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Association Brain Food: 8.18.23

Reid All About it

The Art of Mentoring’s new guide on mentoring in professional associations explains how to address potential pitfalls and design issues you might encounter around chapter relations, funding, code of conduct, CE credits, matching, and success metrics. They’re a harmful practice for young people who need to learn how to cope in the real world.

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How to Prepare a Business Case for a New LMS

WBT Systems

Your argument for a new LMS has to be rock solid, so first we’re going to explain how to prepare a business case for a new LMS. Then, in our next post, we’ll explain how to make a compelling presentation of that case. Certification programs and digital badges. Map out how you’ll get to that brighter future.

LMS 160
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Association Brain Food: 3.8.24

Reid All About it

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Your marketing plan has to work extra hard to convince your audience to make the trip. Humans… so persuadable! Mentoring programs. More info/register.

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Association Brain Food Weekly: 3.4.22

Reid All About it

He’s not just tearing things apart; he also suggests how to improve the hiring process. Suzanna Kelley at McKinley Advisors explains how to begin aligning and sharing work across departments , taking risks together, and making faster progress toward mutual goals. Change Management: How to Seek the Path of Most Resilience.

Class 195
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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

Associations around the world face a common challenge — how to remain relevant and expand their footprint in their particular domain. Many solutions have been proposed to address this disconnect, including expansion of apprenticeships and online continuing education. Success depends on the ability to create value for their brand.

LMS 252
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Association Brain Food Weekly: 2.19.21

Reid All About it

MemberSuite explains why the demand is growing for certificate and certification programs and points out the difference between the two. They also describe how credentialing programs can help your association increase member engagement and revenue. I love Marketing General Inc.’s – How to Become a Better Boss.

Revenue 322
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Building Buy-In for an Online Community at Your Association

Higher Logic

How to Align with Your Board and Executive Team's Priorities. Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. Price is always a valid concern – but what you’re proposing is worth the investment. Growing Non-Dues Revenue. Objection 1: Price.