Reid All About it

MARCH 24, 2023

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent.

Revenue 227

Revenue Chicago Leadership Education 227

MemberClicks

AUGUST 3, 2023

According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. Associations, educational institutions, chambers of commerce and corporations can all leverage an LMS to present online training and certification opportunities.

Software 52

Software LMS Certificate Learning Management System 52

Ewald Consulting

JANUARY 11, 2022

According to new research from LinkedIn , of 1,800 marketers across 13 countries, 85 percent held virtual events last year. In a recent McKinsey Global Survey , 87 percent of executives said they were experiencing skill gaps in the workforce or are anticipating them within a few years. The answer is diversification.

Revenue 52

Revenue Strategy Certificate Class 52

Reid All About it

JULY 21, 2023

McKinley Advisors surveyed association executives to understand the characteristics and behaviors that drive next-level board performance and strategic agility. He reminds us that “every time we go through a wave of automation, whole classes of jobs go away, but new classes of jobs get created.” See how you measure up!

Atlanta 195

Atlanta millennials Price Technology 195

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Better yet, survey your current members to ask what you could be doing better!

How To 130

How To Discount Social Media Software 130

Reid All About it

DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Culture is a true business function, like IT or marketing, and requires processes, systems and internal positions to support it.

Raleigh 259

Raleigh Review Class Education 259

GrowthZone

MARCH 13, 2021

This article will help you compare and evaluate the best association management software currently on the market. . Upgrades: Website Builder, Marketing Automation, Sales Funnel, and Continuing Education modules. Grow membership and revenue fast with sales funnel and marketing automation. Free trials available. Monthly pricing.

Software 148

Software Association Management Price Membership Management 148

WBT Systems

NOVEMBER 15, 2016

We have also posted in the past about how to successfully market your association learning management system to appeal to members and potential members. Surveys issued after course completion are one way to collect feedback, but they will relate to a specific program. How do you motivate them to participate?

Learning Management System 150

Learning Management System LMS Certificate System 150

GrowthZone

APRIL 23, 2020

Otter.ai : Free access to Otter for Teams, which automatically transcribes meetings, distance learning classes, and other things. Ubersuggest : Free plan for Neil Patel’s Ubersuggest, to generate keywords for content marketing strategy and production. SALES AND MARKETING. Benchmark : Free trial of email marketing solution.

Resources 158

Resources Software Video Class 158

Blue Sky eLearn

MAY 15, 2018

You can pre-record video lectures and accompanying educational materials, then automatically email certificates to those who complete your program. Be sure to display certifications, badges, or ribbons on your members’ public profiles, and advertise classes and webinars on your social media profiles. Online lectures.

Membership Management 179

Membership Management Software Recruiting Recruitment 179

Reid All About it

APRIL 28, 2023

Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Audience avatar. More info/register.

DC 205

DC Recruiting Recruitment Washington 205

Aaron Wolowiec

MARCH 25, 2014

Sarah Lugo, digital marketing coordinator for Digitec Interactive. This month’s guest blog post is by Sarah Lugo, digital marketing coordinator for Digitec Interactive. Selling courses and certifications online provides a new revenue source for the association while adding more value for members. Invest in marketing.

Learning Management System 100

Learning Management System LMS Education Course 100

Reid All About it

OCTOBER 21, 2016

Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Here’s another link to the survey. Host: Marketing General Inc.

Survey 150

Survey Louisville DC Maryland 150

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. To participate in the survey, follow this link. Host: Grit Marketing.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. To participate in the survey, email Tony Rossell at MGI.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

MemberClicks

DECEMBER 19, 2023

Your organization’s membership website is one of your most visible marketing assets. Members pay a fee for access to related events and opportunities, such as local sports competitions, networking, business discounts, or classes. Members pay a fee for access to relevant perks, such as conferences, networking, or certifications.

Directory 52

Directory Discount Software Tools 52

Association Adviser

JUNE 27, 2018

ASHA provides numerous resources to help members retain their professional certification and get the most value out of their membership. The next piece talks about benefits of certification, then knowledge resources, advocacy, partner associations, money-saving benefits, and so on. MS: The goal is for members to truly value ASHA.

Certificate 61

Certificate Class millennials Resources 61

Reid All About it

OCTOBER 9, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). marketing and communication professional. Presenter: Erin Geoffroy Sullivan, Director of Marketing at Personify. More info. .

Utah 370

Utah LMS Conference Technology 370

GrowthZone

NOVEMBER 23, 2020

Marketing automation. Email marketing. Email marketing. Education subscriptions and certifications. Website Certifications and training. Email marketing. Online payment processing. Mobile credit card processing. Fundraising. Online store/e-commerce. Sponsorship management. Digital advertising. Member app.

Membership Management 78

Membership Management Software Directory System 78

Reid All About it

SEPTEMBER 25, 2020

Virtual conference communications survey. The ASAE Communication Professionals Advisory Council requests your participation in a short, 11 question survey to help the community understand the challenges of planning virtual conference communications. Marketing Manager, Aptify. Conference attendee learning journey. More info.

Case Study 285

Case Study Content Montana Conference 285

Fonteva

DECEMBER 19, 2019

Email marketing. Email marketing. Consider measuring metrics from your LMS system — which classes are most popular, how many members received accreditations, and how often members start courses but not finish. Member engagement surveys. When is the best time to send out surveys and polls? Live events.

Member Engagement 59

Member Engagement Strategy LMS Class 59

MemberClicks

JULY 26, 2022

Another survey shows that the virtual event market is expected to be worth $504.76 Virtual professional development classes. A recent survey showed the biggest reason younger members join an organization is ongoing education. Street fairs/markets. billion by 2028. Galas and dinners.

Tips 52

Tips Software Certificate FAQ 52

Reid All About it

FEBRUARY 25, 2022

WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.

Revenue 40

Revenue Analysis Strategy Technology 40

Association Adviser

JUNE 30, 2016

Sessions should represent at least 50 percent of the traffic, which most likely indicates your site is properly marketed and optimized for the major search engines. ” ASHHRA is expanding its certification programs and leveraging technology to help members “learn, connect and build their own careers,” Rose said.

Tennessee 60

Tennessee Class Georgia Certificate 60

Reid All About it

NOVEMBER 4, 2022

Association education survey. Leading Learning invites your participation in a survey about trends affecting the business of lifelong learning, continuing education, and professional development. Industry marketing inspiration. Industry marketing inspiration. Community strategy. 1 CAE credit. More info/register.

Arlington 39

Arlington Technology Case Study Revenue 39

Associations Now

FEBRUARY 13, 2015

According to the report, “ The Decision to Attend Study – Phase One ,” 82 percent of the more than 7,000 current and potential meeting attendees surveyed said that the destination definitely factors into their decision to go to a meeting. Bottom line, [people] attend on someone else’s dime and return on their own dime, which is significant.

Kansas City 40

Kansas City Kansas Dallas Michigan 40

Reid All About it

APRIL 15, 2022

After years of talking about integrations, a group of ASAE members developed the State of iPaaS in Association Industry survey. Please share this survey with your IT team and your technology consultants and partners. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: PCMA.

Proposal 39

Proposal Technology Revenue Marketing 39

Reid All About it

MARCH 18, 2022

WBT Systems digs into ASI’s 7th annual Membership Performance Benchmark Survey to find out how associations are working through their digital transformation. Certification wave. During this Great Resignation/Reshuffle, certifications are more in demand than ever. Host: American Marketing Association. Imposter syndrome.

Revenue 39

Revenue Technology Video LMS 39

Leading Learning

MAY 5, 2020

They assume that in-person meetings are the gold standard, the first-class option, and virtual conferences are second-class, employed under duress. As a result, everyone tends to look the same over time, and everyone competes fiercely to bite off their piece of the market, thus creating a bloody red ocean. (If

Conference 52

Conference Class Case Study Examples 52

Reid All About it

SEPTEMBER 21, 2018

A few quick hits before we get to this week’s list of free webinars: Your blog posts must be supported by a content marketing ecosystem. Don’t Wait for a Class Action to Find Out (webinar & New York, NY). Are they a good way for an association to “start to get into the business of certification?” Articulate ).

North Carolina 34

North Carolina DC Washington New York 34

Fonteva

SEPTEMBER 30, 2019

That’s why we’ve created this comparison of all the biggest names on the market – and provided our own reviews! Retain more members and grow like never before with one of the most agile and intuitive AMS solutions on the market! Mogli SMS allows you to create and send out SMS surveys. Assessments and certifications.

Software 40

Software Association Management Association Software Tools 40