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Why Some CEOs Still Struggle With Social Media

Associations Now

At this point, social media is old hat, but many leaders find it challenging to capture the right tone online. And while other major tech CEOs also have big social media presences , few of them use Twitter quite like Musk, who combines business with pleasure as most tweeters tend to do. Even the big names!)

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Measuring PR success: essential metrics for associations

The Association 100

It’s not just about media coverage; it’s the quality that counts. Engagement and sentiment on social media and online articles are also key indicators, showing public perception in real time. In my recent Association Insights video , I dive into the crucial metrics for measuring PR success.

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Managing negative publicity: Effective crisis communication strategies

The Association 100

Ensure consistent messaging – Keep communications uniform across all channels, including social media, press releases and direct interactions. Colleen Lerro Gallagher , President & CEO, OnWrd & UpWrd The post Managing negative publicity: Effective crisis communication strategies appeared first on The Association 100.

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Association Brain Food: 3.8.24

Reid All About it

Chapters should offer plenty of member-organized social meetups, not just education programs. Host: Grype Digital Speaker: Farhad Khan, CEO and member strategist, Grype Digital Wed 3/13 from 9 a.m. Chavie Lieber at the Wall Street Journal describes how startups are attempting to provide a cure for the loneliness epidemic (gift link).

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Recipe for national media coverage

The Association 100

Starting with a pinch of newsworthiness, this guide emphasizes the blend of creativity, social media savvy and persistence required to make headlines. This tip sheet isn’t just advice – it’s a roadmap to achieving the kind of media presence that drives substantial long-term benefits for your association.

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Focus in a Distracted Era

Spark Consulting

Twenty association executives (CEOs and EDs, AMC leaders, and consultants) gathered at a lovely resort in Pennsylvania to ponder some Big Issues together: AI, DEI, nurturing the next generation of association leaders, the role of voluntary membership associations in an increasingly polarized society, and, of course, boards boards boards. .

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Association Brain Food: 4.19.24

Reid All About it

Americans no longer trust traditional institutions, like the media, higher ed and government, because they’ve veered away from their original purpose. And, unlike social media channels, your association controls the app. Host: UST Education Speaker: Dave Will, Co-Founder and CEO, PropFuel Tue 4/23 at 11 a.m. –