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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

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Nonprofit Staff Training: How to Create an Effective Plan

NXUnite

Fortunately, there is a wealth of high-quality resources that you can offer to employees, from certification programs to online advice shared by nonprofit thought leaders. These courses are cost-effective and cover topics such as matching gifts and cybersecurity through educational videos, quizzes, and other activities.

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Association Brain Food: 2.2.24

Reid All About it

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Fri 2/2 at 10 a.m.* – How to Amplify Your Team’s Power with Generative AI Hear about practical, real-world applications of AI to enhance team efficiency and innovation. Print magazines. More info/register.

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Association Brain Food Weekly: 6.18.21

Reid All About it

How to conquer communication debt aka email/message overwhelm. How some Americans are breaking out of political echo chamber—check out the unbiased news sites he mentions. This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Quick hits. Ernie Smith, Associations Now ).

LMS 369
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9 Strategies for Marketing Membership to Gen Z

Membersuite

How to get Gen Z to pay attention to your association Getting the attention of your target Gen Z audience is the first challenge. #1: 1: Offer a solid, relevant membership value proposition Marketing goes nowhere if you’re not offering what Gen Z wants and needs at a price they can afford. Speak directly to Gen Z on these platforms.

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Association Brain Food: 2.9.24

Reid All About it

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. to 1 p.m. – 1 CAE credit.

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Event Attendance Tracking: How to Go Beyond Headcount to Boost ROI

EventMobi: Association Events

and how to track attendance at an event using software. Precise attendance data can offer them insights into their marketing reach. Remarketing and nurturing Personalized marketing becomes a reality with precise data. The market brims with options, but the right fit should be user-friendly, scalable, and offer robust analytics.

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