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Membership Q&A: Don’t Leave Us!

Spark Consulting

She holds your professional certification, has presented at some of your events, is a regular contributor to conversation on your white-label social network platform, and served a three-year term on one of your committees. Increasing numbers of my clients are reporting problems retaining mid-career professionals.

Seattle 297
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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. The state of association membership. Email marketing.

Survey 150
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Association Brain Food: 4.21.23

Reid All About it

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. My kitchen report this week will only interest you if you’re looking for fish recipes. Membership marketing. Jessica Stillman, Inc.

Education 195
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Association Brain Food: 5.12.23

Reid All About it

This past week, I was still on a “softer” foods diet thanks to periodontal surgery, so nothing outstanding to report. Beyond Basic Learning Metrics: Using Analytics to Uncover Insights & Education Gaps Pulling reports and getting basic learning metrics from your LMS can be a struggle. Location: Chicago IL. More info/register.

Chicago 200
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Building Buy-In for an Online Community at Your Association

Higher Logic

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. The goal: Every year, bringing in new members is likely to be on your association’s list.

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Engaging Your Young Professional Members: 9 Tips

MemberClicks

Recruiting new members and keeping them engaged is a crucial activity for all associations. According to recent data , most young members (87%) said it was important to be part of an association, and more than half (51%) reported that being in an association is more important than it used to be. Offer a job board.

Tips 98
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Best Learning Management Software in 2023: 15 Top Picks

MemberClicks

According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. Associations, educational institutions, chambers of commerce and corporations can all leverage an LMS to present online training and certification opportunities.