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Association Brain Food: 4.5.24

Reid All About it

While reading GrowthZone’s 2024 association survey report , I noted a few common problems. She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets. 2024 membership pains. Gamification at events.

Revenue 259
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Association Brain Food Weekly: 7.31.20

Reid All About it

Survey participants will receive the study’s final report. If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Sponsorship and Pricing Methods for Virtual Events. Communications in the COVID Era.

Montana 362
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How to use your learning management system (LMS) to generate non-dues revenue

Freestone

The latest Community Brands research found that just 36% of associations rely on their continuing education programs to drive non-dues revenue. However, 51% of association members identified training opportunities and certifications and credentials as their top member benefits.

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Association Brain Food: 1.12.24

Reid All About it

Bulletin describes how a member app helps you nurture member engagement by providing a centralized communication channel for your members. Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. Member mobile app. Dirty data. 1 CAE credit.

LMS 271
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How to use innovative technology to attract members to your association

Nimble AMS

Engage potential members through branded content and personalized communications. Nimble AMS delivers a highly personalized member experience with the power of AI and predictive analytics, configurable reports and dashboards, and easy integration with career center resources and learning management software (LMS).

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI). The state of association membership.

Survey 150
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Why your association should be using an AMS built on a CRM

Nimble AMS

Business intelligence + reporting/dashboards? . Online member portal/community?. Certification management?. Association-specific templates for email communications, processes, dashboards, reports, and more? Association-specific templates for email communications, processes, dashboards, reports, and more? .

Class 127