accessibility: Members can access learning resources anytime, anywhere, providing flexibility and convenience in their learning journey. Host a variety of educational events.

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Association Brain Food: 6.7.24

Reid All About it

Another is persuading members to make time for association engagement. The report spotted a lack of intention in solving these issues: most associations admit to not having documented plans for member engagement, young professional recruitment and lapsed member reengagement. Seems like a good place to start.

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